Rascasse Audience Intelligence

Path of Exile Audience in United States

A data profile of the people who buy, follow and care about Path of Exile in United States — modelled from more than twelve digital signal sources. Path of Exile has an estimated audience of 520,908 people in United States.

#282among Video game in United States#469among Video / Board Game in United States#781in Games

The average Path of Exile fan in United States is 30.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Origin (digital distribution software), Micro Center, Green Man Gaming, with strongest over-indexing on Origin (digital distribution software) (96.11× the country average).

Demographically, the Path of Exile audience skews more male with an average age of 30.6, and over-indexes on personality traits such as Early Adopter Mentality, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Path of Exile fan in United States is more male, around 30.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Origin (digital distribution software).

Category: Games · Type: Video / Board Game · Subtype: Video game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Path of Exile profile in United States.

Audience size
521K
in United States
Gender
23.3%♀
76.7% male
Age
30.6
average years
Country rank
#35759
Video / Board Game in United States
Fig. 01

Search interest · 12-month trend

-24%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Path of Exile fans

23.3% are female, 76.7% are male, average age 30.6.

Fig. 02

Gender split

23.3%
Female
76.7%
Male
Demographic split for Path of Exile audience in United States
MetricValue
Female23.3%
Male76.7%
Average age30.6
Estimated audience size520,908
Fig. 03

Age distribution

Ø 30.6
average years
Age distribution of the Path of Exile audience in United States
Age bracketShare%
16-1942%
20-2924%
30-3917%
40-499%
50+8%
Fig. 04

Worldwide distribution

14.2%

of the worldwide Path of Exile audience comes from United States.

Worldwide audience distribution share by country for Path of Exile
CountryShare
United States14.2%
Spain12.8%
Germany7.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Path of Exile audience in United States is strongest.

Fig. 05

Top regions by affinity

Path of Exile fans by region: top regions in United States
#RegionReachAffinity×
01Washington~20K1.63×
02Oregon~9K1.52×
03Alaska~1K1.31×
04Utah~6K1.20×
05Idaho~3K1.19×
06New Hampshire~2K1.19×
07Minnesota~9K1.18×
08Oklahoma~7K1.18×
09North Dakota~1K1.17×
10Maine~2K1.14×
11West Virginia~3K1.12×
12Colorado~9K1.11×
13Wisconsin~9K1.11×
14Kansas~5K1.10×
15Missouri~9K1.09×
16California~60K1.08×
17Nevada~5K1.07×
18Michigan~10K1.05×
19Montana~2K1.05×
20Arkansas~5K1.04×
21Iowa~5K1.04×
22Indiana~10K1.01×
23Nebraska~3K1.01×
24South Dakota~1K1.01×
25Ohio~20K1.00×
26Hawaii~2K1.00×
27Vermont<1K0.99×
28Arizona~10K0.98×
29Kentucky~6K0.98×
30Virginia~10K0.97×
31Tennessee~10K0.95×
32Massachusetts~10K0.92×
33Pennsylvania~20K0.91×
34Maryland~8K0.90×
35Connecticut~5K0.89×
36Texas~40K0.88×
37Illinois~20K0.88×
38Rhode Island~1K0.88×
39Florida~30K0.87×
40North Carolina~10K0.86×
41Louisiana~6K0.83×
42New Mexico~2K0.81×
43Georgia~10K0.80×
44Alabama~6K0.80×
45New York~20K0.78×
46South Carolina~6K0.78×
47New Jersey~10K0.75×
48Mississippi~3K0.75×
49Washington, District of Columbia~1K0.74×
50Delaware~1K0.71×
Fig. 06

Affinity by region

Affinity by region — Path of Exile, United States
0.71×1.00×1.63×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Path of Exile audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Path of Exile audience
#·InterestCategoryAffinity×
01NeoGAFInternet & Social Media191.91×
02GameZoneSports190.22×
03WhitleyMusic & Radio173.40×
04Green Man GamingShopping133.66×
05ASRockTechnology & Electronics114.55×
06UplayInternet & Social Media114.14×
07Homefront (video game)Games113.75×
08Micron TechnologyBusiness & Career111.95×
09Origin (digital distribution software)Games96.11×
10GOG.comGames90.32×
11Cooler MasterTechnology & Electronics71.09×
12TP-LinkTechnology & Electronics69.35×
13UniFiTechnology & Electronics56.68×
14Giant BombGames49.99×
15Micro CenterShopping46.35×
16Micro-Star InternationalTechnology & Electronics43.08×
17Diablo (series)Games36.35×
18NeweggShopping22.76×
19Groovy (programming language)Technology & Electronics21.34×
20RedditInternet & Social Media6.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Path of Exile audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Path of Exile audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.72×
Social Media UsageJOY1.69×
PatriotismCONSERVATISM1.25×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Path of Exile audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.60×
CreativityOPEN0.67×
Quality AwarenessPREMIUM0.70×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Path of Exile have in United States?

Path of Exile has an estimated audience of 520,908 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Path of Exile fans?

23.3% of Path of Exile fans are female, 76.7% are male, with an average age of 30.6 years.

03

Which brands do Path of Exile fans like most?

Path of Exile fans show strongest brand affinity for Origin (digital distribution software) (96.11×), Micro Center (46.35×), and Green Man Gaming (133.66×) over the country average.

04

Where do Path of Exile fans live in United States?

Path of Exile fans in United States are most concentrated in California (reach ~60K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Path of Exile fans also like?

Beyond Path of Exile itself, the audience over-indexes on Micro Center (46.35×), Green Man Gaming (133.66×), GameZone (190.22×), and NeoGAF (191.91×) compared to the United States average.

Appendix

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See Path of Exile audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Path of Exile. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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