Figurine Audience in Germany
Figurine has an estimated audience of 345,163 people in Germany. 50.7% are female, 49.3% are male, average age 38.3. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Saving, Dog breed, Progressive rock, Artistic inspiration, Unique Gifts.
The average Figurine fan in Germany is 38.3 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Saving, Dog breed, Progressive rock, with strongest over-indexing on Saving (3.78× the country average). Demographically, the Figurine audience skews balanced with an average age of 38.3, and over-indexes on personality traits such as Extroversion, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Arts & Culture · Type: Topic
Demographics of Figurine fans
| Metric | Value |
|---|---|
| Female | 50.7% |
| Male | 49.3% |
| Average age | 38.3 |
| Estimated audience size | 345,163 |
Audience persona
The typical Figurine fan in Germany is balanced, around 38.3 years old, with strong Extroversion tendencies and a notable affinity for Saving.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 72,576 | 0.96× |
| Baden-Württemberg | 57,298 | 1.22× |
| Bayern | 50,993 | 0.92× |
| Hessen | 31,749 | 1.21× |
| Niedersachsen | 28,152 | 0.84× |
| Berlin | 25,576 | 1.66× |
| Rheinland-Pfalz | 17,571 | 1.02× |
| Sachsen | 17,251 | 1.02× |
| Schleswig-Holstein | 13,761 | 1.11× |
| Hamburg | 10,115 | 1.3× |
| Brandenburg | 9,012 | 0.84× |
| Thüringen | 6,877 | 0.78× |
| Sachsen-Anhalt | 5,402 | 0.6× |
| Mecklenburg-Vorpommern | 5,096 | 0.77× |
| Saarland | 3,692 | 0.87× |
| Bremen | 2,612 | 0.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Saving | 3.78× | Business & Career |
| Dog breed | 1.59× | Pets & Animals |
| Progressive rock | 2.43× | Music & Radio |
| Artistic inspiration | 1.58× | Arts & Culture |
| Unique Gifts | 1.61× | Shopping |
| Urban Outfitters | 1.81× | Shopping |
| Birthday Gifts | 1.53× | Kids & Family |
| Urban horticulture | 1.59× | Home & Garden |
| Cloppenburg | 3.5× | Travel & Leisure |
| Vocal harmony | 5.8× | Music & Radio |
| Goon | 4.69× | Movies & TV |
| Škoda Kodiaq | 1.55× | Cars & Mobility |
| Este, Veneto | 1.76× | Travel & Leisure |
| Hoorn | 5.22× | Travel & Leisure |
| Stucco | 1.65× | Home & Garden |
| Minestrone | 1.6× | Food & Beverages |
| Crawley Town F.C. | 13.41× | Sports |
| Oracle Certification Program | 13.41× | Technology & Electronics |
| Gran Torino | 2.71× | Movies & TV |
| Hirtshals | 5.13× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.48 |
| Pet Ownership | JOY | 1.38 |
| Early Adopter Mentality | POWER | 1.29 |
| LGBTQ+ Identity | OPEN | 1.28 |
| Patriotism | CONSERVATISM | 1.28 |
| Spirituality | BALANCE | 1.27 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 31.3% |
| United States | 22.7% |
| France | 6.0% |
See Figurine audiences in other countries
More Arts & Culture audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Figurine have in Germany?
Figurine has an estimated audience of 345,163 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Figurine fans?
50.7% of Figurine fans are female, 49.3% are male, with an average age of 38.3 years.
Which brands do Figurine fans like most?
Figurine fans show strongest brand affinity for Saving (3.78×), Dog breed (1.59×), and Progressive rock (2.43×) over the country average.
Where do Figurine fans live in Germany?
Figurine fans in Germany are most concentrated in Nordrhein-Westfalen (reach 72,576), Baden-Württemberg (reach 57,298), and Bayern (reach 50,993). These three regions account for the largest share of the active audience.
What other brands do Figurine fans also like?
Beyond Figurine itself, the audience over-indexes on Dog breed (1.59×), Progressive rock (2.43×), Artistic inspiration (1.58×), and Unique Gifts (1.61×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Figurine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.