Color Line (ferry operator) Audience in Germany

Color Line (ferry operator) has an estimated audience of 611,583 people in Germany. 54.9% are female, 45.1% are male, average age 44.3. Top regions: Schleswig-Holstein, Niedersachsen, Nordrhein-Westfalen. Top brand affinities: Holstein Kiel, Borussia Dortmund, TUI Cruises, SG Flensburg-Handewitt, Obi (store).
The average Color Line (ferry operator) fan in Germany is 44.3 years old, balanced, and lives primarily in Schleswig-Holstein. The audience is concentrated in Schleswig-Holstein, Niedersachsen, Nordrhein-Westfalen. Top brand affinities include Holstein Kiel, Borussia Dortmund, TUI Cruises, with strongest over-indexing on Holstein Kiel (12.29× the country average). Demographically, the Color Line (ferry operator) audience skews balanced with an average age of 44.3, and over-indexes on personality traits such as Travelling, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Brand · Subtype: Ferry line
Demographics of Color Line (ferry operator) fans
| Metric | Value |
|---|---|
| Female | 54.9% |
| Male | 45.1% |
| Average age | 44.3 |
| Estimated audience size | 611,583 |
Audience persona
The typical Color Line (ferry operator) fan in Germany is balanced, around 44.3 years old, with strong Travelling tendencies and a notable affinity for Holstein Kiel.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Schleswig-Holstein | 101,628 | 4.63× |
| Niedersachsen | 99,747 | 1.68× |
| Nordrhein-Westfalen | 74,085 | 0.55× |
| Hamburg | 24,709 | 1.79× |
| Bayern | 23,970 | 0.24× |
| Baden-Württemberg | 20,144 | 0.24× |
| Hessen | 19,855 | 0.43× |
| Brandenburg | 18,569 | 0.98× |
| Mecklenburg-Vorpommern | 16,599 | 1.42× |
| Sachsen | 14,928 | 0.5× |
| Berlin | 13,893 | 0.51× |
| Sachsen-Anhalt | 13,117 | 0.83× |
| Thüringen | 9,893 | 0.63× |
| Rheinland-Pfalz | 8,287 | 0.27× |
| Bremen | 6,059 | 1.16× |
| Saarland | 1,069 | 0.14× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Holstein Kiel | 12.29× | Sports |
| Borussia Dortmund | 1.6× | Sports |
| TUI Cruises | 6.92× | Travel & Leisure |
| SG Flensburg-Handewitt | 11.52× | Sports |
| Obi (store) | 1.97× | Shopping |
| Satire | 3.84× | Literature |
| Tagesschau | 1.67× | Movies & TV |
| Royal Caribbean Cruises Ltd. | 10.23× | Travel & Leisure |
| F.C. Hansa Rostock | 3.57× | Sports |
| 1. FC Heidenheim | 5.46× | Sports |
| Hamburger SV | 2.76× | Sports |
| Wetter.com | 2.01× | Home & Garden |
| Secret Escapes | 4.58× | Travel & Leisure |
| FC Bayern Munich | 1.53× | Sports |
| 2. Bundesliga | 2.07× | Sports |
| Eintracht Frankfurt | 2.02× | Sports |
| German television comedy | 4.45× | Movies & TV |
| Western Union | 3.14× | Business & Career |
| SV Werder Bremen | 1.82× | Sports |
| Tchibo | 2.32× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 1.34 |
| Patriotism | CONSERVATISM | 1.22 |
| Pet Ownership | JOY | 1.19 |
| Family Orientation | CONSERVATISM | 1.17 |
| Quality Awareness | PREMIUM | 1.16 |
| Community Orientation | OPEN | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| Norway | 50.2% |
| Germany | 26.0% |
| Denmark | 7.1% |
See Color Line (ferry operator) audiences in other countries
- Color Line (ferry operator) — United States
- Color Line (ferry operator) — United Kingdom
- Color Line (ferry operator) — France
- Color Line (ferry operator) — Italy
- Color Line (ferry operator) — Spain
- Color Line (ferry operator) — Brazil
- Color Line (ferry operator) — Japan
- Color Line (ferry operator) — South Korea
- Color Line (ferry operator) — India
More Ferry line audiences in Germany
- AG Ems (476,167)
- TT-Line (382,492)
- Stena Line (343,059)
- Adler-Schiffe (120,637)
- Irish Ferries (88,530)
Frequently asked questions
How many fans does Color Line (ferry operator) have in Germany?
Color Line (ferry operator) has an estimated audience of 611,583 people in Germany, concentrated in Schleswig-Holstein and Niedersachsen.
What is the gender split and age of Color Line (ferry operator) fans?
54.9% of Color Line (ferry operator) fans are female, 45.1% are male, with an average age of 44.3 years.
Which brands do Color Line (ferry operator) fans like most?
Color Line (ferry operator) fans show strongest brand affinity for Holstein Kiel (12.29×), Borussia Dortmund (1.6×), and TUI Cruises (6.92×) over the country average.
Where do Color Line (ferry operator) fans live in Germany?
Color Line (ferry operator) fans in Germany are most concentrated in Schleswig-Holstein (reach 101,628), Niedersachsen (reach 99,747), and Nordrhein-Westfalen (reach 74,085). These three regions account for the largest share of the active audience.
What other brands do Color Line (ferry operator) fans also like?
Beyond Color Line (ferry operator) itself, the audience over-indexes on Borussia Dortmund (1.6×), TUI Cruises (6.92×), SG Flensburg-Handewitt (11.52×), and Obi (store) (1.97×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Color Line (ferry operator). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.