Carsten Maschmeyer Audience in Germany
Carsten Maschmeyer has an estimated audience of 954,678 people in Germany. 50.7% are female, 49.3% are male, average age 40.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Me Before You, Western Union, Handelsblatt, Roland Kaiser, RTL Television.
The average Carsten Maschmeyer fan in Germany is 40.8 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Me Before You, Western Union, Handelsblatt, with strongest over-indexing on Me Before You (17.18× the country average). Demographically, the Carsten Maschmeyer audience skews balanced with an average age of 40.8, and over-indexes on personality traits such as LGBTQ+ Identity, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Person · Subtype: TV personality
Demographics of Carsten Maschmeyer fans
| Metric | Value |
|---|---|
| Female | 50.7% |
| Male | 49.3% |
| Average age | 40.8 |
| Estimated audience size | 954,678 |
Audience persona
The typical Carsten Maschmeyer fan in Germany is balanced, around 40.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Me Before You.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 243,344 | 1.16× |
| Bayern | 171,261 | 1.12× |
| Baden-Württemberg | 125,079 | 0.96× |
| Niedersachsen | 113,293 | 1.22× |
| Hessen | 69,327 | 0.95× |
| Rheinland-Pfalz | 48,717 | 1.02× |
| Sachsen | 45,310 | 0.97× |
| Berlin | 38,777 | 0.91× |
| Schleswig-Holstein | 35,512 | 1.04× |
| Brandenburg | 27,969 | 0.94× |
| Sachsen-Anhalt | 23,311 | 0.94× |
| Thüringen | 22,374 | 0.92× |
| Hamburg | 22,355 | 1.04× |
| Mecklenburg-Vorpommern | 17,064 | 0.94× |
| Saarland | 11,052 | 0.94× |
| Bremen | 7,606 | 0.93× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Me Before You | 17.18× | Movies & TV |
| Western Union | 4.13× | Business & Career |
| Handelsblatt | 5.47× | Business & Career |
| Roland Kaiser | 3.29× | Music & Radio |
| RTL Television | 3.07× | Movies & TV |
| Anna Loos | 6.52× | Movies & TV |
| Spiegel Online | 1.9× | News |
| FC Bayern Munich | 1.64× | Sports |
| Helene Fischer | 2.42× | Music & Radio |
| Real property | 3.79× | Home & Garden |
| Jeanette Biedermann | 4.85× | Music & Radio |
| Florian Silbereisen | 2.85× | Music & Radio |
| Mary Roos | 5.81× | Music & Radio |
| Family | 1.52× | Kids & Family |
| Satire | 3.26× | Literature |
| Beatrice Egli | 3.27× | Music & Radio |
| German television comedy | 4.19× | Movies & TV |
| Love Actually | 5.12× | Movies & TV |
| Andy Borg | 3.5× | Music & Radio |
| Eintracht Frankfurt | 1.78× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.05 |
| Pet Ownership | JOY | 1.37 |
| Career Orientation | POWER | 1.37 |
| Community Orientation | OPEN | 1.2 |
| Need for Security | CONSERVATISM | 1.17 |
| Sports Activity | POWER | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 84.3% |
| Austria | 6.0% |
| Switzerland | 4.1% |
See Carsten Maschmeyer audiences in other countries
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Frequently asked questions
How many fans does Carsten Maschmeyer have in Germany?
Carsten Maschmeyer has an estimated audience of 954,678 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Carsten Maschmeyer fans?
50.7% of Carsten Maschmeyer fans are female, 49.3% are male, with an average age of 40.8 years.
Which brands do Carsten Maschmeyer fans like most?
Carsten Maschmeyer fans show strongest brand affinity for Me Before You (17.18×), Western Union (4.13×), and Handelsblatt (5.47×) over the country average.
Where do Carsten Maschmeyer fans live in Germany?
Carsten Maschmeyer fans in Germany are most concentrated in Nordrhein-Westfalen (reach 243,344), Bayern (reach 171,261), and Baden-Württemberg (reach 125,079). These three regions account for the largest share of the active audience.
What other brands do Carsten Maschmeyer fans also like?
Beyond Carsten Maschmeyer itself, the audience over-indexes on Western Union (4.13×), Handelsblatt (5.47×), Roland Kaiser (3.29×), and RTL Television (3.07×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Carsten Maschmeyer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.