Eifel Audience in Germany

Eifel logo

Eifel has an estimated audience of 1,078,660 people in Germany. 54.8% are female, 45.2% are male, average age 42.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: KLIX (AM), Stradivarius, Jack White, Israel, Time (magazine).

The average Eifel fan in Germany is 42.1 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include KLIX (AM), Stradivarius, Jack White, with strongest over-indexing on KLIX (AM) (2.95× the country average). Demographically, the Eifel audience skews balanced with an average age of 42.1, and over-indexes on personality traits such as Patriotism, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Mountain

Demographics of Eifel fans

Demographic split for Eifel audience in Germany
MetricValue
Female54.8%
Male45.2%
Average age42.1
Estimated audience size1,078,660

Audience persona

The typical Eifel fan in Germany is balanced, around 42.1 years old, with strong Patriotism tendencies and a notable affinity for KLIX (AM).

Top regions in Germany

Top regions ranked by reach for Eifel in Germany
RegionReachAffinity
Nordrhein-Westfalen453,5221.92×
Bayern144,7140.83×
Baden-Württemberg139,8930.95×
Niedersachsen110,2161.05×
Rheinland-Pfalz100,0991.85×
Hessen86,4481.05×
Sachsen48,5030.92×
Schleswig-Holstein33,7220.87×
Berlin32,1970.67×
Thüringen26,9790.98×
Brandenburg26,6570.8×
Sachsen-Anhalt22,4970.8×
Hamburg17,7360.73×
Mecklenburg-Vorpommern15,3530.75×
Saarland14,1441.07×
Bremen6,9930.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Eifel audience
BrandAffinityCategory
KLIX (AM)2.95×Music & Radio
Stradivarius1.52×Shopping
Jack White1.78×Movies & TV
Israel1.55×Travel & Leisure
Time (magazine)1.57×News
Hammock camping5.38×Travel & Leisure
Snow White (Fables)1.56×Literature
Home Delivery1.79×Food & Beverages
Este, Veneto1.53×Travel & Leisure
Corfu (regional unit)1.89×Travel & Leisure
Metamorphoses1.92×Literature
Free University of BerlinBusiness & Career
Al Anbar Governorate5.31×Travel & Leisure
Coworking1.8×Business & Career
New Era (Namibia)1.83×News
Celtic mythology2.24×Arts & Culture
Emperor Entertainment Group1.59×Business & Career
Volvo V601.98×Cars & Mobility
Esra Erol2.3×Movies & TV
Gloria1.93×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Eifel audience
TraitClusterScore
PatriotismCONSERVATISM1.22
Family OrientationCONSERVATISM1.17
Pet OwnershipJOY1.16
IndulgenceJOY1.11
TraditionCONSERVATISM1.11
DIY MentalityTHRILL1.1

Worldwide distribution

Worldwide audience distribution share by country for Eifel
CountryShare
Germany66.6%
Belgium11.0%
Netherlands7.6%

See Eifel audiences in other countries

More Mountain audiences in Germany

Frequently asked questions

How many fans does Eifel have in Germany?

Eifel has an estimated audience of 1,078,660 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Eifel fans?

54.8% of Eifel fans are female, 45.2% are male, with an average age of 42.1 years.

Which brands do Eifel fans like most?

Eifel fans show strongest brand affinity for KLIX (AM) (2.95×), Stradivarius (1.52×), and Jack White (1.78×) over the country average.

Where do Eifel fans live in Germany?

Eifel fans in Germany are most concentrated in Nordrhein-Westfalen (reach 453,522), Bayern (reach 144,714), and Baden-Württemberg (reach 139,893). These three regions account for the largest share of the active audience.

What other brands do Eifel fans also like?

Beyond Eifel itself, the audience over-indexes on Stradivarius (1.52×), Jack White (1.78×), Israel (1.55×), and Time (magazine) (1.57×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Eifel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.