Civil engineer Audience in Germany
Civil engineer has an estimated audience of 425,485 people in Germany. 34.8% are female, 65.2% are male, average age 33.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Wearable technology, Google Flights, Activity tracker, MyFitnessPal, Wearable computer.
The average Civil engineer fan in Germany is 33.6 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Wearable technology, Google Flights, Activity tracker, with strongest over-indexing on Wearable technology (20.33× the country average). Demographically, the Civil engineer audience skews more male with an average age of 33.6, and over-indexes on personality traits such as DIY Mentality, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Civil engineer fans
| Metric | Value |
|---|---|
| Female | 34.8% |
| Male | 65.2% |
| Average age | 33.6 |
| Estimated audience size | 425,485 |
Audience persona
The typical Civil engineer fan in Germany is more male, around 33.6 years old, with strong DIY Mentality tendencies and a notable affinity for Wearable technology.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 122,112 | 1.31× |
| Bayern | 72,131 | 1.05× |
| Baden-Württemberg | 62,526 | 1.08× |
| Niedersachsen | 44,581 | 1.08× |
| Hessen | 35,581 | 1.1× |
| Rheinland-Pfalz | 24,358 | 1.14× |
| Sachsen | 19,274 | 0.92× |
| Berlin | 17,382 | 0.91× |
| Schleswig-Holstein | 15,524 | 1.02× |
| Brandenburg | 12,555 | 0.95× |
| Hamburg | 11,180 | 1.16× |
| Thüringen | 9,649 | 0.89× |
| Sachsen-Anhalt | 8,665 | 0.79× |
| Mecklenburg-Vorpommern | 6,585 | 0.81× |
| Saarland | 4,776 | 0.91× |
| Bremen | 3,165 | 0.87× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Wearable technology | 20.33× | Technology & Electronics |
| Google Flights | 9.49× | Travel & Leisure |
| Activity tracker | 12.25× | Technology & Electronics |
| MyFitnessPal | 13.7× | Sports |
| Wearable computer | 19.55× | Technology & Electronics |
| DeWalt | 12.32× | Home & Garden |
| Apple Watch | 6.15× | Technology & Electronics |
| Fitbit | 13.11× | Technology & Electronics |
| Real property | 6.52× | Home & Garden |
| Nike+ | 8.88× | Sports |
| Semi-detached | 7.61× | Home & Garden |
| Indeed.com | 3.42× | Business & Career |
| Ryanair | 2.86× | Travel & Leisure |
| Scholarship | 10.01× | Kids & Family |
| Do it yourself (DIY) | 2.28× | Home & Garden |
| Family car | 4.38× | Cars & Mobility |
| High-net-worth individual | 7.17× | Business & Career |
| Pets | 1.71× | Pets & Animals |
| Smartwatch | 5.25× | Technology & Electronics |
| Condominium | 6.03× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 1.98 |
| Quality Awareness | PREMIUM | 1.88 |
| Design Affinity | PREMIUM | 1.7 |
| Early Adopter Mentality | POWER | 1.68 |
| Luxury Orientation | PREMIUM | 1.56 |
| Need for Security | CONSERVATISM | 1.54 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 14.6% |
| India | 7.8% |
| Colombia | 4.7% |
See Civil engineer audiences in other countries
More Business & Career audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Civil engineer have in Germany?
Civil engineer has an estimated audience of 425,485 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Civil engineer fans?
34.8% of Civil engineer fans are female, 65.2% are male, with an average age of 33.6 years.
Which brands do Civil engineer fans like most?
Civil engineer fans show strongest brand affinity for Wearable technology (20.33×), Google Flights (9.49×), and Activity tracker (12.25×) over the country average.
Where do Civil engineer fans live in Germany?
Civil engineer fans in Germany are most concentrated in Nordrhein-Westfalen (reach 122,112), Bayern (reach 72,131), and Baden-Württemberg (reach 62,526). These three regions account for the largest share of the active audience.
What other brands do Civil engineer fans also like?
Beyond Civil engineer itself, the audience over-indexes on Google Flights (9.49×), Activity tracker (12.25×), MyFitnessPal (13.7×), and Wearable computer (19.55×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Civil engineer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.