Rascasse Audience Intelligence

Jesus Audience in Germany

A data profile of the people who buy, follow and care about Jesus in Germany — modelled from more than twelve digital signal sources. Jesus has an estimated audience of 3,373,486 people in Germany.

#1among Religion in Germany#1135among Topic in Germany#57in Politics & Society

The average Jesus fan in Germany is 38.8 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Wikipedia, Christmas Eve, Summer vacation, with strongest over-indexing on Wikipedia (1.57× the country average).

Demographically, the Jesus audience skews more female with an average age of 38.8, and over-indexes on personality traits such as Spirituality, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Jesus fan in Germany is more female, around 38.8 years old, with strong Spirituality tendencies and a notable affinity for Wikipedia.

Category: Politics & Society · Type: Topic · Subtype: Religion

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jesus profile in Germany.

Audience size
3.4M
in Germany
Gender
56.3%♀
43.7% male
Age
38.8
average years
Country rank
#1841
Topic in Germany
Fig. 01

Search interest · 12-month trend

-12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jesus fans

56.3% are female, 43.7% are male, average age 38.8.

Fig. 02

Gender split

56.3%
Female
43.7%
Male
Demographic split for Jesus audience in Germany
MetricValue
Female56.3%
Male43.7%
Average age38.8
Estimated audience size3,373,486
Fig. 03

Age distribution

Ø 38.8
average years
Age distribution of the Jesus audience in Germany
Age bracketShare%
16-1920%
20-2920%
30-3920%
40-4922%
50+18%
Fig. 04

Worldwide distribution

1.8%

of the worldwide Jesus audience comes from Germany.

Worldwide audience distribution share by country for Jesus
CountryShare
United States29.2%
Brazil8.4%
Italy6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jesus audience in Germany is strongest.

Fig. 05

Top regions by affinity

Jesus fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~900K1.22×
02Hessen~300K1.19×
03Baden-Württemberg~500K1.18×
04Saarland~50K1.18×
05Bremen~30K1.17×
06Niedersachsen~400K1.11×
07Rheinland-Pfalz~200K1.09×
08Bayern~600K1.04×
09Hamburg~80K1.03×
10Schleswig-Holstein~100K0.92×
11Berlin~100K0.90×
12Sachsen~100K0.84×
13Thüringen~70K0.79×
14Mecklenburg-Vorpommern~50K0.79×
15Sachsen-Anhalt~70K0.78×
16Brandenburg~80K0.77×
Fig. 06

Affinity by region

Affinity by region — Jesus, Germany
0.77×1.00×1.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jesus audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jesus audience
#·InterestCategoryAffinity×
01Kenneth CopelandPolitics & Society17.23×
02MegamindMovies & TV5.73×
03HymnMusic & Radio4.93×
04WorshipPolitics & Society4.45×
05Christian ChurchPolitics & Society4.21×
06FaithPolitics & Society4.17×
07Nativity of JesusPolitics & Society3.82×
08Christmas EveKids & Family3.26×
09Christmas treeKids & Family3.12×
10Learning to readKids & Family2.88×
11Summer vacationTravel & Leisure2.71×
12Onet.plNews2.62×
13GodPolitics & Society2.35×
14Local newsNews1.89×
15Radio broadcastingMusic & Radio1.84×
16SpiritualityHealth1.84×
17SyriaTravel & Leisure1.74×
18Western UnionBusiness & Career1.73×
19Markus LanzMovies & TV1.58×
20WikipediaInternet & Social Media1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jesus audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Jesus audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.72×
MindfulnessBALANCE1.47×
Community OrientationOPEN1.39×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Jesus audience · Rather not
TraitClusterDeviationScore
Sports ActivityPOWER0.95×
Price SensitivityPREMIUM0.95×
Early Adopter MentalityPOWER0.96×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Jesus have in Germany?

Jesus has an estimated audience of 3,373,486 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Jesus fans?

56.3% of Jesus fans are female, 43.7% are male, with an average age of 38.8 years.

03

Which brands do Jesus fans like most?

Jesus fans show strongest brand affinity for Wikipedia (1.57×), Christmas Eve (3.26×), and Summer vacation (2.71×) over the country average.

04

Where do Jesus fans live in Germany?

Jesus fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~900K), Bayern (reach ~600K), and Baden-Württemberg (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Jesus fans also like?

Beyond Jesus itself, the audience over-indexes on Christmas Eve (3.26×), Summer vacation (2.71×), Local news (1.89×), and God (2.35×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Religion audiences in Germany

See Jesus audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Jesus. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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