SC Paderborn 07 Audience in Germany
SC Paderborn 07 has an estimated audience of 1,029,541 people in Germany. 32.3% are female, 67.7% are male, average age 35.3. Top regions: Nordrhein-Westfalen, Niedersachsen, Rheinland-Pfalz. Top brand affinities: Steffen Baumgart, Transfermarkt, VfL Bochum, Arminia Bielefeld, F.C. Hansa Rostock.
The average SC Paderborn 07 fan in Germany is 35.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Rheinland-Pfalz. Top brand affinities include Steffen Baumgart, Transfermarkt, VfL Bochum, with strongest over-indexing on Steffen Baumgart (85.28× the country average). Demographically, the SC Paderborn 07 audience skews more male with an average age of 35.3, and over-indexes on personality traits such as Risk Appetite, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Soccer
Demographics of SC Paderborn 07 fans
| Metric | Value |
|---|---|
| Female | 32.3% |
| Male | 67.7% |
| Average age | 35.3 |
| Estimated audience size | 1,029,541 |
Audience persona
The typical SC Paderborn 07 fan in Germany is more male, around 35.3 years old, with strong Risk Appetite tendencies and a notable affinity for Steffen Baumgart.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 342,625 | 1.52× |
| Niedersachsen | 136,726 | 1.37× |
| Rheinland-Pfalz | 88,392 | 1.71× |
| Bayern | 75,010 | 0.45× |
| Baden-Württemberg | 73,242 | 0.52× |
| Schleswig-Holstein | 63,751 | 1.72× |
| Hessen | 39,819 | 0.51× |
| Sachsen-Anhalt | 39,039 | 1.46× |
| Hamburg | 38,759 | 1.67× |
| Berlin | 28,532 | 0.62× |
| Mecklenburg-Vorpommern | 23,466 | 1.19× |
| Saarland | 19,705 | 1.56× |
| Brandenburg | 19,243 | 0.6× |
| Sachsen | 10,261 | 0.2× |
| Thüringen | 8,528 | 0.33× |
| Bremen | 4,920 | 0.56× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Steffen Baumgart | 85.28× | Sports |
| Transfermarkt | 6.64× | Sports |
| VfL Bochum | 10.89× | Sports |
| Arminia Bielefeld | 10.65× | Sports |
| F.C. Hansa Rostock | 7.69× | Sports |
| Borussia Dortmund | 2.47× | Sports |
| FC Energie Cottbus | 10.34× | Sports |
| 1. FC Heidenheim | 11.1× | Sports |
| Eintracht Braunschweig | 8.87× | Sports |
| 2. Bundesliga | 3.89× | Sports |
| IHF World Women's Handball Championship | 10.05× | Sports |
| SV Werder Bremen | 3.17× | Sports |
| FC Erzgebirge Aue | 8.67× | Sports |
| Leeds | 5.57× | Travel & Leisure |
| Western Union | 4.96× | Business & Career |
| Dynamo Dresden | 3.94× | Sports |
| MSV Duisburg | 6.8× | Sports |
| Holstein Kiel | 6.72× | Sports |
| IHF World Men's Handball Championship | 4.17× | Sports |
| SV Sandhausen | 14.16× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.52 |
| Sports Activity | POWER | 1.4 |
| Patriotism | CONSERVATISM | 1.36 |
| Convenience Orientation | PREMIUM | 1.34 |
| Need for Security | CONSERVATISM | 1.11 |
| Early Adopter Mentality | POWER | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 65.9% |
| Brazil | 8.4% |
| United States | 2.5% |
See SC Paderborn 07 audiences in other countries
More Soccer audiences in Germany
- Borussia Dortmund (41,191,516)
- FC Bayern Munich (24,331,511)
- Bundesliga (23,414,929)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does SC Paderborn 07 have in Germany?
SC Paderborn 07 has an estimated audience of 1,029,541 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.
What is the gender split and age of SC Paderborn 07 fans?
32.3% of SC Paderborn 07 fans are female, 67.7% are male, with an average age of 35.3 years.
Which brands do SC Paderborn 07 fans like most?
SC Paderborn 07 fans show strongest brand affinity for Steffen Baumgart (85.28×), Transfermarkt (6.64×), and VfL Bochum (10.89×) over the country average.
Where do SC Paderborn 07 fans live in Germany?
SC Paderborn 07 fans in Germany are most concentrated in Nordrhein-Westfalen (reach 342,625), Niedersachsen (reach 136,726), and Rheinland-Pfalz (reach 88,392). These three regions account for the largest share of the active audience.
What other brands do SC Paderborn 07 fans also like?
Beyond SC Paderborn 07 itself, the audience over-indexes on Transfermarkt (6.64×), VfL Bochum (10.89×), Arminia Bielefeld (10.65×), and F.C. Hansa Rostock (7.69×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for SC Paderborn 07. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.