Endangered species Audience in Germany

Endangered species logo

Endangered species has an estimated audience of 292,596 people in Germany. 45.4% are female, 54.6% are male, average age 40.9. Top regions: Nordrhein-Westfalen, Bayern, Hessen. Top brand affinities: Restoration ecology, Bushfires in Australia, Wildfire, Natural World, Environmental health.

The average Endangered species fan in Germany is 40.9 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Hessen. Top brand affinities include Restoration ecology, Bushfires in Australia, Wildfire, with strongest over-indexing on Restoration ecology (168.42× the country average). Demographically, the Endangered species audience skews balanced with an average age of 40.9, and over-indexes on personality traits such as Sustainability, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Endangered species fans

Demographic split for Endangered species audience in Germany
MetricValue
Female45.4%
Male54.6%
Average age40.9
Estimated audience size292,596

Audience persona

The typical Endangered species fan in Germany is balanced, around 40.9 years old, with strong Sustainability tendencies and a notable affinity for Restoration ecology.

Top regions in Germany

Top regions ranked by reach for Endangered species in Germany
RegionReachAffinity
Nordrhein-Westfalen45,7610.71×
Bayern43,5190.93×
Hessen37,4161.68×
Baden-Württemberg28,6030.72×
Berlin16,6131.27×
Niedersachsen16,5530.58×
Rheinland-Pfalz11,0090.75×
Sachsen8,8430.62×
Brandenburg8,4780.93×
Schleswig-Holstein6,7700.64×
Thüringen6,3800.86×
Sachsen-Anhalt6,1960.82×
Mecklenburg-Vorpommern5,9691.07×
Saarland5,6751.58×
Bremen5,3162.12×
Hamburg4,7730.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Endangered species audience
BrandAffinityCategory
Restoration ecology168.42×Politics & Society
Bushfires in Australia87.26×Politics & Society
Wildfire38.6×Home & Garden
Natural World5.79×Fashion & Accessoires
Environmental health26.21×Politics & Society
TheBlaze105.26×Movies & TV
David Attenborough29.47×Movies & TV
Water conservation45.56×Home & Garden
CEWE FOTOBUCH19.48×Internet & Social Media
Human Rights Day68.74×Politics & Society
wildlife conservation29.61×Politics & Society
Jane Goodall15.79×Pets & Animals
Conservation biology12.4×Home & Garden
Wildlife trade27.53×Politics & Society
Koala26.75×Pets & Animals
Loire Valley26.61×Travel & Leisure
Frozen Planet85.11×Movies & TV
Fossil fuel14.66×Politics & Society
Dark matter11.65×Movies & TV
Environmental degradation30.53×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Endangered species audience
TraitClusterScore
SustainabilityBALANCE1.91
Pet OwnershipJOY1.81
MindfulnessBALANCE1.66
Community OrientationOPEN1.64
ExtroversionTHRILL1.64
Urban LifestyleOPEN1.62

Worldwide distribution

Worldwide audience distribution share by country for Endangered species
CountryShare
United States28.2%
United Kingdom8.2%
Australia5.3%

See Endangered species audiences in other countries

More Pets & Animals audiences in Germany

Frequently asked questions

How many fans does Endangered species have in Germany?

Endangered species has an estimated audience of 292,596 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Endangered species fans?

45.4% of Endangered species fans are female, 54.6% are male, with an average age of 40.9 years.

Which brands do Endangered species fans like most?

Endangered species fans show strongest brand affinity for Restoration ecology (168.42×), Bushfires in Australia (87.26×), and Wildfire (38.6×) over the country average.

Where do Endangered species fans live in Germany?

Endangered species fans in Germany are most concentrated in Nordrhein-Westfalen (reach 45,761), Bayern (reach 43,519), and Hessen (reach 37,416). These three regions account for the largest share of the active audience.

What other brands do Endangered species fans also like?

Beyond Endangered species itself, the audience over-indexes on Bushfires in Australia (87.26×), Wildfire (38.6×), Natural World (5.79×), and Environmental health (26.21×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Endangered species. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.