Rascasse Audience Intelligence

SugarHouse Casino Audience in United States

A data profile of the people who buy, follow and care about SugarHouse Casino in United States — modelled from more than twelve digital signal sources. SugarHouse Casino has an estimated audience of 380,572 people in United States.

#4among Casino in United States#4776among POI in United States#971in Games

The average SugarHouse Casino fan in United States is 43.1 years old, balanced, and lives primarily in Pennsylvania.

The audience is concentrated in Pennsylvania, New Jersey, California.

Top brand affinities include Mobile gambling, Unibet, Michigan Lottery, with strongest over-indexing on Mobile gambling (178.13× the country average).

Demographically, the SugarHouse Casino audience skews balanced with an average age of 43.1, and over-indexes on personality traits such as Family Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical SugarHouse Casino fan in United States is balanced, around 43.1 years old, with strong Family Orientation tendencies and a notable affinity for Mobile gambling.

Category: Games · Type: POI · Subtype: Casino

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the SugarHouse Casino profile in United States.

Audience size
381K
in United States
Gender
47.7%♀
52.3% male
Age
43.1
average years
Country rank
#42735
POI in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of SugarHouse Casino fans

47.7% are female, 52.3% are male, average age 43.1.

Fig. 02

Gender split

47.7%
Female
52.3%
Male
Demographic split for SugarHouse Casino audience in United States
MetricValue
Female47.7%
Male52.3%
Average age43.1
Estimated audience size380,572
Fig. 03

Age distribution

Ø 43.1
average years
Age distribution of the SugarHouse Casino audience in United States
Age bracketShare%
16-1914%
20-2914%
30-3919%
40-4923%
50+30%
Fig. 04

Worldwide distribution

86.2%

of the worldwide SugarHouse Casino audience comes from United States.

Worldwide audience distribution share by country for SugarHouse Casino
CountryShare
United States86.2%
Canada7.2%
Germany4.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the SugarHouse Casino audience in United States is strongest.

Fig. 05

Top regions by affinity

SugarHouse Casino fans by region: top regions in United States
#RegionReachAffinity×
01Pennsylvania~300K23.19×
02Delaware~6K5.94×
03New Jersey~40K4.35×
04West Virginia~2K1.13×
05Alaska<1K0.97×
06Vermont<1K0.97×
07South Dakota<1K0.95×
08North Dakota<1K0.95×
09Washington, District of Columbia~1K0.93×
10Montana<1K0.93×
11Rhode Island~1K0.91×
12Idaho~2K0.89×
13Hawaii~1K0.89×
14New Hampshire~1K0.89×
15Maine~1K0.89×
16Nebraska~2K0.88×
17New Mexico~2K0.87×
18Mississippi~3K0.86×
19Arkansas~3K0.85×
20Kansas~3K0.85×
21Kentucky~4K0.84×
22Connecticut~3K0.84×
23Iowa~3K0.84×
24Oregon~4K0.83×
25Wisconsin~5K0.82×
26Nevada~3K0.82×
27Michigan~8K0.81×
28Missouri~5K0.81×
29Alabama~4K0.81×
30Louisiana~4K0.81×
31Oklahoma~3K0.81×
32Utah~3K0.81×
33South Carolina~5K0.80×
34Minnesota~4K0.80×
35Washington~6K0.79×
36Tennessee~6K0.79×
37Indiana~5K0.79×
38Colorado~5K0.79×
39Arizona~6K0.75×
40Massachusetts~5K0.73×
41Maryland~5K0.72×
42North Carolina~8K0.69×
43Ohio~8K0.68×
44Georgia~8K0.67×
45Illinois~8K0.63×
46Virginia~6K0.63×
47New York~10K0.54×
48Florida~10K0.52×
49Texas~20K0.49×
50California~20K0.43×
Fig. 06

Affinity by region

Affinity by region — SugarHouse Casino, United States
0.43×1.00×23.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the SugarHouse Casino audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for SugarHouse Casino audience
#·InterestCategoryAffinity×
01UnibetGames203.42×
02Mobile gamblingGames178.13×
03Mohegan SunTravel & Leisure45.62×
04Pennsylvania LotteryGames44.96×
05Maryland Terrapins men's basketballSports38.40×
06Michigan LotteryGames37.49×
07Online casinoGames32.14×
08Online gamblingGames26.43×
09Flamingo Las VegasTravel & Leisure26.16×
10UCLA Bruins men's basketballSports16.91×
11Caesars PalaceTravel & Leisure16.39×
12Mega MillionsGames11.75×
13PowerballGames11.21×
14Philadelphia PhilliesSports10.77×
15Duke Blue Devils men's basketballSports9.36×
16World SeriesSports9.09×
17Slot machineGames8.25×
18Seattle MarinersSports6.76×
19QVCMovies & TV5.78×
20GamblingGames5.24×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the SugarHouse Casino audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by SugarHouse Casino audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.37×
Convenience OrientationPREMIUM1.89×
Price SensitivityPREMIUM1.87×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by SugarHouse Casino audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.68×
TraditionCONSERVATISM0.69×
Design AffinityPREMIUM0.70×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does SugarHouse Casino have in United States?

SugarHouse Casino has an estimated audience of 380,572 people in United States, concentrated in Pennsylvania and New Jersey.

02

What is the gender split and age of SugarHouse Casino fans?

47.7% of SugarHouse Casino fans are female, 52.3% are male, with an average age of 43.1 years.

03

Which brands do SugarHouse Casino fans like most?

SugarHouse Casino fans show strongest brand affinity for Mobile gambling (178.13×), Unibet (203.42×), and Michigan Lottery (37.49×) over the country average.

04

Where do SugarHouse Casino fans live in United States?

SugarHouse Casino fans in United States are most concentrated in Pennsylvania (reach ~300K), New Jersey (reach ~40K), and California (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do SugarHouse Casino fans also like?

Beyond SugarHouse Casino itself, the audience over-indexes on Unibet (203.42×), Michigan Lottery (37.49×), Powerball (11.21×), and Mohegan Sun (45.62×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for SugarHouse Casino. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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