Death Star Audience in Germany

Death Star has an estimated audience of 142,441 people in Germany. 23.4% are female, 76.6% are male, average age 32.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Dog breed, Grinch, Unique Gifts, Haberler, Hauptschule.
The average Death Star fan in Germany is 32.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Dog breed, Grinch, Unique Gifts, with strongest over-indexing on Dog breed (2.37× the country average). Demographically, the Death Star audience skews more male with an average age of 32.5, and over-indexes on personality traits such as Early Adopter Mentality, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Video game
Demographics of Death Star fans
| Metric | Value |
|---|---|
| Female | 23.4% |
| Male | 76.6% |
| Average age | 32.5 |
| Estimated audience size | 142,441 |
Audience persona
The typical Death Star fan in Germany is more male, around 32.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Dog breed.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 57,045 | 1.12× |
| Bayern | 35,521 | 0.95× |
| Baden-Württemberg | 30,584 | 0.96× |
| Niedersachsen | 25,274 | 1.12× |
| Hessen | 17,817 | 1× |
| Rheinland-Pfalz | 12,514 | 1.07× |
| Sachsen | 12,234 | 1.07× |
| Berlin | 10,061 | 0.97× |
| Schleswig-Holstein | 9,096 | 1.09× |
| Brandenburg | 6,956 | 0.96× |
| Thüringen | 5,808 | 0.98× |
| Hamburg | 5,443 | 1.03× |
| Sachsen-Anhalt | 5,344 | 0.89× |
| Mecklenburg-Vorpommern | 3,902 | 0.88× |
| Saarland | 2,899 | 1.01× |
| Bremen | 1,769 | 0.89× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dog breed | 2.37× | Pets & Animals |
| Grinch | 3.9× | Movies & TV |
| Unique Gifts | 2.01× | Shopping |
| Haberler | 1.85× | News |
| Hauptschule | 10.69× | Kids & Family |
| Hypertext | 3.58× | Technology & Electronics |
| Birthday Gifts | 1.93× | Kids & Family |
| Stamp collecting | 5.88× | Home & Garden |
| Gran Torino | 5.22× | Movies & TV |
| Hirtshals | 9.77× | Travel & Leisure |
| Loincloth | 2.91× | Fashion & Accessoires |
| Personalised Gifts | 1.76× | Home & Garden |
| KLIX (AM) | 2.08× | Music & Radio |
| Salzkammergut | 5.64× | Travel & Leisure |
| Minestrone | 1.79× | Food & Beverages |
| Goop | 5.38× | Internet & Social Media |
| Wacker Neuson | 4.17× | Business & Career |
| Goon | 3.95× | Movies & TV |
| Google Analytics | 1.54× | Internet & Social Media |
| Google Home | 3.41× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.34 |
| Sustainability | BALANCE | 1.27 |
| Pet Ownership | JOY | 1.26 |
| Extroversion | THRILL | 1.16 |
| LGBTQ+ Identity | OPEN | 1.14 |
| DIY Mentality | THRILL | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 48.5% |
| United Kingdom | 6.8% |
| Germany | 5.8% |
See Death Star audiences in other countries
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- Beetlejuice (3,967,022)
Frequently asked questions
How many fans does Death Star have in Germany?
Death Star has an estimated audience of 142,441 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Death Star fans?
23.4% of Death Star fans are female, 76.6% are male, with an average age of 32.5 years.
Which brands do Death Star fans like most?
Death Star fans show strongest brand affinity for Dog breed (2.37×), Grinch (3.9×), and Unique Gifts (2.01×) over the country average.
Where do Death Star fans live in Germany?
Death Star fans in Germany are most concentrated in Nordrhein-Westfalen (reach 57,045), Bayern (reach 35,521), and Baden-Württemberg (reach 30,584). These three regions account for the largest share of the active audience.
What other brands do Death Star fans also like?
Beyond Death Star itself, the audience over-indexes on Grinch (3.9×), Unique Gifts (2.01×), Haberler (1.85×), and Hauptschule (10.69×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Death Star. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.