Faith Audience in Germany

Faith logo

Faith has an estimated audience of 821,241 people in Germany. 61.1% are female, 38.9% are male, average age 37.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: KLIX (AM), Peggy Guggenheim, Progressive rock, Unique Gifts, Natural rubber.

The average Faith fan in Germany is 37.6 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include KLIX (AM), Peggy Guggenheim, Progressive rock, with strongest over-indexing on KLIX (AM) (11.31× the country average). Demographically, the Faith audience skews more female with an average age of 37.6, and over-indexes on personality traits such as Mindfulness, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Faith fans

Demographic split for Faith audience in Germany
MetricValue
Female61.1%
Male38.9%
Average age37.6
Estimated audience size821,241

Audience persona

The typical Faith fan in Germany is more female, around 37.6 years old, with strong Mindfulness tendencies and a notable affinity for KLIX (AM).

Top regions in Germany

Top regions ranked by reach for Faith in Germany
RegionReachAffinity
Nordrhein-Westfalen198,5361.1×
Bayern138,8121.05×
Baden-Württemberg114,0221.02×
Niedersachsen91,7511.15×
Hessen78,3241.25×
Rheinland-Pfalz47,8901.16×
Sachsen39,1700.97×
Berlin37,9141.03×
Schleswig-Holstein31,4071.07×
Brandenburg21,6030.85×
Hamburg20,8501.12×
Thüringen18,0120.86×
Sachsen-Anhalt16,5240.78×
Mecklenburg-Vorpommern12,7860.82×
Saarland7,8380.78×
Bremen6,9430.99×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Faith audience
BrandAffinityCategory
KLIX (AM)11.31×Music & Radio
Peggy Guggenheim37.05×Arts & Culture
Progressive rock2.05×Music & Radio
Unique Gifts1.73×Shopping
Natural rubber2.72×Cars & Mobility
Corona (band)2.71×Music & Radio
Christmas Gift1.84×Kids & Family
Israel1.9×Travel & Leisure
Birthday Gifts1.56×Kids & Family
Commercial mortgage1.82×Business & Career
Samanyolu Haber3.93×Movies & TV
Gudrun Sjödén2.66×Fashion & Accessoires
Loincloth2.39×Fashion & Accessoires
Snow White (Fables)1.85×Literature
Da Hool13.38×Music & Radio
Scratching post4.1×Pets & Animals
Hobby Lobby3.96×Home & Garden
Mie goreng3.12×Food & Beverages
Caprivi Strip5.27×
Kodi (software)1.53×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Faith audience
TraitClusterScore
MindfulnessBALANCE3.12
SpiritualityBALANCE1.72
LGBTQ+ IdentityOPEN1.45
Pet OwnershipJOY1.45
IndulgenceJOY1.38
Sports ActivityPOWER1.33

Worldwide distribution

Worldwide audience distribution share by country for Faith
CountryShare
United States35.8%
China12.8%
Brazil2.7%

See Faith audiences in other countries

More Politics & Society audiences in Germany

Frequently asked questions

How many fans does Faith have in Germany?

Faith has an estimated audience of 821,241 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Faith fans?

61.1% of Faith fans are female, 38.9% are male, with an average age of 37.6 years.

Which brands do Faith fans like most?

Faith fans show strongest brand affinity for KLIX (AM) (11.31×), Peggy Guggenheim (37.05×), and Progressive rock (2.05×) over the country average.

Where do Faith fans live in Germany?

Faith fans in Germany are most concentrated in Nordrhein-Westfalen (reach 198,536), Bayern (reach 138,812), and Baden-Württemberg (reach 114,022). These three regions account for the largest share of the active audience.

What other brands do Faith fans also like?

Beyond Faith itself, the audience over-indexes on Peggy Guggenheim (37.05×), Progressive rock (2.05×), Unique Gifts (1.73×), and Natural rubber (2.72×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Faith. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.