FL Studio Audience in Germany

FL Studio has an estimated audience of 579,397 people in Germany. 30.5% are female, 69.5% are male, average age 29.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Borussia Dortmund, Harry Potter, FC Bayern Munich, Audio mastering, Bundesliga.
The average FL Studio fan in Germany is 29.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Borussia Dortmund, Harry Potter, FC Bayern Munich, with strongest over-indexing on Borussia Dortmund (2.54× the country average). Demographically, the FL Studio audience skews more male with an average age of 29.8, and over-indexes on personality traits such as Early Adopter Mentality, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Brand
Demographics of FL Studio fans
| Metric | Value |
|---|---|
| Female | 30.5% |
| Male | 69.5% |
| Average age | 29.8 |
| Estimated audience size | 579,397 |
Audience persona
The typical FL Studio fan in Germany is more male, around 29.8 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Borussia Dortmund.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 138,389 | 1.09× |
| Bayern | 88,223 | 0.95× |
| Baden-Württemberg | 83,472 | 1.06× |
| Niedersachsen | 58,042 | 1.03× |
| Hessen | 48,507 | 1.1× |
| Berlin | 30,580 | 1.18× |
| Sachsen | 29,182 | 1.03× |
| Rheinland-Pfalz | 27,185 | 0.94× |
| Schleswig-Holstein | 21,760 | 1.05× |
| Brandenburg | 16,885 | 0.94× |
| Sachsen-Anhalt | 15,031 | 1× |
| Thüringen | 14,583 | 0.99× |
| Hamburg | 11,169 | 0.85× |
| Mecklenburg-Vorpommern | 8,961 | 0.81× |
| Saarland | 6,083 | 0.85× |
| Bremen | 5,643 | 1.14× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Borussia Dortmund | 2.54× | Sports |
| Harry Potter | 2.53× | Movies & TV |
| FC Bayern Munich | 2.34× | Sports |
| Audio mastering | 7.33× | Music & Radio |
| Bundesliga | 2.1× | Sports |
| Cover version | 3.88× | Music & Radio |
| Entertainment | 1.57× | Movies & TV |
| Business and industry | 1.51× | Business & Career |
| Steinberg Cubase | 11.94× | Technology & Electronics |
| Vehicles | 1.67× | Cars & Mobility |
| Aldi | 2.11× | Shopping |
| Eintracht Frankfurt | 2.42× | Sports |
| 2. Bundesliga | 2.45× | Sports |
| Recording studio | 4.31× | Music & Radio |
| Lidl | 1.87× | Shopping |
| FC Barcelona | 2.6× | Sports |
| Wetter.com | 2.07× | Home & Garden |
| Native Instruments | 10.07× | Technology & Electronics |
| Alpine skiing | 2.69× | Sports |
| ImmoScout24 | 1.97× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.54 |
| Urban Lifestyle | OPEN | 1.49 |
| Patriotism | CONSERVATISM | 1.44 |
| Sustainability | BALANCE | 1.34 |
| DIY Mentality | THRILL | 1.29 |
| Tradition | CONSERVATISM | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 30.4% |
| Japan | 6.3% |
| Germany | 4.7% |
See FL Studio audiences in other countries
More Technology & Electronics audiences in Germany
- Obi (store) (19,461,870)
- IKEA (19,312,673)
- Lidl (19,126,505)
- Amazon.com (18,995,336)
- REWE (18,725,823)
Frequently asked questions
How many fans does FL Studio have in Germany?
FL Studio has an estimated audience of 579,397 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of FL Studio fans?
30.5% of FL Studio fans are female, 69.5% are male, with an average age of 29.8 years.
Which brands do FL Studio fans like most?
FL Studio fans show strongest brand affinity for Borussia Dortmund (2.54×), Harry Potter (2.53×), and FC Bayern Munich (2.34×) over the country average.
Where do FL Studio fans live in Germany?
FL Studio fans in Germany are most concentrated in Nordrhein-Westfalen (reach 138,389), Bayern (reach 88,223), and Baden-Württemberg (reach 83,472). These three regions account for the largest share of the active audience.
What other brands do FL Studio fans also like?
Beyond FL Studio itself, the audience over-indexes on Harry Potter (2.53×), FC Bayern Munich (2.34×), Audio mastering (7.33×), and Bundesliga (2.1×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for FL Studio. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.