Charles Dickens Audience in Germany

Charles Dickens has an estimated audience of 588,009 people in Germany. 80.1% are female, 19.9% are male, average age 42.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Bottle, Comedy thriller, Netto Marken-Discount, Aral AG, Commerzbank.
The average Charles Dickens fan in Germany is 42.2 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Bottle, Comedy thriller, Netto Marken-Discount, with strongest over-indexing on Bottle (29.78× the country average). Demographically, the Charles Dickens audience skews more female with an average age of 42.2, and over-indexes on personality traits such as Convenience Orientation, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Literature · Type: Fictional Character · Subtype: Author
Demographics of Charles Dickens fans
| Metric | Value |
|---|---|
| Female | 80.1% |
| Male | 19.9% |
| Average age | 42.2 |
| Estimated audience size | 588,009 |
Audience persona
The typical Charles Dickens fan in Germany is more female, around 42.2 years old, with strong Convenience Orientation tendencies and a notable affinity for Bottle.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 138,498 | 1.08× |
| Bayern | 94,975 | 1× |
| Baden-Württemberg | 72,630 | 0.91× |
| Niedersachsen | 60,829 | 1.07× |
| Hessen | 49,773 | 1.11× |
| Berlin | 34,508 | 1.31× |
| Rheinland-Pfalz | 28,807 | 0.98× |
| Sachsen | 28,488 | 0.99× |
| Schleswig-Holstein | 21,624 | 1.02× |
| Brandenburg | 18,044 | 0.99× |
| Thüringen | 14,143 | 0.94× |
| Hamburg | 13,634 | 1.03× |
| Sachsen-Anhalt | 12,784 | 0.84× |
| Mecklenburg-Vorpommern | 9,779 | 0.87× |
| Saarland | 6,676 | 0.92× |
| Bremen | 4,733 | 0.94× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Bottle | 29.78× | Food & Beverages |
| Comedy thriller | 42.81× | Movies & TV |
| Netto Marken-Discount | 4.35× | Shopping |
| Aral AG | 4.32× | Cars & Mobility |
| Commerzbank | 3.86× | Business & Career |
| Sparkasse | 3.85× | Business & Career |
| AutoScout24 | 3.35× | Cars & Mobility |
| TK Maxx | 3.36× | Shopping |
| Burger King | 3.4× | Food & Beverages |
| Aldi | 2.81× | Shopping |
| Vodafone | 3.34× | Technology & Electronics |
| Tipico | 3.95× | Games |
| Edeka | 2.65× | Shopping |
| Parship | 8.12× | Internet & Social Media |
| Kaufland | 2.65× | Shopping |
| FRITZ!Box | 3.56× | Technology & Electronics |
| A Christmas Carol | 27.74× | Literature |
| Rossmann | 2.9× | Shopping |
| EBay | 2.53× | Shopping |
| L'Osteria | 7.16× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 2.07 |
| Quality Awareness | PREMIUM | 1.63 |
| Tradition | CONSERVATISM | 1.61 |
| Community Orientation | OPEN | 1.6 |
| Individualism | JOY | 1.56 |
| Travelling | THRILL | 1.48 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 25.5% |
| United Kingdom | 12.0% |
| Germany | 11.5% |
See Charles Dickens audiences in other countries
More Author audiences in Germany
- Sarah, Duchess of York (1,390,543)
- Sebastian Fitzek (1,371,136)
- Caroline Wahl (1,226,296)
- Stephen King (1,143,073)
- Ferdinand von Schirach (1,043,775)
Frequently asked questions
How many fans does Charles Dickens have in Germany?
Charles Dickens has an estimated audience of 588,009 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Charles Dickens fans?
80.1% of Charles Dickens fans are female, 19.9% are male, with an average age of 42.2 years.
Which brands do Charles Dickens fans like most?
Charles Dickens fans show strongest brand affinity for Bottle (29.78×), Comedy thriller (42.81×), and Netto Marken-Discount (4.35×) over the country average.
Where do Charles Dickens fans live in Germany?
Charles Dickens fans in Germany are most concentrated in Nordrhein-Westfalen (reach 138,498), Bayern (reach 94,975), and Baden-Württemberg (reach 72,630). These three regions account for the largest share of the active audience.
What other brands do Charles Dickens fans also like?
Beyond Charles Dickens itself, the audience over-indexes on Comedy thriller (42.81×), Netto Marken-Discount (4.35×), Aral AG (4.32×), and Commerzbank (3.86×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Charles Dickens. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.