Folic acid Audience in Germany

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Folic acid has an estimated audience of 621,594 people in Germany. 83.4% are female, 16.6% are male, average age 36.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Cult Beauty, Surrogates, DFS (British retailer), Habitat (retailer), Pink Lipstick.

The average Folic acid fan in Germany is 36.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Cult Beauty, Surrogates, DFS (British retailer), with strongest over-indexing on Cult Beauty (24.4× the country average). Demographically, the Folic acid audience skews more female with an average age of 36.1, and over-indexes on personality traits such as Indulgence, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Folic acid fans

Demographic split for Folic acid audience in Germany
MetricValue
Female83.4%
Male16.6%
Average age36.1
Estimated audience size621,594

Audience persona

The typical Folic acid fan in Germany is more female, around 36.1 years old, with strong Indulgence tendencies and a notable affinity for Cult Beauty.

Top regions in Germany

Top regions ranked by reach for Folic acid in Germany
RegionReachAffinity
Nordrhein-Westfalen171,3341.26×
Bayern113,2891.13×
Baden-Württemberg94,8851.12×
Niedersachsen66,0701.09×
Hessen50,9451.08×
Rheinland-Pfalz32,4511.04×
Berlin29,4711.06×
Sachsen28,7630.94×
Schleswig-Holstein21,0300.94×
Brandenburg16,5130.86×
Hamburg15,3221.09×
Sachsen-Anhalt15,0200.93×
Thüringen13,6540.86×
Mecklenburg-Vorpommern9,3070.78×
Saarland7,0040.92×
Bremen4,7100.89×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Folic acid audience
BrandAffinityCategory
Cult Beauty24.4×Shopping
Surrogates36.21×Movies & TV
DFS (British retailer)22.49×Shopping
Habitat (retailer)18.19×Home & Garden
Pink Lipstick9.91×Beauty & Wellness
Vigantol21.55×Health
Smyths Toys Superstores15.89×Shopping
Tesco12.4×Shopping
B&Q22.5×Shopping
Pixi14.54×Beauty & Wellness
Vitamin D5.13×Health
Babywearing5.43×Kids & Family
Christmas shopping6.94×Shopping
Reiss (brand)10.02×Fashion & Accessoires
City Beach30.25×Fashion & Accessoires
Fat Face32.56×Fashion & Accessoires
Sweeney Todd: The Demon Barber of Fleet Street (2007 film)20.33×Movies & TV
Vitamin K12.01×Health
H&M1.53×Shopping
Lieferando.de1.63×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Folic acid audience
TraitClusterScore
IndulgenceJOY1.71
Sports ActivityPOWER1.56
Healthy LifestyleBALANCE1.55
Family OrientationCONSERVATISM1.5
Price SensitivityPREMIUM1.48
CreativityOPEN1.47

Worldwide distribution

Worldwide audience distribution share by country for Folic acid
CountryShare
United Kingdom17.5%
United States17.0%
Japan6.0%

See Folic acid audiences in other countries

More Health audiences in Germany

Frequently asked questions

How many fans does Folic acid have in Germany?

Folic acid has an estimated audience of 621,594 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Folic acid fans?

83.4% of Folic acid fans are female, 16.6% are male, with an average age of 36.1 years.

Which brands do Folic acid fans like most?

Folic acid fans show strongest brand affinity for Cult Beauty (24.4×), Surrogates (36.21×), and DFS (British retailer) (22.49×) over the country average.

Where do Folic acid fans live in Germany?

Folic acid fans in Germany are most concentrated in Nordrhein-Westfalen (reach 171,334), Bayern (reach 113,289), and Baden-Württemberg (reach 94,885). These three regions account for the largest share of the active audience.

What other brands do Folic acid fans also like?

Beyond Folic acid itself, the audience over-indexes on Surrogates (36.21×), DFS (British retailer) (22.49×), Habitat (retailer) (18.19×), and Pink Lipstick (9.91×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Folic acid. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.