Rascasse Audience Intelligence

Lukas Podolski Audience in Germany

A data profile of the people who buy, follow and care about Lukas Podolski in Germany — modelled from more than twelve digital signal sources. Lukas Podolski has an estimated audience of 614,311 people in Germany.

The average Lukas Podolski fan in Germany is 30.0 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include 1. FC Köln, FC Bayern Munich, Borussia Dortmund, with strongest over-indexing on 1. FC Köln (7.41× the country average).

Demographically, the Lukas Podolski audience skews more male with an average age of 30.0, and over-indexes on personality traits such as Healthy Lifestyle, Sports Activity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Lukas Podolski fan in Germany is more male, around 30.0 years old, with strong Healthy Lifestyle tendencies and a notable affinity for 1. FC Köln.

Category: Sports · Type: Person · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Lukas Podolski profile in Germany.

Audience size
614K
in Germany
Gender
38.8%
61.2% male
Age
30.0
average years
Country rank
#9903
Person in Germany
Fig. 01

Search interest · 12-month trend

+159%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Lukas Podolski fans

38.8% are female, 61.2% are male, average age 30.0.

Fig. 02

Gender split

38.8%
Female
61.2%
Male
Demographic split for Lukas Podolski audience in Germany
MetricValue
Female38.8%
Male61.2%
Average age30.0
Estimated audience size614,311
Fig. 03

Age distribution

Ø 30.0
average years
Age distribution of the Lukas Podolski audience in Germany
Age bracketShare%
16-1952%
20-2915%
30-3913%
40-4912%
50+9%
Fig. 04

Worldwide distribution

46.2%

of the worldwide Lukas Podolski audience comes from Germany.

Worldwide audience distribution share by country for Lukas Podolski
CountryShare
Germany46.2%
Poland11.1%
Brazil4.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Lukas Podolski audience in Germany is strongest.

Fig. 05

Top regions by affinity

Lukas Podolski fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~200K1.82×
02Rheinland-Pfalz~30K1.23×
03Niedersachsen~50K1.09×
04Saarland~5K1.03×
05Baden-Württemberg~60K0.99×
06Hessen~30K0.97×
07Mecklenburg-Vorpommern~8K0.97×
08Brandenburg~10K0.93×
09Sachsen~20K0.92×
10Schleswig-Holstein~10K0.92×
11Thüringen~10K0.91×
12Hamburg~9K0.91×
13Sachsen-Anhalt~10K0.90×
14Bayern~60K0.85×
15Berlin~20K0.84×
16Bremen~3K0.76×
Fig. 06

Affinity by region

Affinity by region — Lukas Podolski, Germany
0.76×1.00×1.82×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Lukas Podolski audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Lukas Podolski audience
#·InterestCategoryAffinity×
01Bastian SchweinsteigerSports7.69×
021. FC KölnSports7.41×
03Vincent KompanySports6.92×
04Manuel NeuerSports5.83×
05Thomas MüllerSports5.52×
06FC Schalke 04Sports4.47×
072. BundesligaSports4.40×
08TransfermarktSports4.39×
09Borussia MönchengladbachSports4.25×
10SV Werder BremenSports3.93×
11SportschauSports3.46×
12Borussia DortmundSports3.39×
13VfB StuttgartSports3.22×
14FC Bayern MunichSports3.09×
15FIFA World CupSports2.69×
16UEFA Champions LeagueSports2.50×
17BundesligaSports2.26×
18GermanyTravel & Leisure2.16×
19Outdoor recreationSports1.96×
20SportsSports1.91×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Lukas Podolski audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Lukas Podolski audience · What stands out
TraitClusterDeviationScore
Healthy LifestyleBALANCE1.26×
Sports ActivityPOWER1.13×
PatriotismCONSERVATISM1.11×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Lukas Podolski audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.83×
Design AffinityPREMIUM0.85×
IndulgenceJOY0.89×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Lukas Podolski have in Germany?

Lukas Podolski has an estimated audience of 614,311 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Lukas Podolski fans?

38.8% of Lukas Podolski fans are female, 61.2% are male, with an average age of 30.0 years.

03

Which brands do Lukas Podolski fans like most?

Lukas Podolski fans show strongest brand affinity for 1. FC Köln (7.41×), FC Bayern Munich (3.09×), and Borussia Dortmund (3.39×) over the country average.

04

Where do Lukas Podolski fans live in Germany?

Lukas Podolski fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~60K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Lukas Podolski fans also like?

Beyond Lukas Podolski itself, the audience over-indexes on FC Bayern Munich (3.09×), Borussia Dortmund (3.39×), 2. Bundesliga (4.4×), and Manuel Neuer (5.83×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Lukas Podolski. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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