Rascasse Audience Intelligence

Carp Audience in Germany

A data profile of the people who buy, follow and care about Carp in Germany — modelled from more than twelve digital signal sources. Carp has an estimated audience of 610,768 people in Germany.

#4191among Topic in Germany#178in Pets & Animals

The average Carp fan in Germany is 36.7 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Shellfish, Angling, Shimano, with strongest over-indexing on Shellfish (22× the country average).

Demographically, the Carp audience skews more male with an average age of 36.7, and over-indexes on personality traits such as Risk Appetite, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Carp fan in Germany is more male, around 36.7 years old, with strong Risk Appetite tendencies and a notable affinity for Shellfish.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Carp profile in Germany.

Audience size
611K
in Germany
Gender
25.3%♀
74.7% male
Age
36.7
average years
Country rank
#9955
Topic in Germany
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Carp fans

25.3% are female, 74.7% are male, average age 36.7.

Fig. 02

Gender split

25.3%
Female
74.7%
Male
Demographic split for Carp audience in Germany
MetricValue
Female25.3%
Male74.7%
Average age36.7
Estimated audience size610,768
Fig. 03

Age distribution

Ø 36.7
average years
Age distribution of the Carp audience in Germany
Age bracketShare%
16-1922%
20-2923%
30-3924%
40-4920%
50+12%
Fig. 04

Worldwide distribution

5.5%

of the worldwide Carp audience comes from Germany.

Worldwide audience distribution share by country for Carp
CountryShare
United States19.1%
Japan18.0%
United Kingdom6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Carp audience in Germany is strongest.

Fig. 05

Top regions by affinity

Carp fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~40K1.48×
02Bayern~100K1.22×
03Hessen~60K1.22×
04Hamburg~20K1.12×
05Baden-Württemberg~90K1.05×
06Bremen~5K1.00×
07Saarland~7K0.98×
08Nordrhein-Westfalen~100K0.96×
09Rheinland-Pfalz~30K0.95×
10Niedersachsen~60K0.93×
11Brandenburg~20K0.93×
12Schleswig-Holstein~20K0.91×
13Mecklenburg-Vorpommern~10K0.91×
14Sachsen~30K0.90×
15Sachsen-Anhalt~10K0.89×
16Thüringen~10K0.85×
Fig. 06

Affinity by region

Affinity by region — Carp, Germany
0.85×1.00×1.48×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Carp audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Carp audience
#·InterestCategoryAffinity×
01CheckersFood & Beverages22.48×
02ShellfishFood & Beverages22.00×
03Midnight in ParisMovies & TV20.00×
04OspreyFashion & Accessoires19.98×
05Laurie HoldenMovies & TV18.88×
06AnglingSports16.81×
07CatfishMovies & TV14.39×
08Granit XhakaSports14.14×
09One Tree Hill (TV series)Movies & TV12.37×
10KoiPets & Animals12.09×
11AquariumPets & Animals9.49×
12ShimanoCars & Mobility8.52×
13Largemouth bassFood & Beverages8.00×
14Automotive lightingCars & Mobility7.24×
15Joaquin PhoenixMovies & TV7.21×
16SalmonFood & Beverages7.12×
17MotorboatCars & Mobility4.98×
18SeafoodFood & Beverages4.79×
19ForestryHome & Garden3.36×
20HornbachShopping1.65×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Carp audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Carp audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.48×
PatriotismCONSERVATISM1.35×
Need for SecurityCONSERVATISM1.31×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Carp audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.64×
CreativityOPEN0.71×
Community OrientationOPEN0.71×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Carp have in Germany?

Carp has an estimated audience of 610,768 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Carp fans?

25.3% of Carp fans are female, 74.7% are male, with an average age of 36.7 years.

03

Which brands do Carp fans like most?

Carp fans show strongest brand affinity for Shellfish (22×), Angling (16.81×), and Shimano (8.52×) over the country average.

04

Where do Carp fans live in Germany?

Carp fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~100K), and Baden-Württemberg (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Carp fans also like?

Beyond Carp itself, the audience over-indexes on Angling (16.81×), Shimano (8.52×), One Tree Hill (TV series) (12.37×), and Automotive lighting (7.24×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Pets & Animals audiences in Germany

See Carp audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Carp. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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