StarGames Audience in United States

StarGames logo

StarGames has an estimated audience of 1,475,466 people in United States. 45.6% are female, 54.4% are male, average age 42.1. Top regions: Texas, California, Florida. Top brand affinities: Finnair, Online casino, Unibet, Alexandra Daddario, Apple Store.

The average StarGames fan in United States is 42.1 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Finnair, Online casino, Unibet, with strongest over-indexing on Finnair (337.89× the country average). Demographically, the StarGames audience skews balanced with an average age of 42.1, and over-indexes on personality traits such as Family Orientation, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Brand · Subtype: Casino

Demographics of StarGames fans

Demographic split for StarGames audience in United States
MetricValue
Female45.6%
Male54.4%
Average age42.1
Estimated audience size1,475,466

Audience persona

The typical StarGames fan in United States is balanced, around 42.1 years old, with strong Family Orientation tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for StarGames in United States
RegionReachAffinity
Texas1,106,60018.8×
California87,0940.54×
Florida60,7920.61×
New York43,5290.53×
Colorado42,3981.82×
Oklahoma38,4602.35×
Illinois31,8190.65×
Georgia22,4040.49×
Pennsylvania21,4620.43×
Louisiana21,0291.11×
North Carolina20,1240.45×
Tennessee19,7580.67×
Arkansas19,0941.57×
Ohio19,0700.42×
Missouri17,7480.75×
Arizona16,7730.56×
Massachusetts16,6600.57×
Michigan16,3890.42×
Virginia16,2170.45×
New Jersey15,7170.42×
Washington14,8840.5×
Nevada12,4800.87×
Wisconsin11,8160.53×
Indiana11,6920.43×
Alabama11,1850.54×
Minnesota10,9480.52×
Maryland9,9620.39×
Kansas9,7330.84×
Mississippi9,0410.74×
South Carolina8,4740.38×
Utah8,3740.63×
Kentucky8,2660.45×
Iowa7,4960.62×
Oregon6,5070.38×
Connecticut5,9090.4×
New Mexico5,0160.68×
Nebraska4,8970.66×
Idaho3,7920.51×
Montana3,5270.86×
North Dakota3,1741.05×
Hawaii2,9850.47×
New Hampshire2,9150.5×
Washington, District of Columbia2,6570.6×
Maine2,4030.45×
Rhode Island2,2600.48×
West Virginia1,9110.28×
South Dakota1,8630.55×
Wyoming1,7760.81×
Alaska1,7270.55×
Delaware1,3430.33×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for StarGames audience
BrandAffinityCategory
Finnair337.89×Travel & Leisure
Online casino23×Games
Unibet29.33×Games
Alexandra Daddario9.65×Movies & TV
Apple Store7.17×Shopping
Kia Sportage18.6×Cars & Mobility
Gambling3.87×Games
Dakota Johnson8.35×Movies & TV
Capital One3.36×Business & Career
Google Maps3.19×Internet & Social Media
Sarah Jessica Parker10.58×Movies & TV
Indeed.com2.85×Business & Career
Eddie Bauer9.31×Fashion & Accessoires
Mobile gambling12.96×Games
Emilia Clarke8.33×Movies & TV
Novak Djokovic8.66×Sports
Casino games5.64×Games
Angry Birds10.67×Games
Grammarly10.61×Business & Career
Patrick Swayze7.82×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by StarGames audience
TraitClusterScore
Family OrientationCONSERVATISM1.24
ExtroversionTHRILL1.1
Convenience OrientationPREMIUM1.09
Price SensitivityPREMIUM1.06
LGBTQ+ IdentityOPEN1.03
Quality AwarenessPREMIUM1.02

Worldwide distribution

Worldwide audience distribution share by country for StarGames
CountryShare
Germany53.4%
United States36.6%
Brazil1.7%

See StarGames audiences in other countries

More Casino audiences in United States

Frequently asked questions

How many fans does StarGames have in United States?

StarGames has an estimated audience of 1,475,466 people in United States, concentrated in Texas and California.

What is the gender split and age of StarGames fans?

45.6% of StarGames fans are female, 54.4% are male, with an average age of 42.1 years.

Which brands do StarGames fans like most?

StarGames fans show strongest brand affinity for Finnair (337.89×), Online casino (23×), and Unibet (29.33×) over the country average.

Where do StarGames fans live in United States?

StarGames fans in United States are most concentrated in Texas (reach 1,106,600), California (reach 87,094), and Florida (reach 60,792). These three regions account for the largest share of the active audience.

What other brands do StarGames fans also like?

Beyond StarGames itself, the audience over-indexes on Online casino (23×), Unibet (29.33×), Alexandra Daddario (9.65×), and Apple Store (7.17×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for StarGames. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.