Karl-Theodor zu Guttenberg Audience in Germany

Karl-Theodor zu Guttenberg has an estimated audience of 642,978 people in Germany. 34.0% are female, 66.0% are male, average age 41.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Loincloth, Home construction, Cuba Gooding Jr., Unique Gifts, KLIX (AM).
The average Karl-Theodor zu Guttenberg fan in Germany is 41.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Loincloth, Home construction, Cuba Gooding Jr., with strongest over-indexing on Loincloth (6.78× the country average). Demographically, the Karl-Theodor zu Guttenberg audience skews more male with an average age of 41.8, and over-indexes on personality traits such as Patriotism, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Person · Subtype: Politician
Demographics of Karl-Theodor zu Guttenberg fans
| Metric | Value |
|---|---|
| Female | 34.0% |
| Male | 66.0% |
| Average age | 41.8 |
| Estimated audience size | 642,978 |
Audience persona
The typical Karl-Theodor zu Guttenberg fan in Germany is more male, around 41.8 years old, with strong Patriotism tendencies and a notable affinity for Loincloth.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 137,521 | 0.98× |
| Bayern | 124,216 | 1.2× |
| Baden-Württemberg | 83,821 | 0.96× |
| Niedersachsen | 69,679 | 1.12× |
| Hessen | 43,245 | 0.88× |
| Sachsen | 34,241 | 1.09× |
| Rheinland-Pfalz | 29,373 | 0.91× |
| Schleswig-Holstein | 24,869 | 1.08× |
| Berlin | 24,628 | 0.86× |
| Brandenburg | 21,269 | 1.07× |
| Thüringen | 17,576 | 1.07× |
| Sachsen-Anhalt | 15,214 | 0.91× |
| Hamburg | 14,764 | 1.02× |
| Mecklenburg-Vorpommern | 13,175 | 1.07× |
| Saarland | 6,318 | 0.8× |
| Bremen | 5,463 | 0.99× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Loincloth | 6.78× | Fashion & Accessoires |
| Home construction | 1.5× | Home & Garden |
| Cuba Gooding Jr. | 8.97× | Movies & TV |
| Unique Gifts | 1.9× | Shopping |
| KLIX (AM) | 3.38× | Music & Radio |
| Birthday Gifts | 2.03× | Kids & Family |
| Israel | 2.33× | Travel & Leisure |
| Saving | 1.69× | Business & Career |
| Urban Outfitters | 1.92× | Shopping |
| Stradivarius | 1.61× | Shopping |
| Personalised Gifts | 1.85× | Home & Garden |
| Alaska | 3.03× | Travel & Leisure |
| Google Analytics | 2.14× | Internet & Social Media |
| Oliver Kahn | 2.91× | Sports |
| Golden Gate | 4.3× | Games |
| Lev Yashin | 7.97× | Sports |
| Sailor | 3.59× | Travel & Leisure |
| Home Delivery | 2.02× | Food & Beverages |
| Glencore | 8.24× | Business & Career |
| Jura Mountains | 4× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.53 |
| Sports Activity | POWER | 1.09 |
| Indulgence | JOY | 1.07 |
| DIY Mentality | THRILL | 1.03 |
| Career Orientation | POWER | 1.02 |
| Tradition | CONSERVATISM | 1.01 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 91.9% |
| Austria | 2.4% |
| Switzerland | 1.8% |
See Karl-Theodor zu Guttenberg audiences in other countries
- Karl-Theodor zu Guttenberg — United States
- Karl-Theodor zu Guttenberg — United Kingdom
- Karl-Theodor zu Guttenberg — France
- Karl-Theodor zu Guttenberg — Italy
- Karl-Theodor zu Guttenberg — Spain
- Karl-Theodor zu Guttenberg — Brazil
- Karl-Theodor zu Guttenberg — Japan
- Karl-Theodor zu Guttenberg — South Korea
- Karl-Theodor zu Guttenberg — India
More Politician audiences in Germany
- Friedrich Merz (5,955,023)
- Alice Weidel (4,603,801)
- Annalena Baerbock (3,193,946)
- Lars Klingbeil (3,027,025)
- Bärbel Bas (2,671,294)
Frequently asked questions
How many fans does Karl-Theodor zu Guttenberg have in Germany?
Karl-Theodor zu Guttenberg has an estimated audience of 642,978 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Karl-Theodor zu Guttenberg fans?
34.0% of Karl-Theodor zu Guttenberg fans are female, 66.0% are male, with an average age of 41.8 years.
Which brands do Karl-Theodor zu Guttenberg fans like most?
Karl-Theodor zu Guttenberg fans show strongest brand affinity for Loincloth (6.78×), Home construction (1.5×), and Cuba Gooding Jr. (8.97×) over the country average.
Where do Karl-Theodor zu Guttenberg fans live in Germany?
Karl-Theodor zu Guttenberg fans in Germany are most concentrated in Nordrhein-Westfalen (reach 137,521), Bayern (reach 124,216), and Baden-Württemberg (reach 83,821). These three regions account for the largest share of the active audience.
What other brands do Karl-Theodor zu Guttenberg fans also like?
Beyond Karl-Theodor zu Guttenberg itself, the audience over-indexes on Home construction (1.5×), Cuba Gooding Jr. (8.97×), Unique Gifts (1.9×), and KLIX (AM) (3.38×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Karl-Theodor zu Guttenberg. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.