Karl-Theodor zu Guttenberg Audience in Germany

Karl-Theodor zu Guttenberg logo

Karl-Theodor zu Guttenberg has an estimated audience of 642,978 people in Germany. 34.0% are female, 66.0% are male, average age 41.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Loincloth, Home construction, Cuba Gooding Jr., Unique Gifts, KLIX (AM).

The average Karl-Theodor zu Guttenberg fan in Germany is 41.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Loincloth, Home construction, Cuba Gooding Jr., with strongest over-indexing on Loincloth (6.78× the country average). Demographically, the Karl-Theodor zu Guttenberg audience skews more male with an average age of 41.8, and over-indexes on personality traits such as Patriotism, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: Person · Subtype: Politician

Demographics of Karl-Theodor zu Guttenberg fans

Demographic split for Karl-Theodor zu Guttenberg audience in Germany
MetricValue
Female34.0%
Male66.0%
Average age41.8
Estimated audience size642,978

Audience persona

The typical Karl-Theodor zu Guttenberg fan in Germany is more male, around 41.8 years old, with strong Patriotism tendencies and a notable affinity for Loincloth.

Top regions in Germany

Top regions ranked by reach for Karl-Theodor zu Guttenberg in Germany
RegionReachAffinity
Nordrhein-Westfalen137,5210.98×
Bayern124,2161.2×
Baden-Württemberg83,8210.96×
Niedersachsen69,6791.12×
Hessen43,2450.88×
Sachsen34,2411.09×
Rheinland-Pfalz29,3730.91×
Schleswig-Holstein24,8691.08×
Berlin24,6280.86×
Brandenburg21,2691.07×
Thüringen17,5761.07×
Sachsen-Anhalt15,2140.91×
Hamburg14,7641.02×
Mecklenburg-Vorpommern13,1751.07×
Saarland6,3180.8×
Bremen5,4630.99×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Karl-Theodor zu Guttenberg audience
BrandAffinityCategory
Loincloth6.78×Fashion & Accessoires
Home construction1.5×Home & Garden
Cuba Gooding Jr.8.97×Movies & TV
Unique Gifts1.9×Shopping
KLIX (AM)3.38×Music & Radio
Birthday Gifts2.03×Kids & Family
Israel2.33×Travel & Leisure
Saving1.69×Business & Career
Urban Outfitters1.92×Shopping
Stradivarius1.61×Shopping
Personalised Gifts1.85×Home & Garden
Alaska3.03×Travel & Leisure
Google Analytics2.14×Internet & Social Media
Oliver Kahn2.91×Sports
Golden Gate4.3×Games
Lev Yashin7.97×Sports
Sailor3.59×Travel & Leisure
Home Delivery2.02×Food & Beverages
Glencore8.24×Business & Career
Jura MountainsTravel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Karl-Theodor zu Guttenberg audience
TraitClusterScore
PatriotismCONSERVATISM1.53
Sports ActivityPOWER1.09
IndulgenceJOY1.07
DIY MentalityTHRILL1.03
Career OrientationPOWER1.02
TraditionCONSERVATISM1.01

Worldwide distribution

Worldwide audience distribution share by country for Karl-Theodor zu Guttenberg
CountryShare
Germany91.9%
Austria2.4%
Switzerland1.8%

See Karl-Theodor zu Guttenberg audiences in other countries

More Politician audiences in Germany

Frequently asked questions

How many fans does Karl-Theodor zu Guttenberg have in Germany?

Karl-Theodor zu Guttenberg has an estimated audience of 642,978 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Karl-Theodor zu Guttenberg fans?

34.0% of Karl-Theodor zu Guttenberg fans are female, 66.0% are male, with an average age of 41.8 years.

Which brands do Karl-Theodor zu Guttenberg fans like most?

Karl-Theodor zu Guttenberg fans show strongest brand affinity for Loincloth (6.78×), Home construction (1.5×), and Cuba Gooding Jr. (8.97×) over the country average.

Where do Karl-Theodor zu Guttenberg fans live in Germany?

Karl-Theodor zu Guttenberg fans in Germany are most concentrated in Nordrhein-Westfalen (reach 137,521), Bayern (reach 124,216), and Baden-Württemberg (reach 83,821). These three regions account for the largest share of the active audience.

What other brands do Karl-Theodor zu Guttenberg fans also like?

Beyond Karl-Theodor zu Guttenberg itself, the audience over-indexes on Home construction (1.5×), Cuba Gooding Jr. (8.97×), Unique Gifts (1.9×), and KLIX (AM) (3.38×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Karl-Theodor zu Guttenberg. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.