DLF Emporio Audience in Germany

DLF Emporio logo

DLF Emporio has an estimated audience of 285,536 people in Germany. 67.4% are female, 32.6% are male, average age 30.8. Top regions: Niedersachsen, Sachsen, Brandenburg. Top brand affinities: Graham Greene (actor), Gudrun Sjödén, Progressive rock, Artistic inspiration, Natural rubber.

The average DLF Emporio fan in Germany is 30.8 years old, more female, and lives primarily in Niedersachsen. The audience is concentrated in Niedersachsen, Sachsen, Brandenburg. Top brand affinities include Graham Greene (actor), Gudrun Sjödén, Progressive rock, with strongest over-indexing on Graham Greene (actor) (20× the country average). Demographically, the DLF Emporio audience skews more female with an average age of 30.8, and over-indexes on personality traits such as Travelling, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 9 regions tracked by Rascasse.

Category: Shopping · Type: POI

Demographics of DLF Emporio fans

Demographic split for DLF Emporio audience in Germany
MetricValue
Female67.4%
Male32.6%
Average age30.8
Estimated audience size285,536

Audience persona

The typical DLF Emporio fan in Germany is more female, around 30.8 years old, with strong Travelling tendencies and a notable affinity for Graham Greene (actor).

Top regions in Germany

Top regions ranked by reach for DLF Emporio in Germany
RegionReachAffinity
Niedersachsen19,6160.71×
Sachsen19,4601.39×
Brandenburg19,4442.2×
Baden-Württemberg19,4130.5×
Nordrhein-Westfalen19,1390.31×
Bayern18,7800.41×
Hessen14,4730.67×
Berlin12,9201.01×
Hamburg11,7231.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for DLF Emporio audience
BrandAffinityCategory
Graham Greene (actor)20×
Gudrun Sjödén9.57×Fashion & Accessoires
Progressive rock4.16×Music & Radio
Artistic inspiration2.67×Arts & Culture
Natural rubberCars & Mobility
Grover Cleveland20×Politics & Society
International Certificate of Competence156.26×Business & Career
Commercial mortgage2.42×Business & Career
Justice4.16×Politics & Society
Robert Graves20×Literature
KLIX (AM)2.73×Music & Radio
Collectable1.66×Kids & Family
Israel2.01×Travel & Leisure
Google Home5.84×Technology & Electronics
Guédelon Castle10.8×Travel & Leisure
Paul Graham (computer programmer)20×Technology & Electronics
Alaska3.3×Travel & Leisure
Grover Washington, Jr.20×Music & Radio
Cachorro3.06×Pets & Animals
Ipekyol3.54×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by DLF Emporio audience
TraitClusterScore
TravellingTHRILL2.08
Design AffinityPREMIUM2.03
Sports ActivityPOWER1.79
Luxury OrientationPREMIUM1.57
Urban LifestyleOPEN1.51
Risk AppetiteTHRILL1.51

Worldwide distribution

Worldwide audience distribution share by country for DLF Emporio
CountryShare
United States26.3%
Japan21.9%
India14.0%

See DLF Emporio audiences in other countries

More Shopping audiences in Germany

Frequently asked questions

How many fans does DLF Emporio have in Germany?

DLF Emporio has an estimated audience of 285,536 people in Germany, concentrated in Niedersachsen and Sachsen.

What is the gender split and age of DLF Emporio fans?

67.4% of DLF Emporio fans are female, 32.6% are male, with an average age of 30.8 years.

Which brands do DLF Emporio fans like most?

DLF Emporio fans show strongest brand affinity for Graham Greene (actor) (20×), Gudrun Sjödén (9.57×), and Progressive rock (4.16×) over the country average.

Where do DLF Emporio fans live in Germany?

DLF Emporio fans in Germany are most concentrated in Niedersachsen (reach 19,616), Sachsen (reach 19,460), and Brandenburg (reach 19,444). These three regions account for the largest share of the active audience.

What other brands do DLF Emporio fans also like?

Beyond DLF Emporio itself, the audience over-indexes on Gudrun Sjödén (9.57×), Progressive rock (4.16×), Artistic inspiration (2.67×), and Natural rubber (4×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for DLF Emporio. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.