Eifel Audience in Germany
Eifel has an estimated audience of 1,078,660 people in Germany. 54.8% are female, 45.2% are male, average age 42.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: 2. Bundesliga, Western Union, Wetter.com, REWE, Hygiene.
The average Eifel fan in Germany is 42.1 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include 2. Bundesliga, Western Union, Wetter.com, with strongest over-indexing on 2. Bundesliga (2.2× the country average). Demographically, the Eifel audience skews balanced with an average age of 42.1, and over-indexes on personality traits such as Patriotism, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Mountain
Demographics of Eifel fans
| Metric | Value |
|---|---|
| Female | 54.8% |
| Male | 45.2% |
| Average age | 42.1 |
| Estimated audience size | 1,078,660 |
Audience persona
The typical Eifel fan in Germany is balanced, around 42.1 years old, with strong Patriotism tendencies and a notable affinity for 2. Bundesliga.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 453,522 | 1.92× |
| Bayern | 144,714 | 0.83× |
| Baden-Württemberg | 139,893 | 0.95× |
| Niedersachsen | 110,216 | 1.05× |
| Rheinland-Pfalz | 100,099 | 1.85× |
| Hessen | 86,448 | 1.05× |
| Sachsen | 48,503 | 0.92× |
| Schleswig-Holstein | 33,722 | 0.87× |
| Berlin | 32,197 | 0.67× |
| Thüringen | 26,979 | 0.98× |
| Brandenburg | 26,657 | 0.8× |
| Sachsen-Anhalt | 22,497 | 0.8× |
| Hamburg | 17,736 | 0.73× |
| Mecklenburg-Vorpommern | 15,353 | 0.75× |
| Saarland | 14,144 | 1.07× |
| Bremen | 6,993 | 0.76× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| 2. Bundesliga | 2.2× | Sports |
| Western Union | 3.41× | Business & Career |
| Wetter.com | 2.03× | Home & Garden |
| REWE | 1.68× | Shopping |
| Hygiene | 2.37× | Beauty & Wellness |
| Roland Kaiser | 2.33× | Music & Radio |
| Vacations | 1.9× | Travel & Leisure |
| Stuttgart | 2.19× | Travel & Leisure |
| Bauhaus | 1.55× | Shopping |
| Satire | 2.92× | Literature |
| ADAC | 2.13× | Cars & Mobility |
| Hundeurlaub | 5.38× | Pets & Animals |
| North Rhine-Westphalia | 1.7× | Travel & Leisure |
| Vacation rental | 2.69× | Travel & Leisure |
| Eintracht Frankfurt | 1.59× | Sports |
| Matthias Reim | 3.65× | Music & Radio |
| German television comedy | 3.44× | Movies & TV |
| Dieter Bohlen | 2.7× | Music & Radio |
| Transfermarkt | 1.62× | Sports |
| Felix Baumgartner | 2.64× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.22 |
| Family Orientation | CONSERVATISM | 1.17 |
| Pet Ownership | JOY | 1.16 |
| Indulgence | JOY | 1.11 |
| Tradition | CONSERVATISM | 1.11 |
| DIY Mentality | THRILL | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 66.6% |
| Belgium | 11.0% |
| Netherlands | 7.6% |
See Eifel audiences in other countries
More Mountain audiences in Germany
- Alps (3,704,333)
- Mont Blanc (994,404)
- Allgäu Alps (761,803)
- Mount Rushmore (695,943)
- Mont Ventoux (583,803)
Frequently asked questions
How many fans does Eifel have in Germany?
Eifel has an estimated audience of 1,078,660 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Eifel fans?
54.8% of Eifel fans are female, 45.2% are male, with an average age of 42.1 years.
Which brands do Eifel fans like most?
Eifel fans show strongest brand affinity for 2. Bundesliga (2.2×), Western Union (3.41×), and Wetter.com (2.03×) over the country average.
Where do Eifel fans live in Germany?
Eifel fans in Germany are most concentrated in Nordrhein-Westfalen (reach 453,522), Bayern (reach 144,714), and Baden-Württemberg (reach 139,893). These three regions account for the largest share of the active audience.
What other brands do Eifel fans also like?
Beyond Eifel itself, the audience over-indexes on Western Union (3.41×), Wetter.com (2.03×), REWE (1.68×), and Hygiene (2.37×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Eifel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.