Dice Audience in Germany

Demographics of Dice fans

Audience persona

The typical Dice fan in Germany is more male, around 33.4 years old, with strong Price Sensitivity tendencies and a notable affinity for Space Cowboys.

Top regions in Germany

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Worldwide distribution

See Dice audiences in other countries

• Dice — United States
• Dice — United Kingdom
• Dice — France
• Dice — Italy
• Dice — Spain
• Dice — Brazil
• Dice — Japan
• Dice — South Korea
• Dice — India

More Games audiences in Germany

• Food and drink (39,623,635)
• Entertainment (39,502,829)
• Business and industry (39,157,865)
• Shopping and fashion (38,134,645)
• Arts and music (37,163,288)

Frequently asked questions

How many fans does Dice have in Germany?

Dice has an estimated audience of 679,240 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Dice fans?

44.7% of Dice fans are female, 55.3% are male, with an average age of 33.4 years.

Which brands do Dice fans like most?

Dice fans show strongest brand affinity for Space Cowboys (18.34×), Personalised Gifts (2.26×), and National Paralympic Committee (8.63×) over the country average.

Where do Dice fans live in Germany?

Dice fans in Germany are most concentrated in Nordrhein-Westfalen (reach 152,646), Bayern (reach 115,298), and Baden-Württemberg (reach 94,499). These three regions account for the largest share of the active audience.

What other brands do Dice fans also like?

Beyond Dice itself, the audience over-indexes on Personalised Gifts (2.26×), National Paralympic Committee (8.63×), Home Delivery (2.72×), and Handmade Gifts (1.83×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Dice. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.