A data profile of the people who buy, follow and care about Board of directors in United States — modelled from more than twelve digital signal sources. Board of directors has an estimated audience of 3,846,883 people in United States.
The average Board of directors fan in United States is 40.6 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Planet Fitness, Reddit, Nonprofit organization, with strongest over-indexing on Planet Fitness (2.12× the country average).
Demographically, the Board of directors audience skews balanced with an average age of 40.6, and over-indexes on personality traits such as Patriotism, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Board of directors fan in United States is balanced, around 40.6 years old, with strong Patriotism tendencies and a notable affinity for Planet Fitness.
The key figures that characterise the Board of directors profile in United States.
54.1% are female, 45.9% are male, average age 40.6.
| Metric | Value |
|---|---|
| Female | 54.1% |
| Male | 45.9% |
| Average age | 40.6 |
| Estimated audience size | 3,846,883 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 21% | |
| 30-39 | 22% | |
| 40-49 | 22% | |
| 50+ | 21% |
of the worldwide Board of directors audience comes from United States.
| Country | Share |
|---|---|
| United States | 13.3% |
| India | 4.1% |
| United Kingdom | 3.9% |
Where the Board of directors audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~20K | 1.76× | |
| 02 | Washington | ~100K | 1.55× | |
| 03 | California | ~600K | 1.44× | |
| 04 | Colorado | ~80K | 1.40× | |
| 05 | Massachusetts | ~100K | 1.33× | |
| 06 | New York | ~300K | 1.23× | |
| 07 | New Jersey | ~100K | 1.15× | |
| 08 | Virginia | ~100K | 1.14× | |
| 09 | Hawaii | ~20K | 1.13× | |
| 10 | Georgia | ~100K | 1.12× | |
| 11 | Oregon | ~50K | 1.12× | |
| 12 | Indiana | ~80K | 1.11× | |
| 13 | Connecticut | ~40K | 1.11× | |
| 14 | Maryland | ~70K | 1.10× | |
| 15 | Alaska | ~9K | 1.07× | |
| 16 | Illinois | ~100K | 1.06× | |
| 17 | North Carolina | ~100K | 1.05× | |
| 18 | Maine | ~10K | 1.04× | |
| 19 | Florida | ~300K | 1.02× | |
| 20 | Nebraska | ~20K | 1.02× | |
| 21 | Pennsylvania | ~100K | 1.00× | |
| 22 | Vermont | ~7K | 1.00× | |
| 23 | Texas | ~300K | 0.99× | |
| 24 | New Hampshire | ~20K | 0.99× | |
| 25 | Rhode Island | ~10K | 0.99× | |
| 26 | Minnesota | ~50K | 0.98× | |
| 27 | Wisconsin | ~60K | 0.97× | |
| 28 | Missouri | ~60K | 0.96× | |
| 29 | Delaware | ~10K | 0.96× | |
| 30 | North Dakota | ~8K | 0.96× | |
| 31 | Montana | ~10K | 0.94× | |
| 32 | South Dakota | ~8K | 0.94× | |
| 33 | Arizona | ~70K | 0.93× | |
| 34 | Michigan | ~90K | 0.92× | |
| 35 | Arkansas | ~30K | 0.92× | |
| 36 | Kansas | ~30K | 0.92× | |
| 37 | Iowa | ~30K | 0.91× | |
| 38 | New Mexico | ~20K | 0.90× | |
| 39 | West Virginia | ~20K | 0.89× | |
| 40 | Louisiana | ~40K | 0.88× | |
| 41 | Nevada | ~30K | 0.88× | |
| 42 | Idaho | ~20K | 0.87× | |
| 43 | South Carolina | ~50K | 0.86× | |
| 44 | Kentucky | ~40K | 0.86× | |
| 45 | Ohio | ~100K | 0.83× | |
| 46 | Tennessee | ~60K | 0.83× | |
| 47 | Alabama | ~40K | 0.83× | |
| 48 | Oklahoma | ~40K | 0.83× | |
| 49 | Utah | ~30K | 0.83× | |
| 50 | Mississippi | ~30K | 0.83× |
The strongest cross-interests of the Board of directors audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Apocalypse Now | Movies & TV | 8.25× | ||
| 02 | Saving Private Ryan | Movies & TV | 6.10× | ||
| 03 | Ponytail | Fashion & Accessoires | 4.06× | ||
| 04 | Sustainable energy | Home & Garden | 2.98× | ||
| 05 | The Breakfast Club | Movies & TV | 2.93× | ||
| 06 | Nigeria | Travel & Leisure | 2.67× | ||
| 07 | Diaper bag | Kids & Family | 2.55× | ||
| 08 | Renewable energy | Business & Career | 2.40× | ||
| 09 | Real property | Home & Garden | 2.22× | ||
| 10 | Philanthropy | Arts & Culture | 2.20× | ||
| 11 | Charitable organization | Politics & Society | 2.13× | ||
| 12 | Planet Fitness | Sports | 2.12× | ||
| 13 | Internet & Social Media | 2.12× | |||
| 14 | Innovation | Business & Career | 2.01× | ||
| 15 | Nonprofit organization | Politics & Society | 1.99× | ||
| 16 | Subway | Food & Beverages | 1.94× | ||
| 17 | Genetics | Kids & Family | 1.76× | ||
| 18 | Ticketmaster | Travel & Leisure | 1.76× | ||
| 19 | NBA Finals | Sports | 1.70× | ||
| 20 | McDonald's | Food & Beverages | 1.59× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.21× | |
| Career Orientation | POWER | 1.90× | |
| Individualism | JOY | 1.64× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.76× | |
| Luxury Orientation | PREMIUM | 0.76× | |
| Extroversion | THRILL | 0.79× |
Board of directors has an estimated audience of 3,846,883 people in United States, concentrated in California and Texas.
54.1% of Board of directors fans are female, 45.9% are male, with an average age of 40.6 years.
Board of directors fans show strongest brand affinity for Planet Fitness (2.12×), Reddit (2.12×), and Nonprofit organization (1.99×) over the country average.
Board of directors fans in United States are most concentrated in California (reach ~600K), Texas (reach ~300K), and New York (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Board of directors itself, the audience over-indexes on Reddit (2.12×), Nonprofit organization (1.99×), Subway (1.94×), and Apocalypse Now (8.25×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Board of directors. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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