Danish language Audience in Germany
Danish language has an estimated audience of 338,273 people in Germany. 47.5% are female, 52.5% are male, average age 43.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: IHF World Women's Handball Championship, Suzi Quatro, Satire, SG Flensburg-Handewitt, German television comedy.
The average Danish language fan in Germany is 43.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include IHF World Women's Handball Championship, Suzi Quatro, Satire, with strongest over-indexing on IHF World Women's Handball Championship (15.2× the country average). Demographically, the Danish language audience skews balanced with an average age of 43.5, and over-indexes on personality traits such as Pet Ownership, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic · Subtype: Language
Demographics of Danish language fans
| Metric | Value |
|---|---|
| Female | 47.5% |
| Male | 52.5% |
| Average age | 43.5 |
| Estimated audience size | 338,273 |
Audience persona
The typical Danish language fan in Germany is balanced, around 43.5 years old, with strong Pet Ownership tendencies and a notable affinity for IHF World Women's Handball Championship.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 69,781 | 0.94× |
| Bayern | 48,000 | 0.88× |
| Baden-Württemberg | 42,902 | 0.93× |
| Niedersachsen | 28,449 | 0.87× |
| Sachsen | 25,370 | 1.53× |
| Hessen | 22,191 | 0.86× |
| Berlin | 14,973 | 0.99× |
| Schleswig-Holstein | 14,296 | 1.18× |
| Rheinland-Pfalz | 14,168 | 0.84× |
| Thüringen | 11,411 | 1.32× |
| Sachsen-Anhalt | 10,488 | 1.2× |
| Brandenburg | 10,363 | 0.99× |
| Mecklenburg-Vorpommern | 8,267 | 1.28× |
| Hamburg | 7,114 | 0.93× |
| Saarland | 2,855 | 0.69× |
| Bremen | 1,678 | 0.58× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| IHF World Women's Handball Championship | 15.2× | Sports |
| Suzi Quatro | 16.2× | Music & Radio |
| Satire | 7.87× | Literature |
| SG Flensburg-Handewitt | 21.56× | Sports |
| German television comedy | 7.96× | Movies & TV |
| Tagesschau | 2.69× | Movies & TV |
| Füchse Berlin | 18.43× | Sports |
| Holstein Kiel | 6.99× | Sports |
| Western Union | 5.04× | Business & Career |
| Transfermarkt | 3.23× | Sports |
| MT Melsungen | 18.43× | Sports |
| Bungalow | 6.22× | Home & Garden |
| Sam Neill | 10.23× | Movies & TV |
| Once upon a time | 15.47× | Movies & TV |
| Reinhard Mey | 5.32× | Music & Radio |
| Allgäu | 5.6× | Travel & Leisure |
| Prefabricated home | 12.08× | Home & Garden |
| Real property | 4.33× | Home & Garden |
| Pets | 1.65× | Pets & Animals |
| Bonnie Tyler | 6.58× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.39 |
| Need for Security | CONSERVATISM | 1.31 |
| Sustainability | BALANCE | 1.29 |
| Design Affinity | PREMIUM | 1.27 |
| Sports Activity | POWER | 1.22 |
| Patriotism | CONSERVATISM | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| Denmark | 66.6% |
| Germany | 9.4% |
| United States | 3.8% |
See Danish language audiences in other countries
More Language audiences in Germany
- German language (11,110,001)
- Italian language (4,964,356)
- English language (4,312,364)
- Turkish language (3,901,937)
- French language (3,302,079)
Frequently asked questions
How many fans does Danish language have in Germany?
Danish language has an estimated audience of 338,273 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Danish language fans?
47.5% of Danish language fans are female, 52.5% are male, with an average age of 43.5 years.
Which brands do Danish language fans like most?
Danish language fans show strongest brand affinity for IHF World Women's Handball Championship (15.2×), Suzi Quatro (16.2×), and Satire (7.87×) over the country average.
Where do Danish language fans live in Germany?
Danish language fans in Germany are most concentrated in Nordrhein-Westfalen (reach 69,781), Bayern (reach 48,000), and Baden-Württemberg (reach 42,902). These three regions account for the largest share of the active audience.
What other brands do Danish language fans also like?
Beyond Danish language itself, the audience over-indexes on Suzi Quatro (16.2×), Satire (7.87×), SG Flensburg-Handewitt (21.56×), and German television comedy (7.96×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Danish language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.