Rascasse Audience Intelligence

Bullying awareness Audience in United States

A data profile of the people who buy, follow and care about Bullying awareness in United States — modelled from more than twelve digital signal sources. Bullying awareness has an estimated audience of 8,384,310 people in United States.

#2638among Topic in United States#260in Politics & Society

The average Bullying awareness fan in United States is 41.1 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Mitch McConnell, Individual, Authority, with strongest over-indexing on Mitch McConnell (2.28× the country average).

Demographically, the Bullying awareness audience skews more female with an average age of 41.1, and over-indexes on personality traits such as Spirituality, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Bullying awareness fan in United States is more female, around 41.1 years old, with strong Spirituality tendencies and a notable affinity for Mitch McConnell.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bullying awareness profile in United States.

Audience size
8.4M
in United States
Gender
61.8%♀
38.2% male
Age
41.1
average years
Country rank
#4230
Topic in United States
Fig. 01

Search interest · 12-month trend

-18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bullying awareness fans

61.8% are female, 38.2% are male, average age 41.1.

Fig. 02

Gender split

61.8%
Female
38.2%
Male
Demographic split for Bullying awareness audience in United States
MetricValue
Female61.8%
Male38.2%
Average age41.1
Estimated audience size8,384,310
Fig. 03

Age distribution

Ø 41.1
average years
Age distribution of the Bullying awareness audience in United States
Age bracketShare%
16-1918%
20-2915%
30-3919%
40-4923%
50+24%
Fig. 04

Worldwide distribution

36.5%

of the worldwide Bullying awareness audience comes from United States.

Worldwide audience distribution share by country for Bullying awareness
CountryShare
United States36.5%
United Kingdom5.7%
Brazil5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bullying awareness audience in United States is strongest.

Fig. 05

Top regions by affinity

Bullying awareness fans by region: top regions in United States
#RegionReachAffinity×
01Wyoming~20K1.42×
02North Dakota~20K1.30×
03Montana~30K1.19×
04Mississippi~80K1.18×
05New Hampshire~40K1.16×
06Hawaii~40K1.15×
07Delaware~30K1.14×
08South Dakota~20K1.14×
09West Virginia~40K1.12×
10Maine~30K1.11×
11Washington, District of Columbia~30K1.10×
12Kansas~70K1.08×
13New Mexico~50K1.08×
14Idaho~50K1.07×
15Nebraska~40K1.05×
16Rhode Island~30K1.04×
17Arkansas~70K1.03×
18Louisiana~100K1.01×
19Alaska~20K1.01×
20Iowa~70K1.00×
21Kentucky~100K0.98×
22Oklahoma~90K0.97×
23Connecticut~80K0.96×
24Alabama~100K0.95×
25Nevada~80K0.95×
26Utah~70K0.95×
27South Carolina~100K0.94×
28Maryland~100K0.93×
29Oregon~90K0.93×
30Missouri~100K0.91×
31Wisconsin~100K0.91×
32Minnesota~100K0.91×
33Tennessee~200K0.90×
34Indiana~100K0.90×
35Colorado~100K0.90×
36Arizona~200K0.88×
37North Carolina~200K0.87×
38Michigan~200K0.87×
39New Jersey~200K0.87×
40Virginia~200K0.87×
41Washington~100K0.87×
42Massachusetts~100K0.87×
43Ohio~200K0.85×
44Pennsylvania~200K0.84×
45Georgia~200K0.84×
46Illinois~200K0.83×
47Texas~500K0.74×
48Florida~400K0.74×
49New York~300K0.74×
50California~600K0.66×
Fig. 06

Affinity by region

Affinity by region — Bullying awareness, United States
0.66×1.00×1.42×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bullying awareness audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bullying awareness audience
#·InterestCategoryAffinity×
01AuthorityPolitics & Society3.98×
02NazarethTravel & Leisure3.54×
03IndividualPolitics & Society2.64×
04Dick Van DykeMovies & TV2.46×
05ThanksgivingKids & Family2.46×
06Mitch McConnellPolitics & Society2.28×
07GeneticsKids & Family2.28×
08BehaviorBusiness & Career2.25×
09GirlKids & Family2.13×
10GrandparentKids & Family2.12×
11Social scienceBusiness & Career1.97×
12United States Postal ServiceBusiness & Career1.83×
13PoliticsPolitics & Society1.69×
14GodPolitics & Society1.66×
15ParentKids & Family1.61×
16Breaking newsMovies & TV1.58×
17LearningBusiness & Career1.55×
18HistoryLiterature1.53×
19KnowledgeBusiness & Career1.52×
20WomanKids & Family1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bullying awareness audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Bullying awareness audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.74×
Need for SecurityCONSERVATISM1.53×
PatriotismCONSERVATISM1.46×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Bullying awareness audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.73×
Design AffinityPREMIUM0.77×
Sports ActivityPOWER0.96×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Bullying awareness have in United States?

Bullying awareness has an estimated audience of 8,384,310 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Bullying awareness fans?

61.8% of Bullying awareness fans are female, 38.2% are male, with an average age of 41.1 years.

03

Which brands do Bullying awareness fans like most?

Bullying awareness fans show strongest brand affinity for Mitch McConnell (2.28×), Individual (2.64×), and Authority (3.98×) over the country average.

04

Where do Bullying awareness fans live in United States?

Bullying awareness fans in United States are most concentrated in California (reach ~600K), Texas (reach ~500K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Bullying awareness fans also like?

Beyond Bullying awareness itself, the audience over-indexes on Individual (2.64×), Authority (3.98×), Politics (1.69×), and Dick Van Dyke (2.46×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in United States

See Bullying awareness audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Bullying awareness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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