GPS devices Audience in United States

GPS devices has an estimated audience of 8,118,695 people in United States. 34.5% are female, 65.5% are male, average age 41.3. Top regions: California, Texas, Florida. Top brand affinities: Elsword, Electrolyte, Voter registration, MK, Northrop Grumman.
The average GPS devices fan in United States is 41.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Elsword, Electrolyte, Voter registration, with strongest over-indexing on Elsword (53.82× the country average). Demographically, the GPS devices audience skews more male with an average age of 41.3, and over-indexes on personality traits such as LGBTQ+ Identity, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic
Demographics of GPS devices fans
| Metric | Value |
|---|---|
| Female | 34.5% |
| Male | 65.5% |
| Average age | 41.3 |
| Estimated audience size | 8,118,695 |
Audience persona
The typical GPS devices fan in United States is more male, around 41.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Elsword.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 880,699 | 0.99× |
| Texas | 625,144 | 0.9× |
| Florida | 529,475 | 0.96× |
| New York | 349,326 | 0.77× |
| Kansas | 264,528 | 4.13× |
| Virginia | 250,933 | 1.27× |
| Georgia | 234,012 | 0.94× |
| Pennsylvania | 218,298 | 0.8× |
| North Carolina | 208,963 | 0.86× |
| Ohio | 204,758 | 0.82× |
| Illinois | 198,772 | 0.73× |
| Tennessee | 172,360 | 1.06× |
| Michigan | 165,407 | 0.78× |
| Washington | 163,541 | 1× |
| New Jersey | 145,796 | 0.71× |
| Arizona | 134,437 | 0.81× |
| Massachusetts | 133,733 | 0.84× |
| Indiana | 130,487 | 0.88× |
| Colorado | 125,890 | 0.98× |
| Maryland | 111,135 | 0.8× |
| Missouri | 101,800 | 0.78× |
| South Carolina | 100,444 | 0.82× |
| Minnesota | 96,513 | 0.83× |
| Oregon | 96,056 | 1.03× |
| Wisconsin | 89,741 | 0.73× |
| Alabama | 88,494 | 0.78× |
| Kentucky | 81,266 | 0.8× |
| Oklahoma | 76,381 | 0.85× |
| Louisiana | 73,943 | 0.71× |
| Nevada | 73,758 | 0.94× |
| Utah | 66,221 | 0.91× |
| Arkansas | 59,105 | 0.88× |
| Connecticut | 58,470 | 0.72× |
| Mississippi | 54,650 | 0.82× |
| Iowa | 51,602 | 0.77× |
| Idaho | 47,097 | 1.16× |
| West Virginia | 39,232 | 1.04× |
| New Mexico | 36,211 | 0.89× |
| Maine | 32,755 | 1.13× |
| Montana | 30,716 | 1.36× |
| Nebraska | 30,071 | 0.74× |
| Hawaii | 29,417 | 0.84× |
| New Hampshire | 29,093 | 0.91× |
| Alaska | 25,625 | 1.48× |
| North Dakota | 22,959 | 1.38× |
| Washington, District of Columbia | 22,201 | 0.91× |
| Wyoming | 20,628 | 1.71× |
| Rhode Island | 20,289 | 0.79× |
| South Dakota | 20,212 | 1.08× |
| Vermont | 19,955 | 1.4× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Elsword | 53.82× | Games |
| Electrolyte | 5.19× | Health |
| Voter registration | 4.88× | Politics & Society |
| MK | 3.44× | Music & Radio |
| Northrop Grumman | 4.85× | Business & Career |
| Israel | 1.6× | Travel & Leisure |
| N1 road (South Africa) | 2.97× | Travel & Leisure |
| Kendra Scott | 2.02× | Fashion & Accessoires |
| Home staging | 3.24× | Home & Garden |
| Wikia | 2.02× | Internet & Social Media |
| Cam Ward | 2.09× | Sports |
| Atkins diet | 2.62× | Health |
| Hog Hunting | 1.69× | Sports |
| Elie Tahari | 5.63× | Fashion & Accessoires |
| Stamp collecting | 2.01× | Home & Garden |
| Thom Browne | 3.89× | Fashion & Accessoires |
| Kento Yamazaki | 4.53× | Movies & TV |
| Chili con carne | 3.12× | Food & Beverages |
| Business English | 2.08× | Business & Career |
| Highland games | 3.28× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.8 |
| Family Orientation | CONSERVATISM | 1.75 |
| Luxury Orientation | PREMIUM | 1.55 |
| Sustainability | BALANCE | 1.52 |
| Convenience Orientation | PREMIUM | 1.4 |
| Early Adopter Mentality | POWER | 1.37 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 13.9% |
| Japan | 5.6% |
| India | 5.1% |
See GPS devices audiences in other countries
More Technology & Electronics audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does GPS devices have in United States?
GPS devices has an estimated audience of 8,118,695 people in United States, concentrated in California and Texas.
What is the gender split and age of GPS devices fans?
34.5% of GPS devices fans are female, 65.5% are male, with an average age of 41.3 years.
Which brands do GPS devices fans like most?
GPS devices fans show strongest brand affinity for Elsword (53.82×), Electrolyte (5.19×), and Voter registration (4.88×) over the country average.
Where do GPS devices fans live in United States?
GPS devices fans in United States are most concentrated in California (reach 880,699), Texas (reach 625,144), and Florida (reach 529,475). These three regions account for the largest share of the active audience.
What other brands do GPS devices fans also like?
Beyond GPS devices itself, the audience over-indexes on Electrolyte (5.19×), Voter registration (4.88×), MK (3.44×), and Northrop Grumman (4.85×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for GPS devices. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.