A data profile of the people who buy, follow and care about Endangered species in Germany — modelled from more than twelve digital signal sources. Endangered species has an estimated audience of 292,596 people in Germany.
The average Endangered species fan in Germany is 40.9 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Restoration ecology, Bushfires in Australia, Wildfire, with strongest over-indexing on Restoration ecology (168.42× the country average).
Demographically, the Endangered species audience skews balanced with an average age of 40.9, and over-indexes on personality traits such as Community Orientation, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Endangered species fan in Germany is balanced, around 40.9 years old, with strong Community Orientation tendencies and a notable affinity for Restoration ecology.
The key figures that characterise the Endangered species profile in Germany.
45.4% are female, 54.6% are male, average age 40.9.
| Metric | Value |
|---|---|
| Female | 45.4% |
| Male | 54.6% |
| Average age | 40.9 |
| Estimated audience size | 292,596 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 17% | |
| 30-39 | 22% | |
| 40-49 | 23% | |
| 50+ | 22% |
of the worldwide Endangered species audience comes from Germany.
| Country | Share |
|---|---|
| United States | 28.2% |
| United Kingdom | 8.2% |
| Australia | 5.3% |
Where the Endangered species audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hessen | ~30K | 1.37× | |
| 02 | Bremen | ~3K | 1.27× | |
| 03 | Saarland | ~4K | 1.16× | |
| 04 | Berlin | ~10K | 1.12× | |
| 05 | Mecklenburg-Vorpommern | ~6K | 1.03× | |
| 06 | Brandenburg | ~9K | 0.99× | |
| 07 | Thüringen | ~7K | 0.98× | |
| 08 | Sachsen-Anhalt | ~7K | 0.97× | |
| 09 | Bayern | ~40K | 0.93× | |
| 10 | Rheinland-Pfalz | ~10K | 0.92× | |
| 11 | Hamburg | ~6K | 0.91× | |
| 12 | Sachsen | ~10K | 0.89× | |
| 13 | Schleswig-Holstein | ~9K | 0.89× | |
| 14 | Baden-Württemberg | ~30K | 0.83× | |
| 15 | Niedersachsen | ~20K | 0.79× | |
| 16 | Nordrhein-Westfalen | ~50K | 0.76× |
The strongest cross-interests of the Endangered species audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Restoration ecology | Politics & Society | 168.42× | ||
| 02 | TheBlaze | Movies & TV | 105.26× | ||
| 03 | Bushfires in Australia | Politics & Society | 87.26× | ||
| 04 | Frozen Planet | Movies & TV | 85.11× | ||
| 05 | Human Rights Day | Politics & Society | 68.74× | ||
| 06 | Water conservation | Home & Garden | 45.56× | ||
| 07 | Wildfire | Home & Garden | 38.60× | ||
| 08 | Environmental degradation | Politics & Society | 30.53× | ||
| 09 | wildlife conservation | Politics & Society | 29.61× | ||
| 10 | David Attenborough | Movies & TV | 29.47× | ||
| 11 | Wildlife trade | Politics & Society | 27.53× | ||
| 12 | Koala | Pets & Animals | 26.75× | ||
| 13 | Loire Valley | Travel & Leisure | 26.61× | ||
| 14 | Environmental health | Politics & Society | 26.21× | ||
| 15 | CEWE FOTOBUCH | Internet & Social Media | 19.48× | ||
| 16 | Jane Goodall | Pets & Animals | 15.79× | ||
| 17 | Fossil fuel | Politics & Society | 14.66× | ||
| 18 | Conservation biology | Home & Garden | 12.40× | ||
| 19 | Dark matter | Movies & TV | 11.65× | ||
| 20 | Wikipedia | Internet & Social Media | 3.70× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 3.10× | |
| Patriotism | CONSERVATISM | 2.99× | |
| Urban Lifestyle | OPEN | 2.55× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.75× | |
| Price Sensitivity | PREMIUM | 0.84× | |
| DIY Mentality | THRILL | 0.86× |
Endangered species has an estimated audience of 292,596 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
45.4% of Endangered species fans are female, 54.6% are male, with an average age of 40.9 years.
Endangered species fans show strongest brand affinity for Restoration ecology (168.42×), Bushfires in Australia (87.26×), and Wildfire (38.6×) over the country average.
Endangered species fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Endangered species itself, the audience over-indexes on Bushfires in Australia (87.26×), Wildfire (38.6×), David Attenborough (29.47×), and Environmental health (26.21×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Endangered species. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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