Marc Friedrich Audience in Germany

Marc Friedrich logo

Marc Friedrich has an estimated audience of 318,764 people in Germany. 39.2% are female, 60.8% are male, average age 42.7. Top regions: Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities: CAC 40, Israel, Unique Gifts, Noodle (Gorillaz), Preacher (comics).

The average Marc Friedrich fan in Germany is 42.7 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities include CAC 40, Israel, Unique Gifts, with strongest over-indexing on CAC 40 (2.1× the country average). Demographically, the Marc Friedrich audience skews more male with an average age of 42.7, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: Person · Subtype: Activist

Demographics of Marc Friedrich fans

Demographic split for Marc Friedrich audience in Germany
MetricValue
Female39.2%
Male60.8%
Average age42.7
Estimated audience size318,764

Audience persona

The typical Marc Friedrich fan in Germany is more male, around 42.7 years old, with strong Patriotism tendencies and a notable affinity for CAC 40.

Top regions in Germany

Top regions ranked by reach for Marc Friedrich in Germany
RegionReachAffinity
Bayern74,1401.42×
Baden-Württemberg66,2181.49×
Nordrhein-Westfalen63,8990.9×
Niedersachsen30,2580.96×
Hessen28,4441.15×
Sachsen19,1141.2×
Berlin15,1451.04×
Rheinland-Pfalz13,8480.85×
Schleswig-Holstein9,5480.82×
Brandenburg9,2090.91×
Thüringen8,5221.03×
Sachsen-Anhalt7,3610.87×
Hamburg6,7870.92×
Mecklenburg-Vorpommern6,1390.99×
Saarland3,4180.86×
Bremen1,5870.57×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Marc Friedrich audience
BrandAffinityCategory
CAC 402.1×Business & Career
Israel2.53×Travel & Leisure
Unique Gifts1.55×Shopping
Noodle (Gorillaz)3.44×Music & Radio
Preacher (comics)6.81×Literature
Scratching post5.54×Pets & Animals
Urban horticulture1.54×Home & Garden
KLIX (AM)2.04×Music & Radio
Corona (band)1.7×Music & Radio
Hudson, New York3.98×Travel & Leisure
Hypertext1.78×Technology & Electronics
Home Delivery1.67×Food & Beverages
CloggingMusic & Radio
Gudrun Sjödén1.6×Fashion & Accessoires
Farinata6.92×Food & Beverages
Volvo V602.35×Cars & Mobility
Vanity Fair España12.56×Fashion & Accessoires
Coworking1.92×Business & Career
Zagreb1.71×Travel & Leisure
Knokke-Heist2.69×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Marc Friedrich audience
TraitClusterScore
PatriotismCONSERVATISM2.25
Risk AppetiteTHRILL2.14
TraditionCONSERVATISM1.56
Early Adopter MentalityPOWER1.42
Healthy LifestyleBALANCE1.29
Need for SecurityCONSERVATISM1.26

Worldwide distribution

Worldwide audience distribution share by country for Marc Friedrich
CountryShare
Germany82.8%
Austria4.5%
Switzerland4.4%

See Marc Friedrich audiences in other countries

More Activist audiences in Germany

Frequently asked questions

How many fans does Marc Friedrich have in Germany?

Marc Friedrich has an estimated audience of 318,764 people in Germany, concentrated in Bayern and Baden-Württemberg.

What is the gender split and age of Marc Friedrich fans?

39.2% of Marc Friedrich fans are female, 60.8% are male, with an average age of 42.7 years.

Which brands do Marc Friedrich fans like most?

Marc Friedrich fans show strongest brand affinity for CAC 40 (2.1×), Israel (2.53×), and Unique Gifts (1.55×) over the country average.

Where do Marc Friedrich fans live in Germany?

Marc Friedrich fans in Germany are most concentrated in Bayern (reach 74,140), Baden-Württemberg (reach 66,218), and Nordrhein-Westfalen (reach 63,899). These three regions account for the largest share of the active audience.

What other brands do Marc Friedrich fans also like?

Beyond Marc Friedrich itself, the audience over-indexes on Israel (2.53×), Unique Gifts (1.55×), Noodle (Gorillaz) (3.44×), and Preacher (comics) (6.81×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Marc Friedrich. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.