StarGames Audience in Germany
StarGames has an estimated audience of 2,149,644 people in Germany. 40.5% are female, 59.5% are male, average age 37.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Betfair, Casino games, Online casino, Jotex, Gambling.
The average StarGames fan in Germany is 37.9 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Betfair, Casino games, Online casino, with strongest over-indexing on Betfair (41.3× the country average). Demographically, the StarGames audience skews more male with an average age of 37.9, and over-indexes on personality traits such as Indulgence, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Brand · Subtype: Casino
Demographics of StarGames fans
| Metric | Value |
|---|---|
| Female | 40.5% |
| Male | 59.5% |
| Average age | 37.9 |
| Estimated audience size | 2,149,644 |
Audience persona
The typical StarGames fan in Germany is more male, around 37.9 years old, with strong Indulgence tendencies and a notable affinity for Betfair.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 553,129 | 1.18× |
| Bayern | 239,202 | 0.69× |
| Baden-Württemberg | 219,125 | 0.75× |
| Niedersachsen | 184,280 | 0.88× |
| Hessen | 138,127 | 0.84× |
| Rheinland-Pfalz | 122,694 | 1.14× |
| Sachsen | 109,013 | 1.03× |
| Sachsen-Anhalt | 76,478 | 1.37× |
| Berlin | 73,472 | 0.76× |
| Schleswig-Holstein | 67,395 | 0.87× |
| Brandenburg | 65,032 | 0.98× |
| Thüringen | 61,752 | 1.13× |
| Mecklenburg-Vorpommern | 61,552 | 1.5× |
| Hamburg | 41,820 | 0.86× |
| Saarland | 36,192 | 1.37× |
| Bremen | 11,777 | 0.64× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Betfair | 41.3× | Games |
| Casino games | 16.51× | Games |
| Online casino | 22.04× | Games |
| Jotex | 39.46× | Shopping |
| Gambling | 6.68× | Games |
| Western Union | 5.59× | Business & Career |
| Tipico | 4.41× | Games |
| Transfermarkt | 3.52× | Sports |
| Lottoland | 7.41× | Games |
| Online bingo | 26.18× | Games |
| Progressive jackpot | 10.6× | Games |
| Tagesschau | 1.99× | Movies & TV |
| Pets | 1.68× | Pets & Animals |
| FIFA World Cup | 1.92× | Sports |
| UEFA Champions League | 1.96× | Sports |
| Slot machine | 6.43× | Games |
| Vacations | 2.33× | Travel & Leisure |
| Automobiles | 1.71× | Cars & Mobility |
| Family | 1.53× | Kids & Family |
| Netto Marken-Discount | 1.7× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.39 |
| Patriotism | CONSERVATISM | 1.19 |
| Need for Security | CONSERVATISM | 1.11 |
| Price Sensitivity | PREMIUM | 1.05 |
| Pet Ownership | JOY | 0.99 |
| Extroversion | THRILL | 0.99 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 53.4% |
| United States | 36.6% |
| Brazil | 1.7% |
See StarGames audiences in other countries
More Casino audiences in Germany
- Löwen Play (1,790,158)
- Jackpotpiraten (1,132,068)
- Stake (1,128,014)
- Winario (889,195)
- Novoline (672,169)
Frequently asked questions
How many fans does StarGames have in Germany?
StarGames has an estimated audience of 2,149,644 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of StarGames fans?
40.5% of StarGames fans are female, 59.5% are male, with an average age of 37.9 years.
Which brands do StarGames fans like most?
StarGames fans show strongest brand affinity for Betfair (41.3×), Casino games (16.51×), and Online casino (22.04×) over the country average.
Where do StarGames fans live in Germany?
StarGames fans in Germany are most concentrated in Nordrhein-Westfalen (reach 553,129), Bayern (reach 239,202), and Baden-Württemberg (reach 219,125). These three regions account for the largest share of the active audience.
What other brands do StarGames fans also like?
Beyond StarGames itself, the audience over-indexes on Casino games (16.51×), Online casino (22.04×), Jotex (39.46×), and Gambling (6.68×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for StarGames. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.