Rascasse Audience Intelligence

Dark matter Audience in Germany

A data profile of the people who buy, follow and care about Dark matter in Germany — modelled from more than twelve digital signal sources. Dark matter has an estimated audience of 1,614,421 people in Germany.

#57among TV series in Germany#114among Movie / TV Show / Series in Germany#376in Movies & TV

The average Dark matter fan in Germany is 41.7 years old, more male, and lives primarily in Berlin.

The audience is concentrated in Berlin, Nordrhein-Westfalen, Bayern.

Top brand affinities include Non-alcoholic beverage, Reddit, Sandra Bullock, with strongest over-indexing on Non-alcoholic beverage (12.62× the country average).

Demographically, the Dark matter audience skews more male with an average age of 41.7, and over-indexes on personality traits such as Individualism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Dark matter fan in Germany is more male, around 41.7 years old, with strong Individualism tendencies and a notable affinity for Non-alcoholic beverage.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Dark matter profile in Germany.

Audience size
1.6M
in Germany
Gender
36.5%♀
63.5% male
Age
41.7
average years
Country rank
#4158
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dark matter viewers

36.5% are female, 63.5% are male, average age 41.7.

Fig. 02

Gender split

36.5%
Female
63.5%
Male
Demographic split for Dark matter audience in Germany
MetricValue
Female36.5%
Male63.5%
Average age41.7
Estimated audience size1,614,421
Fig. 03

Age distribution

Ø 41.7
average years
Age distribution of the Dark matter audience in Germany
Age bracketShare%
16-1913%
20-2916%
30-3924%
40-4926%
50+21%
Fig. 04

Worldwide distribution

21.1%

of the worldwide Dark matter audience comes from Germany.

Worldwide audience distribution share by country for Dark matter
CountryShare
Germany21.1%
United States15.5%
Brazil4.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dark matter audience in Germany is strongest.

Fig. 05

Top regions by affinity

Dark matter fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~700K10.04×
02Brandenburg~90K1.73×
03Hessen~90K0.71×
04Hamburg~20K0.63×
05Bremen~9K0.63×
06Nordrhein-Westfalen~200K0.60×
07Sachsen~50K0.59×
08Thüringen~20K0.59×
09Sachsen-Anhalt~20K0.58×
10Bayern~100K0.56×
11Mecklenburg-Vorpommern~20K0.55×
12Baden-Württemberg~100K0.54×
13Rheinland-Pfalz~40K0.54×
14Niedersachsen~80K0.53×
15Schleswig-Holstein~30K0.53×
16Saarland~10K0.53×
Fig. 06

Affinity by region

Affinity by region — Dark matter, Germany
0.53×1.00×10.04×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Dark matter audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Dark matter audience
#·InterestCategoryAffinity×
01Non-alcoholic beverageFood & Beverages12.62×
02Traditional medicineHealth9.64×
03Rotten TomatoesMovies & TV8.67×
04Sandra BullockMovies & TV8.39×
05HerbalismHealth7.55×
06Tom CruiseMovies & TV6.95×
07BiochemistryBusiness & Career6.06×
08Internet celebrityInternet & Social Media5.95×
09Jennifer AnistonMovies & TV4.98×
10Public transportCars & Mobility4.22×
11RedditInternet & Social Media3.98×
12Online newspaperNews3.95×
13Political scienceBusiness & Career3.95×
14Brad PittMovies & TV3.67×
15Solar energyHome & Garden2.58×
16FRITZ!BoxTechnology & Electronics2.38×
17EnergyHome & Garden2.05×
18TagesschauMovies & TV2.02×
19TikTokInternet & Social Media1.74×
20Müller (company)Food & Beverages1.70×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Dark matter audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Dark matter audience · What stands out
TraitClusterDeviationScore
IndividualismJOY2.67×
SpiritualityBALANCE2.34×
Convenience OrientationPREMIUM2.33×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Dark matter audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.54×
Luxury OrientationPREMIUM0.60×
Sports ActivityPOWER0.66×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Dark matter have in Germany?

Dark matter has an estimated audience of 1,614,421 people in Germany, concentrated in Berlin and Nordrhein-Westfalen.

02

What is the gender split and age of Dark matter viewers?

36.5% of Dark matter fans are female, 63.5% are male, with an average age of 41.7 years.

03

Which brands do Dark matter fans like most?

Dark matter fans show strongest brand affinity for Non-alcoholic beverage (12.62×), Reddit (3.98×), and Sandra Bullock (8.39×) over the country average.

04

Where do Dark matter fans live in Germany?

Dark matter fans in Germany are most concentrated in Berlin (reach ~700K), Nordrhein-Westfalen (reach ~200K), and Bayern (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Dark matter fans also like?

Beyond Dark matter itself, the audience over-indexes on Reddit (3.98×), Sandra Bullock (8.39×), Online newspaper (3.95×), and Tom Cruise (6.95×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More TV series audiences in Germany

See Dark matter audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Dark matter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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