A data profile of the people who buy, follow and care about Kaiser Mountains in Germany — modelled from more than twelve digital signal sources. Kaiser Mountains has an estimated audience of 344,622 people in Germany.
The average Kaiser Mountains fan in Germany is 42.5 years old, more female, and lives primarily in Bayern.
The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.
Top brand affinities include SpVgg Greuther Fürth, Cross-country skiing, 1. FC Heidenheim, with strongest over-indexing on SpVgg Greuther Fürth (11.73× the country average).
Demographically, the Kaiser Mountains audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Risk Appetite, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Kaiser Mountains fan in Germany is more female, around 42.5 years old, with strong Risk Appetite tendencies and a notable affinity for SpVgg Greuther Fürth.
The key figures that characterise the Kaiser Mountains profile in Germany.
60.1% are female, 39.9% are male, average age 42.5.
| Metric | Value |
|---|---|
| Female | 60.1% |
| Male | 39.9% |
| Average age | 42.5 |
| Estimated audience size | 344,622 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 15% | |
| 30-39 | 23% | |
| 40-49 | 29% | |
| 50+ | 22% |
of the worldwide Kaiser Mountains audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 63.3% |
| Austria | 27.3% |
| Netherlands | 5.2% |
Where the Kaiser Mountains audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bayern | ~100K | 2.62× | |
| 02 | Sachsen | ~20K | 1.37× | |
| 03 | Thüringen | ~10K | 1.20× | |
| 04 | Baden-Württemberg | ~60K | 1.19× | |
| 05 | Rheinland-Pfalz | ~20K | 1.05× | |
| 06 | Hessen | ~30K | 0.98× | |
| 07 | Sachsen-Anhalt | ~8K | 0.94× | |
| 08 | Saarland | ~4K | 0.92× | |
| 09 | Brandenburg | ~10K | 0.90× | |
| 10 | Bremen | ~3K | 0.90× | |
| 11 | Nordrhein-Westfalen | ~60K | 0.86× | |
| 12 | Berlin | ~10K | 0.84× | |
| 13 | Mecklenburg-Vorpommern | ~5K | 0.83× | |
| 14 | Niedersachsen | ~30K | 0.81× | |
| 15 | Schleswig-Holstein | ~10K | 0.77× | |
| 16 | Hamburg | ~6K | 0.77× |
The strongest cross-interests of the Kaiser Mountains audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | SpVgg Greuther Fürth | Sports | 11.73× | ||
| 02 | Red Bull Records | Music & Radio | 11.73× | ||
| 03 | Cross-country skiing | Sports | 10.47× | ||
| 04 | Mila Kunis | Movies & TV | 9.43× | ||
| 05 | 1. FC Heidenheim | Sports | 9.15× | ||
| 06 | Der Bergdoktor (2008) | Movies & TV | 8.39× | ||
| 07 | VfL Osnabrück | Sports | 7.37× | ||
| 08 | Frauen-Bundesliga | Sports | 7.21× | ||
| 09 | Felix Neureuther | Sports | 7.04× | ||
| 10 | Andy Borg | Music & Radio | 6.76× | ||
| 11 | Ski touring | Sports | 6.63× | ||
| 12 | VfL Bochum | Sports | 6.08× | ||
| 13 | Max Verstappen | Sports | 5.94× | ||
| 14 | Lindsey Vonn | Sports | 4.04× | ||
| 15 | RB Leipzig | Sports | 3.45× | ||
| 16 | VfB Stuttgart | Sports | 2.91× | ||
| 17 | Helene Fischer | Music & Radio | 2.73× | ||
| 18 | Nature | Home & Garden | 2.61× | ||
| 19 | Family | Kids & Family | 1.99× | ||
| 20 | Borussia Dortmund | Sports | 1.94× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 1.87× | |
| Quality Awareness | PREMIUM | 1.66× | |
| Tradition | CONSERVATISM | 1.62× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.70× | |
| Early Adopter Mentality | POWER | 0.72× | |
| Social Media Usage | JOY | 0.77× |
Kaiser Mountains has an estimated audience of 344,622 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
60.1% of Kaiser Mountains fans are female, 39.9% are male, with an average age of 42.5 years.
Kaiser Mountains fans show strongest brand affinity for SpVgg Greuther Fürth (11.73×), Cross-country skiing (10.47×), and 1. FC Heidenheim (9.15×) over the country average.
Kaiser Mountains fans in Germany are most concentrated in Bayern (reach ~100K), Nordrhein-Westfalen (reach ~60K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Kaiser Mountains itself, the audience over-indexes on Cross-country skiing (10.47×), 1. FC Heidenheim (9.15×), Frauen-Bundesliga (7.21×), and Andy Borg (6.76×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Kaiser Mountains. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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