A data profile of the people who buy, follow and care about Deep und deutlich in Germany — modelled from more than twelve digital signal sources. Deep und deutlich has an estimated audience of 987,408 people in Germany.
The average Deep und deutlich fan in Germany is 33.6 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Pa Sports, Monet192, Jan Böhmermann, with strongest over-indexing on Pa Sports (334.13× the country average).
Demographically, the Deep und deutlich audience skews balanced with an average age of 33.6, and over-indexes on personality traits such as Urban Lifestyle, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Deep und deutlich fan in Germany is balanced, around 33.6 years old, with strong Urban Lifestyle tendencies and a notable affinity for Pa Sports.
The key figures that characterise the Deep und deutlich profile in Germany.
45.2% are female, 54.8% are male, average age 33.6.
| Metric | Value |
|---|---|
| Female | 45.2% |
| Male | 54.8% |
| Average age | 33.6 |
| Estimated audience size | 987,408 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 33% | |
| 20-29 | 24% | |
| 30-39 | 18% | |
| 40-49 | 14% | |
| 50+ | 11% |
of the worldwide Deep und deutlich audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 83.5% |
| Switzerland | 6.4% |
| Austria | 5.6% |
Where the Deep und deutlich audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hamburg | ~40K | 2.34× | |
| 02 | Schleswig-Holstein | ~50K | 1.53× | |
| 03 | Berlin | ~50K | 1.35× | |
| 04 | Niedersachsen | ~100K | 1.19× | |
| 05 | Bremen | ~8K | 1.15× | |
| 06 | Nordrhein-Westfalen | ~200K | 1.01× | |
| 07 | Baden-Württemberg | ~100K | 0.87× | |
| 08 | Bayern | ~100K | 0.86× | |
| 09 | Rheinland-Pfalz | ~40K | 0.85× | |
| 10 | Hessen | ~50K | 0.83× | |
| 11 | Mecklenburg-Vorpommern | ~10K | 0.81× | |
| 12 | Sachsen | ~30K | 0.79× | |
| 13 | Brandenburg | ~20K | 0.79× | |
| 14 | Saarland | ~8K | 0.78× | |
| 15 | Thüringen | ~10K | 0.69× | |
| 16 | Sachsen-Anhalt | ~10K | 0.68× |
The strongest cross-interests of the Deep und deutlich audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Pa Sports | Music & Radio | 334.13× | ||
| 02 | Monet192 | Music & Radio | 115.84× | ||
| 03 | Lune | Music & Radio | 85.41× | ||
| 04 | Majoe | Music & Radio | 67.07× | ||
| 05 | Jan Böhmermann | Movies & TV | 49.84× | ||
| 06 | Trettmann | Music & Radio | 22.58× | ||
| 07 | SDP | Music & Radio | 20.43× | ||
| 08 | Michael Schulte | Music & Radio | 14.16× | ||
| 09 | SSIO | Music & Radio | 10.25× | ||
| 10 | Google Trends | Internet & Social Media | 9.79× | ||
| 11 | Finch | Music & Radio | 8.70× | ||
| 12 | Haftbefehl | Music & Radio | 7.35× | ||
| 13 | Nico Santos | Music & Radio | 7.34× | ||
| 14 | FC St. Pauli | Sports | 5.94× | ||
| 15 | Satire | Literature | 3.84× | ||
| 16 | Tagesschau | Movies & TV | 2.31× | ||
| 17 | Podcast | Music & Radio | 2.29× | ||
| 18 | SV Werder Bremen | Sports | 2.22× | ||
| 19 | Transfermarkt | Sports | 2.01× | ||
| 20 | Sportschau | Sports | 1.80× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 1.53× | |
| Early Adopter Mentality | POWER | 1.47× | |
| Need for Security | CONSERVATISM | 1.41× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.79× | |
| Sports Activity | POWER | 0.81× | |
| Creativity | OPEN | 0.83× |
Deep und deutlich has an estimated audience of 987,408 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
45.2% of Deep und deutlich fans are female, 54.8% are male, with an average age of 33.6 years.
Deep und deutlich fans show strongest brand affinity for Pa Sports (334.13×), Monet192 (115.84×), and Jan Böhmermann (49.84×) over the country average.
Deep und deutlich fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Deep und deutlich itself, the audience over-indexes on Monet192 (115.84×), Jan Böhmermann (49.84×), Lune (85.41×), and Finch (8.7×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Deep und deutlich. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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