Projectors Audience in United States

Projectors logo

Projectors has an estimated audience of 5,162,714 people in United States. 36.8% are female, 63.2% are male, average age 40.9. Top regions: California, Texas, Florida. Top brand affinities: Portable media players, GPS devices, Network storage, Display device, E-book readers.

The average Projectors fan in United States is 40.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Portable media players, GPS devices, Network storage, with strongest over-indexing on Portable media players (35.13× the country average). Demographically, the Projectors audience skews more male with an average age of 40.9, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Projectors fans

Demographic split for Projectors audience in United States
MetricValue
Female36.8%
Male63.2%
Average age40.9
Estimated audience size5,162,714

Audience persona

The typical Projectors fan in United States is more male, around 40.9 years old, with strong Luxury Orientation tendencies and a notable affinity for Portable media players.

Top regions in United States

Top regions ranked by reach for Projectors in United States
RegionReachAffinity
California665,7661.17×
Texas571,2241.29×
Florida322,4090.92×
New York291,9601.01×
Georgia204,2921.28×
Illinois197,6801.15×
Pennsylvania180,5411.04×
Ohio174,1131.09×
North Carolina165,5351.07×
Michigan144,3491.07×
New Jersey124,0730.94×
Virginia122,5210.97×
Tennessee119,3471.15×
Arizona109,9951.04×
Washington109,0591.05×
Indiana105,4631.12×
Missouri93,0331.12×
Massachusetts91,7120.9×
Alabama89,2551.24×
Louisiana80,8181.21×
Maryland80,6940.91×
South Carolina79,5981.02×
Colorado76,9870.95×
Minnesota71,9640.97×
Wisconsin71,9250.93×
Kentucky67,8401.05×
Oklahoma63,9131.11×
Oregon59,2671×
Mississippi52,3041.23×
Arkansas49,8871.17×
Connecticut46,8760.91×
Nevada45,7880.92×
Kansas44,5821.1×
Utah44,1850.96×
Iowa41,0410.96×
Nebraska27,7321.07×
New Mexico26,7451.03×
Idaho23,4310.9×
West Virginia22,7020.94×
Hawaii17,9230.81×
New Hampshire15,7980.78×
Maine15,4220.83×
Washington, District of Columbia14,2310.92×
Rhode Island13,4080.82×
Montana13,1940.92×
Delaware12,0070.84×
South Dakota10,8660.91×
North Dakota9,4900.89×
Alaska9,3290.84×
Vermont6,1960.68×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Projectors audience
BrandAffinityCategory
Portable media players35.13×Technology & Electronics
GPS devices19.33×Technology & Electronics
Network storage22.65×Technology & Electronics
Display device10.22×Technology & Electronics
E-book readers6.94×Technology & Electronics
Google Maps3.53×Internet & Social Media
Audio equipment6.73×Technology & Electronics
AV receiver25.91×Technology & Electronics
Online shopping1.75×Shopping
Computer data storage7.4×Technology & Electronics
Camcorders8.77×Technology & Electronics
Hard drives7.42×Technology & Electronics
Projection screen3.6×Technology & Electronics
Business1.66×Business & Career
Computer memory5.45×Technology & Electronics
Video games1.83×Games
Computer architecture15.11×Technology & Electronics
Desktop computers3.84×Technology & Electronics
Computer processors4.12×Technology & Electronics
AutoZone2.09×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Projectors audience
TraitClusterScore
Luxury OrientationPREMIUM2.75
Risk AppetiteTHRILL2.26
Convenience OrientationPREMIUM1.8
Early Adopter MentalityPOWER1.6
LGBTQ+ IdentityOPEN1.24
Social Media UsageJOY1.24

Worldwide distribution

Worldwide audience distribution share by country for Projectors
CountryShare
United States9.9%
Japan7.0%
India5.9%

See Projectors audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Projectors have in United States?

Projectors has an estimated audience of 5,162,714 people in United States, concentrated in California and Texas.

What is the gender split and age of Projectors fans?

36.8% of Projectors fans are female, 63.2% are male, with an average age of 40.9 years.

Which brands do Projectors fans like most?

Projectors fans show strongest brand affinity for Portable media players (35.13×), GPS devices (19.33×), and Network storage (22.65×) over the country average.

Where do Projectors fans live in United States?

Projectors fans in United States are most concentrated in California (reach 665,766), Texas (reach 571,224), and Florida (reach 322,409). These three regions account for the largest share of the active audience.

What other brands do Projectors fans also like?

Beyond Projectors itself, the audience over-indexes on GPS devices (19.33×), Network storage (22.65×), Display device (10.22×), and E-book readers (6.94×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Projectors. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.