Winario Audience in Germany

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Winario has an estimated audience of 889,195 people in Germany. 30.7% are female, 69.3% are male, average age 36.9. Top regions: Nordrhein-Westfalen, Niedersachsen, Baden-Württemberg. Top brand affinities: Krupuk, Noodle (Gorillaz), Progressive rock, Cocktail, Litter box.

The average Winario fan in Germany is 36.9 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Baden-Württemberg. Top brand affinities include Krupuk, Noodle (Gorillaz), Progressive rock, with strongest over-indexing on Krupuk (31.29× the country average). Demographically, the Winario audience skews more male with an average age of 36.9, and over-indexes on personality traits such as Indulgence, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Games · Type: Brand · Subtype: Casino

Demographics of Winario fans

Demographic split for Winario audience in Germany
MetricValue
Female30.7%
Male69.3%
Average age36.9
Estimated audience size889,195

Audience persona

The typical Winario fan in Germany is more male, around 36.9 years old, with strong Indulgence tendencies and a notable affinity for Krupuk.

Top regions in Germany

Top regions ranked by reach for Winario in Germany
RegionReachAffinity
Nordrhein-Westfalen215,6711.11×
Niedersachsen116,0251.34×
Baden-Württemberg105,6530.87×
Bayern99,0820.69×
Hessen52,8550.78×
Rheinland-Pfalz50,0211.12×
Sachsen45,8161.05×
Brandenburg40,9771.49×
Thüringen32,1491.42×
Schleswig-Holstein30,7850.96×
Sachsen-Anhalt26,7471.16×
Berlin26,2540.66×
Mecklenburg-Vorpommern18,6191.1×
Hamburg13,4330.67×
Saarland11,7091.07×
Bremen3,8250.5×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Winario audience
BrandAffinityCategory
Krupuk31.29×Food & Beverages
Noodle (Gorillaz)4.95×Music & Radio
Progressive rock2.16×Music & Radio
Cocktail1.55×Food & Beverages
Litter box1.61×Pets & Animals
Stradivarius1.87×Shopping
Pro-Ject7.05×Music & Radio
VfL Wolfsburg1.71×Sports
Birthday Gifts1.54×Kids & Family
Jaguar F-Pace4.99×Cars & Mobility
Snow White (Fables)1.67×Literature
Home Delivery1.98×Food & Beverages
Icon (magazine)1.79×Arts & Culture
ESN5.06×Health
Video izle1.85×
Hoogeveen6.68×Travel & Leisure
The Equalizer2.5×Movies & TV
Kafr Qasim10.59×Sports
Scorpio (comics)5.81×Literature
Mohamed Salah1.8×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Winario audience
TraitClusterScore
IndulgenceJOY1.34
Need for SecurityCONSERVATISM1.18
Price SensitivityPREMIUM1.12
PatriotismCONSERVATISM1.11
Luxury OrientationPREMIUM1.07
Pet OwnershipJOY1.02

Worldwide distribution

Worldwide audience distribution share by country for Winario
CountryShare
Germany97.8%
Austria0.7%
Switzerland0.4%

See Winario audiences in other countries

More Casino audiences in Germany

Frequently asked questions

How many fans does Winario have in Germany?

Winario has an estimated audience of 889,195 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.

What is the gender split and age of Winario fans?

30.7% of Winario fans are female, 69.3% are male, with an average age of 36.9 years.

Which brands do Winario fans like most?

Winario fans show strongest brand affinity for Krupuk (31.29×), Noodle (Gorillaz) (4.95×), and Progressive rock (2.16×) over the country average.

Where do Winario fans live in Germany?

Winario fans in Germany are most concentrated in Nordrhein-Westfalen (reach 215,671), Niedersachsen (reach 116,025), and Baden-Württemberg (reach 105,653). These three regions account for the largest share of the active audience.

What other brands do Winario fans also like?

Beyond Winario itself, the audience over-indexes on Noodle (Gorillaz) (4.95×), Progressive rock (2.16×), Cocktail (1.55×), and Litter box (1.61×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Winario. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.