Rascasse Audience Intelligence

Karlsruher SC Audience in Germany

A data profile of the people who buy, follow and care about Karlsruher SC in Germany — modelled from more than twelve digital signal sources. Karlsruher SC has an estimated audience of 1,156,868 people in Germany.

#146among Soccer in Germany#80among Team in Germany#472in Sports

The average Karlsruher SC fan in Germany is 38.6 years old, more male, and lives primarily in Baden-Württemberg.

The audience is concentrated in Baden-Württemberg, Nordrhein-Westfalen, Niedersachsen.

Top brand affinities include Holstein Kiel, Oliver Kahn, 1. FC Heidenheim, with strongest over-indexing on Holstein Kiel (26.37× the country average).

Demographically, the Karlsruher SC audience skews more male with an average age of 38.6, and over-indexes on personality traits such as Career Orientation, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Karlsruher SC fan in Germany is more male, around 38.6 years old, with strong Career Orientation tendencies and a notable affinity for Holstein Kiel.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Karlsruher SC profile in Germany.

Audience size
1.2M
in Germany
Gender
32.6%♀
67.4% male
Age
38.6
average years
Country rank
#5731
Team in Germany
Fig. 01

Search interest · 12-month trend

-28%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Karlsruher SC fans

32.6% are female, 67.4% are male, average age 38.6.

Fig. 02

Gender split

32.6%
Female
67.4%
Male
Demographic split for Karlsruher SC audience in Germany
MetricValue
Female32.6%
Male67.4%
Average age38.6
Estimated audience size1,156,868
Fig. 03

Age distribution

Ø 38.6
average years
Age distribution of the Karlsruher SC audience in Germany
Age bracketShare%
16-1923%
20-2917%
30-3918%
40-4922%
50+19%
Fig. 04

Worldwide distribution

64.8%

of the worldwide Karlsruher SC audience comes from Germany.

Worldwide audience distribution share by country for Karlsruher SC
CountryShare
Germany64.8%
Indonesia3.9%
Brazil3.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Karlsruher SC audience in Germany is strongest.

Fig. 05

Top regions by affinity

Karlsruher SC fans by region: top regions in Germany
#RegionReachAffinity×
01Baden-Württemberg~500K3.27×
02Rheinland-Pfalz~100K1.77×
03Saarland~20K1.40×
04Schleswig-Holstein~60K1.36×
05Hamburg~40K1.34×
06Sachsen-Anhalt~30K1.06×
07Niedersachsen~100K0.94×
08Nordrhein-Westfalen~200K0.78×
09Mecklenburg-Vorpommern~20K0.76×
10Sachsen~40K0.70×
11Brandenburg~20K0.64×
12Berlin~30K0.62×
13Hessen~50K0.59×
14Bayern~100K0.51×
15Bremen~5K0.46×
16Thüringen~10K0.39×
Fig. 06

Affinity by region

Affinity by region — Karlsruher SC, Germany
0.39×1.00×3.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Karlsruher SC audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Karlsruher SC audience
#·InterestCategoryAffinity×
01Christian EichnerSports57.17×
02Bahlinger SCSports57.17×
03SV SandhausenSports40.22×
04Oliver KahnSports37.47×
05SSV Jahn RegensburgSports31.73×
06SpVgg Greuther FürthSports28.77×
07Holstein KielSports26.37×
081. FC HeidenheimSports24.09×
09VfL OsnabrückSports24.01×
10SC Paderborn 07Sports23.15×
11Arminia BielefeldSports16.42×
12Eintracht BraunschweigSports14.70×
13FC Erzgebirge AueSports14.68×
14VfL BochumSports14.07×
15Fortuna DüsseldorfSports11.32×
16SC FreiburgSports10.20×
17TransfermarktSports9.73×
18Hannover 96Sports9.25×
193. LigaSports9.18×
20Dynamo DresdenSports8.19×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Karlsruher SC audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Karlsruher SC audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.02×
Risk AppetiteTHRILL1.01×
DIY MentalityTHRILL0.98×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Karlsruher SC audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.69×
ExtroversionTHRILL0.72×
CreativityOPEN0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Karlsruher SC have in Germany?

Karlsruher SC has an estimated audience of 1,156,868 people in Germany, concentrated in Baden-Württemberg and Nordrhein-Westfalen.

02

What is the gender split and age of Karlsruher SC fans?

32.6% of Karlsruher SC fans are female, 67.4% are male, with an average age of 38.6 years.

03

Which brands do Karlsruher SC fans like most?

Karlsruher SC fans show strongest brand affinity for Holstein Kiel (26.37×), Oliver Kahn (37.47×), and 1. FC Heidenheim (24.09×) over the country average.

04

Where do Karlsruher SC fans live in Germany?

Karlsruher SC fans in Germany are most concentrated in Baden-Württemberg (reach ~500K), Nordrhein-Westfalen (reach ~200K), and Niedersachsen (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Karlsruher SC fans also like?

Beyond Karlsruher SC itself, the audience over-indexes on Oliver Kahn (37.47×), 1. FC Heidenheim (24.09×), SpVgg Greuther Fürth (28.77×), and SSV Jahn Regensburg (31.73×) compared to the Germany average.

Appendix

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How to read this data

Audience size is the estimated number of people in Germany who actively search for Karlsruher SC. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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