Computer data storage Audience in United States

Computer data storage logo

Computer data storage has an estimated audience of 8,224,603 people in United States. 54.5% are female, 45.5% are male, average age 44.2. Top regions: Georgia, Alabama, Arizona. Top brand affinities: GPS devices, Computer memory, E-book readers, Network storage, Camcorders.

The average Computer data storage fan in United States is 44.2 years old, balanced, and lives primarily in Georgia. The audience is concentrated in Georgia, Alabama, Arizona. Top brand affinities include GPS devices, Computer memory, E-book readers, with strongest over-indexing on GPS devices (12.16× the country average). Demographically, the Computer data storage audience skews balanced with an average age of 44.2, and over-indexes on personality traits such as Need for Security, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Computer data storage fans

Demographic split for Computer data storage audience in United States
MetricValue
Female54.5%
Male45.5%
Average age44.2
Estimated audience size8,224,603

Audience persona

The typical Computer data storage fan in United States is balanced, around 44.2 years old, with strong Need for Security tendencies and a notable affinity for GPS devices.

Top regions in United States

Top regions ranked by reach for Computer data storage in United States
RegionReachAffinity
Georgia560,8492.21×
Alabama368,8333.21×
Arizona300,1691.79×
California281,0380.31×
Missouri217,4471.64×
Texas208,5790.29×
New York149,6360.33×
Florida143,8510.26×
West Virginia99,4162.6×
North Carolina98,5890.4×
Illinois92,5780.34×
Pennsylvania87,7360.32×
Virginia86,8820.43×
Ohio77,9730.31×
Kentucky66,4200.64×
Alaska55,5763.16×
Tennessee54,8020.33×
Massachusetts53,1030.33×
Maryland52,3910.37×
Michigan51,7480.24×
Maine51,5301.75×
Louisiana50,8930.48×
Montana49,9162.19×
Oklahoma49,7290.54×
Mississippi49,0620.72×
Nebraska49,0191.19×
North Dakota48,3752.86×
Delaware48,0982.12×
New Jersey47,0380.22×
Colorado46,7690.36×
South Dakota46,3712.44×
Washington44,4320.27×
Indiana43,6580.29×
Arkansas43,5860.64×
Wisconsin42,8930.35×
Vermont39,6202.74×
South Carolina38,4070.31×
Minnesota38,3240.33×
Wyoming37,4453.07×
Kansas37,4110.58×
Idaho37,4020.91×
Oregon37,3220.4×
Utah37,0990.5×
Hawaii35,7301.01×
Iowa35,5160.52×
New Hampshire33,3731.03×
Connecticut32,6300.4×
New Mexico32,5090.79×
Nevada32,4040.41×
Rhode Island32,2251.23×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Computer data storage audience
BrandAffinityCategory
GPS devices12.16×Technology & Electronics
Computer memory8.51×Technology & Electronics
E-book readers6.47×Technology & Electronics
Network storage15.29×Technology & Electronics
Camcorders9.23×Technology & Electronics
Display device5.85×Technology & Electronics
Hard drives7.35×Technology & Electronics
Computer program4.15×Technology & Electronics
Cloud storage5.34×Technology & Electronics
Computer architecture10.62×Technology & Electronics
Pure Storage21.71×Business & Career
Google Photos3.72×Technology & Electronics
Computer servers4.24×Technology & Electronics
Computing2.58×Technology & Electronics
Cloud computing1.94×Technology & Electronics
Mobile device1.64×Technology & Electronics
Computer processors2.86×Technology & Electronics
Path of Exile16.13×Games
PC game2.71×Games
Forex signal6.78×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Computer data storage audience
TraitClusterScore
Need for SecurityCONSERVATISM1.83
Early Adopter MentalityPOWER1.55
Convenience OrientationPREMIUM1.47
Family OrientationCONSERVATISM1.33
Price SensitivityPREMIUM1.29
Design AffinityPREMIUM1.25

Worldwide distribution

Worldwide audience distribution share by country for Computer data storage
CountryShare
United States22.3%
Italy7.5%
India4.9%

See Computer data storage audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Computer data storage have in United States?

Computer data storage has an estimated audience of 8,224,603 people in United States, concentrated in Georgia and Alabama.

What is the gender split and age of Computer data storage fans?

54.5% of Computer data storage fans are female, 45.5% are male, with an average age of 44.2 years.

Which brands do Computer data storage fans like most?

Computer data storage fans show strongest brand affinity for GPS devices (12.16×), Computer memory (8.51×), and E-book readers (6.47×) over the country average.

Where do Computer data storage fans live in United States?

Computer data storage fans in United States are most concentrated in Georgia (reach 560,849), Alabama (reach 368,833), and Arizona (reach 300,169). These three regions account for the largest share of the active audience.

What other brands do Computer data storage fans also like?

Beyond Computer data storage itself, the audience over-indexes on Computer memory (8.51×), E-book readers (6.47×), Network storage (15.29×), and Camcorders (9.23×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Computer data storage. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.