Machine Gun Kelly (rapper) Audience in Germany

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Machine Gun Kelly (rapper) has an estimated audience of 381,509 people in Germany. 46.4% are female, 53.6% are male, average age 24.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Yahoo!ショッピング, Finch, Hailee Steinfeld, Extreme metal, Lil Peep.

The average Machine Gun Kelly (rapper) fan in Germany is 24.1 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Yahoo!ショッピング, Finch, Hailee Steinfeld, with strongest over-indexing on Yahoo!ショッピング (4.36× the country average). Demographically, the Machine Gun Kelly (rapper) audience skews balanced with an average age of 24.1, and over-indexes on personality traits such as Tradition, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Hip hop

Demographics of Machine Gun Kelly (rapper) fans

Demographic split for Machine Gun Kelly (rapper) audience in Germany
MetricValue
Female46.4%
Male53.6%
Average age24.1
Estimated audience size381,509

Audience persona

The typical Machine Gun Kelly (rapper) fan in Germany is balanced, around 24.1 years old, with strong Tradition tendencies and a notable affinity for Yahoo!ショッピング.

Top regions in Germany

Top regions ranked by reach for Machine Gun Kelly (rapper) in Germany
RegionReachAffinity
Nordrhein-Westfalen87,6171.05×
Bayern75,3211.23×
Baden-Württemberg53,4201.03×
Niedersachsen39,2511.06×
Hessen31,1411.07×
Berlin20,3121.19×
Rheinland-Pfalz20,1661.06×
Sachsen19,1401.02×
Schleswig-Holstein11,9570.87×
Brandenburg10,5500.89×
Hamburg9,4821.1×
Thüringen9,1570.94×
Sachsen-Anhalt8,2190.83×
Mecklenburg-Vorpommern5,9200.81×
Saarland4,4860.96×
Bremen2,9000.89×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Machine Gun Kelly (rapper) audience
BrandAffinityCategory
Yahoo!ショッピング4.36×
Finch4.79×Music & Radio
Hailee Steinfeld13.14×Movies & TV
Extreme metal4.21×Music & Radio
Lil Peep19.2×Music & Radio
Harry Potter1.82×Movies & TV
Euphoria2.34×Movies & TV
50 Cent10.25×Music & Radio
Movies1.55×Movies & TV
Okey Dokey87.68×Music & Radio
Post Malone9.68×Music & Radio
Billie Eilish5.2×Music & Radio
TikTok1.6×Internet & Social Media
Limp Bizkit10.07×Music & Radio
YUNGBLUD7.25×Music & Radio
Avril Lavigne8.63×Music & Radio
Falling in Reverse13.58×Music & Radio
Mac Miller14.62×Music & Radio
Pop punk6.02×Music & Radio
Cro (rapper)4.69×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Machine Gun Kelly (rapper) audience
TraitClusterScore
TraditionCONSERVATISM1.23
Urban LifestyleOPEN1.22
Early Adopter MentalityPOWER1.15
Social Media UsageJOY1.11
SustainabilityBALANCE1.07
SpiritualityBALANCE1.05

Worldwide distribution

Worldwide audience distribution share by country for Machine Gun Kelly (rapper)
CountryShare
United States38.0%
Germany6.6%
Canada5.9%

See Machine Gun Kelly (rapper) audiences in other countries

More Hip hop audiences in Germany

Frequently asked questions

How many fans does Machine Gun Kelly (rapper) have in Germany?

Machine Gun Kelly (rapper) has an estimated audience of 381,509 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Machine Gun Kelly (rapper) fans?

46.4% of Machine Gun Kelly (rapper) fans are female, 53.6% are male, with an average age of 24.1 years.

Which brands do Machine Gun Kelly (rapper) fans like most?

Machine Gun Kelly (rapper) fans show strongest brand affinity for Yahoo!ショッピング (4.36×), Finch (4.79×), and Hailee Steinfeld (13.14×) over the country average.

Where do Machine Gun Kelly (rapper) fans live in Germany?

Machine Gun Kelly (rapper) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 87,617), Bayern (reach 75,321), and Baden-Württemberg (reach 53,420). These three regions account for the largest share of the active audience.

What other brands do Machine Gun Kelly (rapper) fans also like?

Beyond Machine Gun Kelly (rapper) itself, the audience over-indexes on Finch (4.79×), Hailee Steinfeld (13.14×), Extreme metal (4.21×), and Lil Peep (19.2×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Machine Gun Kelly (rapper). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.