Campania Audience in Germany
Campania has an estimated audience of 480,932 people in Germany. 53.9% are female, 46.1% are male, average age 31.8. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Andrea Bocelli, Livemusic, A.S. Roma, Paris Saint-Germain, Bologna F.C. 1909.
The average Campania fan in Germany is 31.8 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Andrea Bocelli, Livemusic, A.S. Roma, with strongest over-indexing on Andrea Bocelli (7.64× the country average). Demographically, the Campania audience skews balanced with an average age of 31.8, and over-indexes on personality traits such as Spirituality, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI
Demographics of Campania fans
| Metric | Value |
|---|---|
| Female | 53.9% |
| Male | 46.1% |
| Average age | 31.8 |
| Estimated audience size | 480,932 |
Audience persona
The typical Campania fan in Germany is balanced, around 31.8 years old, with strong Spirituality tendencies and a notable affinity for Andrea Bocelli.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 114,985 | 1.49× |
| Nordrhein-Westfalen | 110,363 | 1.05× |
| Baden-Württemberg | 88,270 | 1.35× |
| Hessen | 46,162 | 1.26× |
| Niedersachsen | 41,900 | 0.9× |
| Rheinland-Pfalz | 29,299 | 1.22× |
| Berlin | 25,147 | 1.17× |
| Sachsen | 21,645 | 0.92× |
| Schleswig-Holstein | 13,433 | 0.78× |
| Brandenburg | 13,246 | 0.89× |
| Hamburg | 11,332 | 1.04× |
| Thüringen | 10,449 | 0.85× |
| Sachsen-Anhalt | 8,707 | 0.7× |
| Mecklenburg-Vorpommern | 6,338 | 0.69× |
| Saarland | 4,988 | 0.84× |
| Bremen | 3,555 | 0.86× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Andrea Bocelli | 7.64× | Music & Radio |
| Livemusic | 2.99× | Music & Radio |
| A.S. Roma | 5.6× | Sports |
| Paris Saint-Germain | 3.92× | Sports |
| Bologna F.C. 1909 | 11.11× | Sports |
| Cagliari Calcio | 23.43× | Sports |
| Ryanair | 1.8× | Travel & Leisure |
| S.S.C. Napoli | 5.19× | Sports |
| Red wine | 3.9× | Food & Beverages |
| Real Madrid C.F. | 1.64× | Sports |
| Premier League | 2.13× | Sports |
| Torino F.C. | 11.85× | Sports |
| Eurowings | 1.83× | Travel & Leisure |
| Serie A | 2.45× | Sports |
| Modern architecture | 2.17× | Arts & Culture |
| ACF Fiorentina | 10.35× | Sports |
| CHECK24 | 1.53× | Business & Career |
| Juventus F.C. | 2.45× | Sports |
| Pastry | 2.17× | Food & Beverages |
| Dell | 4.55× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.98 |
| Indulgence | JOY | 1.92 |
| Travelling | THRILL | 1.88 |
| Tradition | CONSERVATISM | 1.56 |
| Design Affinity | PREMIUM | 1.33 |
| Urban Lifestyle | OPEN | 1.32 |
Worldwide distribution
| Country | Share |
|---|---|
| Italy | 72.4% |
| United States | 7.3% |
| Germany | 3.1% |
See Campania audiences in other countries
More Travel & Leisure audiences in Germany
- Germany (35,160,910)
- Europe (22,821,492)
- Munich (13,817,934)
- North Rhine-Westphalia (12,537,146)
- Hermes, Oise (12,100,070)
Frequently asked questions
How many fans does Campania have in Germany?
Campania has an estimated audience of 480,932 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Campania fans?
53.9% of Campania fans are female, 46.1% are male, with an average age of 31.8 years.
Which brands do Campania fans like most?
Campania fans show strongest brand affinity for Andrea Bocelli (7.64×), Livemusic (2.99×), and A.S. Roma (5.6×) over the country average.
Where do Campania fans live in Germany?
Campania fans in Germany are most concentrated in Bayern (reach 114,985), Nordrhein-Westfalen (reach 110,363), and Baden-Württemberg (reach 88,270). These three regions account for the largest share of the active audience.
What other brands do Campania fans also like?
Beyond Campania itself, the audience over-indexes on Livemusic (2.99×), A.S. Roma (5.6×), Paris Saint-Germain (3.92×), and Bologna F.C. 1909 (11.11×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Campania. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.