Rascasse Audience Intelligence

Karachi Audience in Germany

A data profile of the people who buy, follow and care about Karachi in Germany — modelled from more than twelve digital signal sources. Karachi has an estimated audience of 560,979 people in Germany.

#190among City in Germany#889among POI in Germany#830in Travel & Leisure

The average Karachi fan in Germany is 33.3 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Pakistan, Daily Express, Pakistan Super League, with strongest over-indexing on Pakistan (15.52× the country average).

Demographically, the Karachi audience skews balanced with an average age of 33.3, and over-indexes on personality traits such as Career Orientation, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Karachi fan in Germany is balanced, around 33.3 years old, with strong Career Orientation tendencies and a notable affinity for Pakistan.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Karachi profile in Germany.

Audience size
561K
in Germany
Gender
48.7%♀
51.3% male
Age
33.3
average years
Country rank
#10702
POI in Germany
Fig. 01

Search interest · 12-month trend

-9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Karachi fans

48.7% are female, 51.3% are male, average age 33.3.

Fig. 02

Gender split

48.7%
Female
51.3%
Male
Demographic split for Karachi audience in Germany
MetricValue
Female48.7%
Male51.3%
Average age33.3
Estimated audience size560,979
Fig. 03

Age distribution

Ø 33.3
average years
Age distribution of the Karachi audience in Germany
Age bracketShare%
16-1932%
20-2926%
30-3919%
40-4914%
50+9%
Fig. 04

Worldwide distribution

2.0%

of the worldwide Karachi audience comes from Germany.

Worldwide audience distribution share by country for Karachi
CountryShare
United States19.3%
Pakistan17.4%
India11.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Karachi audience in Germany is strongest.

Fig. 05

Top regions by affinity

Karachi fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~70K1.68×
02Berlin~40K1.59×
03Hamburg~20K1.35×
04Bremen~6K1.32×
05Nordrhein-Westfalen~100K1.03×
06Bayern~90K1.01×
07Rheinland-Pfalz~30K1.00×
08Baden-Württemberg~80K0.98×
09Schleswig-Holstein~20K0.86×
10Brandenburg~10K0.84×
11Thüringen~10K0.82×
12Saarland~6K0.81×
13Niedersachsen~40K0.80×
14Sachsen~20K0.80×
15Sachsen-Anhalt~10K0.74×
16Mecklenburg-Vorpommern~8K0.72×
Fig. 06

Affinity by region

Affinity by region — Karachi, Germany
0.72×1.00×1.68×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Karachi audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Karachi audience
#·InterestCategoryAffinity×
01Pakistan Super LeagueSports51.87×
02Meagan GoodMovies & TV47.69×
03PTV SportsSports46.80×
04Daily ExpressNews43.91×
05OUTFITTERSShopping38.45×
06Hush PuppiesFashion & Accessoires35.49×
07MARIA.BFashion & Accessoires20.73×
08Dead Poets SocietyMovies & TV20.00×
09Indian Super LeagueSports16.79×
10Sri LankaTravel & Leisure15.69×
11PakistanTravel & Leisure15.52×
12Islamic bankingBusiness & Career15.28×
13PonytailFashion & Accessoires14.91×
14Olivia ColmanMovies & TV13.01×
15Priyanka ChopraMovies & TV11.00×
16Volkswagen ID.4Cars & Mobility10.68×
17DailymotionMovies & TV9.77×
18Cross-stitchHome & Garden8.32×
19Mel GibsonMovies & TV7.86×
20Michael JacksonMusic & Radio3.22×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Karachi audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Karachi audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.97×
SpiritualityBALANCE1.77×
Community OrientationOPEN1.67×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Karachi audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.69×
Sports ActivityPOWER0.80×
CreativityOPEN0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Karachi have in Germany?

Karachi has an estimated audience of 560,979 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Karachi fans?

48.7% of Karachi fans are female, 51.3% are male, with an average age of 33.3 years.

03

Which brands do Karachi fans like most?

Karachi fans show strongest brand affinity for Pakistan (15.52×), Daily Express (43.91×), and Pakistan Super League (51.87×) over the country average.

04

Where do Karachi fans live in Germany?

Karachi fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~90K), and Baden-Württemberg (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Karachi fans also like?

Beyond Karachi itself, the audience over-indexes on Daily Express (43.91×), Pakistan Super League (51.87×), OUTFITTERS (38.45×), and Dead Poets Society (20×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Karachi audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Karachi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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