Isar Aerospace Audience in Germany

Isar Aerospace logo

Isar Aerospace has an estimated audience of 287,750 people in Germany. 31.9% are female, 68.1% are male, average age 37.0. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Hypertext, Eden Lake, Hauschka, CAC 40, Staycation.

The average Isar Aerospace fan in Germany is 37.0 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Hypertext, Eden Lake, Hauschka, with strongest over-indexing on Hypertext (20.99× the country average). Demographically, the Isar Aerospace audience skews more male with an average age of 37.0, and over-indexes on personality traits such as Early Adopter Mentality, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Brand · Subtype: Space travel

Demographics of Isar Aerospace fans

Demographic split for Isar Aerospace audience in Germany
MetricValue
Female31.9%
Male68.1%
Average age37.0
Estimated audience size287,750

Audience persona

The typical Isar Aerospace fan in Germany is more male, around 37.0 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Hypertext.

Top regions in Germany

Top regions ranked by reach for Isar Aerospace in Germany
RegionReachAffinity
Bayern185,6534.01×
Nordrhein-Westfalen48,4880.77×
Baden-Württemberg43,1341.1×
Hessen21,5110.98×
Niedersachsen20,7890.74×
Berlin15,9991.24×
Sachsen11,9440.85×
Rheinland-Pfalz10,4360.72×
Schleswig-Holstein6,9320.67×
Hamburg6,2750.96×
Brandenburg5,7500.64×
Thüringen4,3200.59×
Sachsen-Anhalt3,3150.44×
Mecklenburg-Vorpommern3,0000.55×
Bremen2,7971.14×
Saarland2,0570.58×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Isar Aerospace audience
BrandAffinityCategory
Hypertext20.99×Technology & Electronics
Eden Lake9.91×Movies & TV
Hauschka15.52×Beauty & Wellness
CAC 402.15×Business & Career
Staycation4.79×Home & Garden
Ma Mère13.82×Movies & TV
Personalised Gifts1.98×Home & Garden
Christmas Gift1.71×Kids & Family
Icon (magazine)2.16×Arts & Culture
FAO Schwarz16.45×Shopping
Business English2.11×Business & Career
Corona (band)1.89×Music & Radio
Ultimate Soccer Manager8.12×Games
Morgan Plus 88.59×Cars & Mobility
Intraocular lens6.45×Health
Information sensitivity3.46×Technology & Electronics
Scratching post3.51×Pets & Animals
Stucco1.5×Home & Garden
HOGAPAGE4.12×Travel & Leisure
Google Photos1.62×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Isar Aerospace audience
TraitClusterScore
Early Adopter MentalityPOWER2.07
SustainabilityBALANCE1.86
Need for SecurityCONSERVATISM1.76
DIY MentalityTHRILL1.58
PatriotismCONSERVATISM1.42
Career OrientationPOWER1.38

Worldwide distribution

Worldwide audience distribution share by country for Isar Aerospace
CountryShare
Germany66.4%
United States3.1%
Austria2.8%

See Isar Aerospace audiences in other countries

More Space travel audiences in Germany

Frequently asked questions

How many fans does Isar Aerospace have in Germany?

Isar Aerospace has an estimated audience of 287,750 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

What is the gender split and age of Isar Aerospace fans?

31.9% of Isar Aerospace fans are female, 68.1% are male, with an average age of 37.0 years.

Which brands do Isar Aerospace fans like most?

Isar Aerospace fans show strongest brand affinity for Hypertext (20.99×), Eden Lake (9.91×), and Hauschka (15.52×) over the country average.

Where do Isar Aerospace fans live in Germany?

Isar Aerospace fans in Germany are most concentrated in Bayern (reach 185,653), Nordrhein-Westfalen (reach 48,488), and Baden-Württemberg (reach 43,134). These three regions account for the largest share of the active audience.

What other brands do Isar Aerospace fans also like?

Beyond Isar Aerospace itself, the audience over-indexes on Eden Lake (9.91×), Hauschka (15.52×), CAC 40 (2.15×), and Staycation (4.79×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Isar Aerospace. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.