Lotto 6/49 Audience in Germany
A data profile of the people who buy, follow and care about Lotto 6/49 in Germany — modelled from more than twelve digital signal sources. Lotto 6/49 has an estimated audience of 252,903 people in Germany.
The average Lotto 6/49 fan in Germany is 45.7 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Eurojackpot, Lotto24, Lottoland, with strongest over-indexing on Eurojackpot (31.77× the country average).
Demographically, the Lotto 6/49 audience skews balanced with an average age of 45.7, and over-indexes on personality traits such as Need for Security, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Lotto 6/49 fan in Germany is balanced, around 45.7 years old, with strong Need for Security tendencies and a notable affinity for Eurojackpot.
At a glance
The key figures that characterise the Lotto 6/49 profile in Germany.
Search interest · 12-month trend
Demographics of Lotto 6/49 fans
46.1% are female, 53.9% are male, average age 45.7.
Gender split
| Metric | Value |
|---|---|
| Female | 46.1% |
| Male | 53.9% |
| Average age | 45.7 |
| Estimated audience size | 252,903 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 7% | |
| 20-29 | 12% | |
| 30-39 | 20% | |
| 40-49 | 29% | |
| 50+ | 33% |
Worldwide distribution
of the worldwide Lotto 6/49 audience comes from Germany.
| Country | Share |
|---|---|
| Canada | 55.6% |
| Germany | 22.9% |
| Philippines | 5.8% |
Geography
Where the Lotto 6/49 audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~30K | 2.36× | |
| 02 | Nordrhein-Westfalen | ~100K | 1.90× | |
| 03 | Rheinland-Pfalz | ~20K | 1.72× | |
| 04 | Bremen | ~4K | 1.68× | |
| 05 | Baden-Württemberg | ~30K | 0.96× | |
| 06 | Bayern | ~40K | 0.94× | |
| 07 | Mecklenburg-Vorpommern | ~4K | 0.87× | |
| 08 | Thüringen | ~5K | 0.84× | |
| 09 | Hamburg | ~4K | 0.78× | |
| 10 | Hessen | ~10K | 0.76× | |
| 11 | Saarland | ~2K | 0.69× | |
| 12 | Sachsen-Anhalt | ~4K | 0.68× | |
| 13 | Schleswig-Holstein | ~6K | 0.65× | |
| 14 | Niedersachsen | ~20K | 0.63× | |
| 15 | Brandenburg | ~5K | 0.58× | |
| 16 | Sachsen | ~6K | 0.45× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Lotto 6/49 audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Lotto Max | Games | 49.72× | ||
| 02 | Lottoland | Games | 41.41× | ||
| 03 | Lotto24 | Games | 38.95× | ||
| 04 | EuroMillions | Games | 36.79× | ||
| 05 | Powerball | Games | 34.53× | ||
| 06 | Mega Millions | Games | 33.74× | ||
| 07 | Eurojackpot | Games | 31.77× | ||
| 08 | Progressive jackpot | Games | 28.47× | ||
| 09 | Online bingo | Games | 28.18× | ||
| 10 | Scratchcard | Games | 24.69× | ||
| 11 | Keno | Games | 23.74× | ||
| 12 | Winario | Games | 13.01× | ||
| 13 | Lottery | Games | 12.64× | ||
| 14 | TipWin | Games | 11.00× | ||
| 15 | GlücksSpirale | Games | 7.96× | ||
| 16 | Online gambling | Games | 7.70× | ||
| 17 | StarGames | Games | 5.88× | ||
| 18 | Casino | Games | 5.56× | ||
| 19 | Tipico | Games | 4.99× | ||
| 20 | Lotto Hessen | Games | 4.98× |
Personality of the Lotto 6/49 audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.40× | |
| Risk Appetite | THRILL | 1.38× | |
| Career Orientation | POWER | 1.33× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.90× | |
| Creativity | OPEN | 0.99× | |
| Individualism | JOY | 1.02× |
Frequently asked questions
How many fans does Lotto 6/49 have in Germany?
Lotto 6/49 has an estimated audience of 252,903 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Lotto 6/49 fans?
46.1% of Lotto 6/49 fans are female, 53.9% are male, with an average age of 45.7 years.
Which brands do Lotto 6/49 fans like most?
Lotto 6/49 fans show strongest brand affinity for Eurojackpot (31.77×), Lotto24 (38.95×), and Lottoland (41.41×) over the country average.
Where do Lotto 6/49 fans live in Germany?
Lotto 6/49 fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.
What other brands do Lotto 6/49 fans also like?
Beyond Lotto 6/49 itself, the audience over-indexes on Lotto24 (38.95×), Lottoland (41.41×), Progressive jackpot (28.47×), and EuroMillions (36.79×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
More Games audiences in Germany
- Ultimate Fighting Championship (video game) (5,360,821)
- Pokémon (5,154,008)
- Fortnite (4,848,999)
- EA Sports FC (4,713,902)
- League of Legends (4,442,640)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Lotto 6/49. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.