Rascasse Audience Intelligence

Bullying awareness Audience in Germany

A data profile of the people who buy, follow and care about Bullying awareness in Germany — modelled from more than twelve digital signal sources. Bullying awareness has an estimated audience of 552,779 people in Germany.

#4428among Topic in Germany#515in Politics & Society

The average Bullying awareness fan in Germany is 38.3 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Michel Foucault, Harry Potter, Wikipedia, with strongest over-indexing on Michel Foucault (35.59× the country average).

Demographically, the Bullying awareness audience skews more female with an average age of 38.3, and over-indexes on personality traits such as Spirituality, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Bullying awareness fan in Germany is more female, around 38.3 years old, with strong Spirituality tendencies and a notable affinity for Michel Foucault.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bullying awareness profile in Germany.

Audience size
553K
in Germany
Gender
56.6%♀
43.4% male
Age
38.3
average years
Country rank
#10835
Topic in Germany
Fig. 01

Search interest · 12-month trend

+0%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bullying awareness fans

56.6% are female, 43.4% are male, average age 38.3.

Fig. 02

Gender split

56.6%
Female
43.4%
Male
Demographic split for Bullying awareness audience in Germany
MetricValue
Female56.6%
Male43.4%
Average age38.3
Estimated audience size552,779
Fig. 03

Age distribution

Ø 38.3
average years
Age distribution of the Bullying awareness audience in Germany
Age bracketShare%
16-1922%
20-2918%
30-3920%
40-4923%
50+16%
Fig. 04

Worldwide distribution

2.4%

of the worldwide Bullying awareness audience comes from Germany.

Worldwide audience distribution share by country for Bullying awareness
CountryShare
United States36.5%
United Kingdom5.7%
Brazil5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bullying awareness audience in Germany is strongest.

Fig. 05

Top regions by affinity

Bullying awareness fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~30K1.13×
02Mecklenburg-Vorpommern~10K1.04×
03Niedersachsen~60K1.03×
04Hessen~40K1.02×
05Sachsen~30K1.02×
06Brandenburg~20K1.02×
07Bremen~5K1.02×
08Schleswig-Holstein~20K1.00×
09Sachsen-Anhalt~10K1.00×
10Baden-Württemberg~70K0.96×
11Bayern~80K0.94×
12Nordrhein-Westfalen~100K0.90×
13Rheinland-Pfalz0.00×
14Saarland0.00×
15Hamburg0.00×
16Thüringen0.00×
Fig. 06

Affinity by region

Affinity by region — Bullying awareness, Germany
0.90×1.00×1.13×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bullying awareness audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bullying awareness audience
#·InterestCategoryAffinity×
01Michel FoucaultLiterature35.59×
02Elisabeth MossMovies & TV10.25×
03AuthorityPolitics & Society8.77×
04Power (social and political)Politics & Society6.18×
05HumorismLiterature5.96×
06Charlie HunnamMovies & TV5.31×
07Electronic data interchangeTechnology & Electronics4.97×
08PleitetickerNews3.26×
09WikipediaInternet & Social Media2.71×
10Electronic funds transferBusiness & Career2.55×
11Harry PotterMovies & TV2.25×
12DesignHome & Garden1.82×
13BeautyBeauty & Wellness1.78×
14TikTokInternet & Social Media1.67×
15ShoppingShopping1.62×
16MoviesMovies & TV1.59×
17FoodFood & Beverages1.58×
18Food and drinkFood & Beverages1.55×
19ReadingLiterature1.55×
20Business and industryBusiness & Career1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bullying awareness audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Bullying awareness audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.97×
TraditionCONSERVATISM1.68×
IndividualismJOY1.67×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Bullying awareness audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.91×
SustainabilityBALANCE0.94×
Luxury OrientationPREMIUM0.96×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Bullying awareness have in Germany?

Bullying awareness has an estimated audience of 552,779 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Bullying awareness fans?

56.6% of Bullying awareness fans are female, 43.4% are male, with an average age of 38.3 years.

03

Which brands do Bullying awareness fans like most?

Bullying awareness fans show strongest brand affinity for Michel Foucault (35.59×), Harry Potter (2.25×), and Wikipedia (2.71×) over the country average.

04

Where do Bullying awareness fans live in Germany?

Bullying awareness fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Bullying awareness fans also like?

Beyond Bullying awareness itself, the audience over-indexes on Harry Potter (2.25×), Wikipedia (2.71×), Elisabeth Moss (10.25×), and Authority (8.77×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in Germany

See Bullying awareness audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Bullying awareness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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