Rascasse Audience Intelligence

Forward (ice hockey) Audience in Germany

A data profile of the people who buy, follow and care about Forward (ice hockey) in Germany — modelled from more than twelve digital signal sources. Forward (ice hockey) has an estimated audience of 1,004,899 people in Germany.

#3152among Topic in Germany#524in Sports

The average Forward (ice hockey) fan in Germany is 40.5 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.

Top brand affinities include Cillian Murphy, Elle Fanning, Aegean Airlines, with strongest over-indexing on Cillian Murphy (11.16× the country average).

Demographically, the Forward (ice hockey) audience skews balanced with an average age of 40.5, and over-indexes on personality traits such as Need for Security, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Forward (ice hockey) fan in Germany is balanced, around 40.5 years old, with strong Need for Security tendencies and a notable affinity for Cillian Murphy.

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Forward (ice hockey) profile in Germany.

Audience size
1M
in Germany
Gender
54.0%♀
46.0% male
Age
40.5
average years
Country rank
#6499
Topic in Germany
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Forward (ice hockey) fans

54.0% are female, 46.0% are male, average age 40.5.

Fig. 02

Gender split

54.0%
Female
46.0%
Male
Demographic split for Forward (ice hockey) audience in Germany
MetricValue
Female54.0%
Male46.0%
Average age40.5
Estimated audience size1,004,899
Fig. 03

Age distribution

Ø 40.5
average years
Age distribution of the Forward (ice hockey) audience in Germany
Age bracketShare%
16-1918%
20-2916%
30-3920%
40-4925%
50+21%
Fig. 04

Worldwide distribution

7.2%

of the worldwide Forward (ice hockey) audience comes from Germany.

Worldwide audience distribution share by country for Forward (ice hockey)
CountryShare
United States32.1%
Taiwan7.3%
Germany7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Forward (ice hockey) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Forward (ice hockey) fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~300K1.19×
02Sachsen-Anhalt~30K1.19×
03Baden-Württemberg~200K1.18×
04Schleswig-Holstein~40K1.16×
05Niedersachsen~100K1.11×
06Rheinland-Pfalz~60K1.10×
07Hamburg~20K1.09×
08Mecklenburg-Vorpommern~20K1.07×
09Bremen~8K0.94×
10Hessen~70K0.92×
11Saarland~10K0.92×
12Sachsen~40K0.90×
13Bayern~100K0.88×
14Thüringen~20K0.87×
15Brandenburg~30K0.85×
16Berlin~30K0.75×
Fig. 06

Affinity by region

Affinity by region — Forward (ice hockey), Germany
0.75×1.00×1.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Forward (ice hockey) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Forward (ice hockey) audience
#·InterestCategoryAffinity×
01Cillian MurphyMovies & TV11.16×
02Aegean AirlinesTravel & Leisure11.16×
03ALF (TV series)Movies & TV11.16×
04Elementary (TV series)Movies & TV11.16×
05Elle FanningMovies & TV10.69×
06Person of Interest (TV series)Movies & TV8.98×
07Whirlpool CorporationHome & Garden8.75×
08FIBA EuroBasketSports8.54×
09Sabrina CarpenterMusic & Radio4.24×
10Western UnionBusiness & Career3.52×
11Dieter BohlenMusic & Radio3.27×
12TargobankBusiness & Career3.24×
13SunExpressTravel & Leisure2.91×
14EssoCars & Mobility2.67×
15FRITZ!BoxTechnology & Electronics2.41×
16ADACCars & Mobility2.29×
17Müller (company)Food & Beverages1.89×
18KauflandShopping1.77×
19AldiShopping1.59×
20TagesschauMovies & TV1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Forward (ice hockey) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Forward (ice hockey) audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM2.80×
Community OrientationOPEN1.45×
SpiritualityBALANCE1.33×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Forward (ice hockey) audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.68×
Design AffinityPREMIUM0.77×
Sports ActivityPOWER0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Forward (ice hockey) have in Germany?

Forward (ice hockey) has an estimated audience of 1,004,899 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

02

What is the gender split and age of Forward (ice hockey) fans?

54.0% of Forward (ice hockey) fans are female, 46.0% are male, with an average age of 40.5 years.

03

Which brands do Forward (ice hockey) fans like most?

Forward (ice hockey) fans show strongest brand affinity for Cillian Murphy (11.16×), Elle Fanning (10.69×), and Aegean Airlines (11.16×) over the country average.

04

Where do Forward (ice hockey) fans live in Germany?

Forward (ice hockey) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Baden-Württemberg (reach ~200K), and Bayern (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Forward (ice hockey) fans also like?

Beyond Forward (ice hockey) itself, the audience over-indexes on Elle Fanning (10.69×), Aegean Airlines (11.16×), Person of Interest (TV series) (8.98×), and Whirlpool Corporation (8.75×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in Germany

See Forward (ice hockey) audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Forward (ice hockey). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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