Kyle MacLachlan Audience in Germany
Kyle MacLachlan has an estimated audience of 417,823 people in Germany. 51.9% are female, 48.1% are male, average age 38.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Harry Potter, Golden Globe Award, Drama movies, Punk rock, Horror movies.
The average Kyle MacLachlan fan in Germany is 38.1 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Harry Potter, Golden Globe Award, Drama movies, with strongest over-indexing on Harry Potter (1.55× the country average). Demographically, the Kyle MacLachlan audience skews balanced with an average age of 38.1, and over-indexes on personality traits such as Convenience Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 13 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Kyle MacLachlan fans
| Metric | Value |
|---|---|
| Female | 51.9% |
| Male | 48.1% |
| Average age | 38.1 |
| Estimated audience size | 417,823 |
Audience persona
The typical Kyle MacLachlan fan in Germany is balanced, around 38.1 years old, with strong Convenience Orientation tendencies and a notable affinity for Harry Potter.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 101,226 | 1.11× |
| Bayern | 62,280 | 0.93× |
| Baden-Württemberg | 45,391 | 0.8× |
| Niedersachsen | 39,264 | 0.97× |
| Hessen | 31,406 | 0.99× |
| Berlin | 27,388 | 1.47× |
| Rheinland-Pfalz | 21,657 | 1.03× |
| Sachsen | 20,521 | 1× |
| Schleswig-Holstein | 15,157 | 1.01× |
| Brandenburg | 12,241 | 0.94× |
| Sachsen-Anhalt | 10,081 | 0.93× |
| Hamburg | 9,915 | 1.05× |
| Thüringen | 9,905 | 0.93× |
| Mecklenburg-Vorpommern | 6,284 | 0.79× |
| Saarland | 5,528 | 1.08× |
| Bremen | 3,508 | 0.98× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Harry Potter | 1.55× | Movies & TV |
| Golden Globe Award | 4.32× | Movies & TV |
| Drama movies | 1.57× | Movies & TV |
| Punk rock | 1.59× | Music & Radio |
| Horror movies | 1.66× | Movies & TV |
| Fantasy movies | 1.75× | Movies & TV |
| Hard rock | 1.71× | Music & Radio |
| Subscription business model | 1.52× | Shopping |
| Star Wars | 1.73× | Movies & TV |
| Arte | 1.99× | Movies & TV |
| HBO | 1.67× | Movies & TV |
| Vice (magazine) | 1.71× | News |
| Deichbrand VIP | 1.62× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 1.52 |
| LGBTQ+ Identity | OPEN | 1.16 |
| Urban Lifestyle | OPEN | 1.15 |
| Social Media Usage | JOY | 1.1 |
| Sustainability | BALANCE | 1.08 |
| Mindfulness | BALANCE | 1.05 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 39.9% |
| Germany | 9.2% |
| United Kingdom | 8.3% |
See Kyle MacLachlan audiences in other countries
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Frequently asked questions
How many fans does Kyle MacLachlan have in Germany?
Kyle MacLachlan has an estimated audience of 417,823 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Kyle MacLachlan fans?
51.9% of Kyle MacLachlan fans are female, 48.1% are male, with an average age of 38.1 years.
Which brands do Kyle MacLachlan fans like most?
Kyle MacLachlan fans show strongest brand affinity for Harry Potter (1.55×), Golden Globe Award (4.32×), and Drama movies (1.57×) over the country average.
Where do Kyle MacLachlan fans live in Germany?
Kyle MacLachlan fans in Germany are most concentrated in Nordrhein-Westfalen (reach 101,226), Bayern (reach 62,280), and Baden-Württemberg (reach 45,391). These three regions account for the largest share of the active audience.
What other brands do Kyle MacLachlan fans also like?
Beyond Kyle MacLachlan itself, the audience over-indexes on Golden Globe Award (4.32×), Drama movies (1.57×), Punk rock (1.59×), and Horror movies (1.66×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Kyle MacLachlan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.