Casino games Audience in United States

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Casino games has an estimated audience of 12,765,544 people in United States. 47.2% are female, 52.8% are male, average age 43.2. Top regions: California, Texas, Florida. Top brand affinities: Creative Commons, Google Maps, Slot machine, LastPass, GitHub.

The average Casino games fan in United States is 43.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Creative Commons, Google Maps, Slot machine, with strongest over-indexing on Creative Commons (13.42× the country average). Demographically, the Casino games audience skews balanced with an average age of 43.2, and over-indexes on personality traits such as Price Sensitivity, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Topic · Subtype: Gaming genre

Demographics of Casino games fans

Demographic split for Casino games audience in United States
MetricValue
Female47.2%
Male52.8%
Average age43.2
Estimated audience size12,765,544

Audience persona

The typical Casino games fan in United States is balanced, around 43.2 years old, with strong Price Sensitivity tendencies and a notable affinity for Creative Commons.

Top regions in United States

Top regions ranked by reach for Casino games in United States
RegionReachAffinity
California1,240,5560.88×
Texas847,1880.77×
Florida556,4040.64×
New York550,4860.77×
Pennsylvania450,0161.05×
Arizona335,9121.29×
Ohio327,6570.83×
Illinois314,8360.74×
Michigan309,4190.93×
Louisiana295,0681.79×
North Carolina282,1790.73×
Virginia281,9460.91×
Oklahoma280,3601.98×
Georgia277,3110.71×
Missouri276,2921.34×
New Jersey269,5390.83×
Minnesota257,7951.41×
Alabama256,4531.44×
Indiana251,4451.08×
Arkansas248,2382.36×
Mississippi236,5222.25×
Tennessee217,4270.85×
Massachusetts210,8110.84×
Washington182,2090.71×
Wisconsin177,3530.92×
Colorado162,9340.81×
Kansas161,0601.6×
Nevada145,1941.18×
Kentucky139,6830.87×
Iowa134,4531.28×
South Carolina130,6140.68×
Oregon129,4720.88×
Maryland111,1310.51×
New Mexico110,0691.72×
Connecticut84,6270.66×
Utah80,5710.7×
Nebraska64,2381×
South Dakota48,4781.64×
West Virginia46,6200.78×
North Dakota43,4061.66×
Idaho39,1380.61×
New Hampshire32,9260.65×
Hawaii31,3780.57×
Rhode Island29,5050.73×
Maine27,9230.61×
Washington, District of Columbia27,1770.71×
Delaware21,6780.62×
Montana19,4880.55×
Wyoming15,7950.83×
Vermont14,0960.63×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Casino games audience
BrandAffinityCategory
Creative Commons13.42×Technology & Electronics
Google Maps4.95×Internet & Social Media
Slot machine8.57×Games
LastPass19.97×Technology & Electronics
GitHub7.54×Internet & Social Media
Casino4.58×Games
C++6.75×Technology & Electronics
GPS devices8.47×Technology & Electronics
Gambling3.32×Games
New Zealand English13.69×Politics & Society
Code.org18.67×Business & Career
Video poker13.54×Games
Telecommunications equipment7.14×Technology & Electronics
Chumba Casino5.84×Travel & Leisure
Slickdeals8.23×Shopping
Audio equipment5.43×Technology & Electronics
Google Flights3.36×Travel & Leisure
Strategy games4.48×Games
Portable media players9×Technology & Electronics
Angel investor8.7×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Casino games audience
TraitClusterScore
Price SensitivityPREMIUM1.23
Family OrientationCONSERVATISM1.21
ExtroversionTHRILL1.13
Quality AwarenessPREMIUM1.1
Convenience OrientationPREMIUM1.08
Social Media UsageJOY1.01

Worldwide distribution

Worldwide audience distribution share by country for Casino games
CountryShare
United States14.4%
India11.0%
Japan9.0%

See Casino games audiences in other countries

More Gaming genre audiences in United States

Frequently asked questions

How many fans does Casino games have in United States?

Casino games has an estimated audience of 12,765,544 people in United States, concentrated in California and Texas.

What is the gender split and age of Casino games fans?

47.2% of Casino games fans are female, 52.8% are male, with an average age of 43.2 years.

Which brands do Casino games fans like most?

Casino games fans show strongest brand affinity for Creative Commons (13.42×), Google Maps (4.95×), and Slot machine (8.57×) over the country average.

Where do Casino games fans live in United States?

Casino games fans in United States are most concentrated in California (reach 1,240,556), Texas (reach 847,188), and Florida (reach 556,404). These three regions account for the largest share of the active audience.

What other brands do Casino games fans also like?

Beyond Casino games itself, the audience over-indexes on Google Maps (4.95×), Slot machine (8.57×), LastPass (19.97×), and GitHub (7.54×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Casino games. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.