Rascasse Audience Intelligence

Luisa Neubauer Audience in Germany

A data profile of the people who buy, follow and care about Luisa Neubauer in Germany — modelled from more than twelve digital signal sources. Luisa Neubauer has an estimated audience of 1,462,772 people in Germany.

The average Luisa Neubauer fan in Germany is 39.6 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Markus Lanz, Tagesschau, Junge Freiheit, with strongest over-indexing on Markus Lanz (113.21× the country average).

Demographically, the Luisa Neubauer audience skews balanced with an average age of 39.6, and over-indexes on personality traits such as Patriotism, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Luisa Neubauer fan in Germany is balanced, around 39.6 years old, with strong Patriotism tendencies and a notable affinity for Markus Lanz.

Category: Politics & Society · Type: Person · Subtype: Activist

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Luisa Neubauer profile in Germany.

Audience size
1.5M
in Germany
Gender
51.9%
48.1% male
Age
39.6
average years
Country rank
#4565
Person in Germany
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Luisa Neubauer fans

51.9% are female, 48.1% are male, average age 39.6.

Fig. 02

Gender split

51.9%
Female
48.1%
Male
Demographic split for Luisa Neubauer audience in Germany
MetricValue
Female51.9%
Male48.1%
Average age39.6
Estimated audience size1,462,772
Fig. 03

Age distribution

Ø 39.6
average years
Age distribution of the Luisa Neubauer audience in Germany
Age bracketShare%
16-1922%
20-2917%
30-3917%
40-4922%
50+22%
Fig. 04

Worldwide distribution

88.3%

of the worldwide Luisa Neubauer audience comes from Germany.

Worldwide audience distribution share by country for Luisa Neubauer
CountryShare
Germany88.3%
Austria3.1%
Switzerland2.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Luisa Neubauer audience in Germany is strongest.

Fig. 05

Top regions by affinity

Luisa Neubauer fans by region: top regions in Germany
#RegionReachAffinity×
01Hamburg~50K1.37×
02Berlin~90K1.32×
03Brandenburg~60K1.23×
04Niedersachsen~200K1.08×
05Nordrhein-Westfalen~300K1.03×
06Schleswig-Holstein~50K1.03×
07Sachsen~70K1.00×
08Bremen~10K1.00×
09Bayern~200K0.96×
10Baden-Württemberg~200K0.96×
11Hessen~100K0.95×
12Rheinland-Pfalz~70K0.88×
13Thüringen~30K0.85×
14Mecklenburg-Vorpommern~20K0.83×
15Sachsen-Anhalt~30K0.78×
16Saarland~10K0.76×
Fig. 06

Affinity by region

Affinity by region — Luisa Neubauer, Germany
0.76×1.00×1.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Luisa Neubauer audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Luisa Neubauer audience
#·InterestCategoryAffinity×
01Markus LanzMovies & TV113.21×
02Love ActuallyMovies & TV4.53×
03Junge FreiheitNews4.36×
04Robert RedfordMovies & TV4.19×
05New Year's EveHome & Garden3.91×
06Michael Patrick KellyMusic & Radio3.72×
07Dua LipaMusic & Radio3.42×
08TipicoGames2.93×
09Reinhard MeyMusic & Radio2.88×
10Der TagesspiegelNews2.81×
11FundraisingBusiness & Career2.65×
12Roland KaiserMusic & Radio2.57×
13TelegramInternet & Social Media2.48×
14TagesschauMovies & TV2.34×
15Müller (company)Food & Beverages1.62×
16GermanyTravel & Leisure1.54×
17TattoosFashion & Accessoires1.53×
18CommerzbankBusiness & Career1.52×
19ZDFMovies & TV1.52×
20PostbankBusiness & Career1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Luisa Neubauer audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Luisa Neubauer audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.43×
MindfulnessBALANCE1.38×
SpiritualityBALANCE1.34×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Luisa Neubauer audience · Rather not
TraitClusterDeviationScore
Sports ActivityPOWER0.88×
Price SensitivityPREMIUM0.93×
DIY MentalityTHRILL0.95×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Luisa Neubauer have in Germany?

Luisa Neubauer has an estimated audience of 1,462,772 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Luisa Neubauer fans?

51.9% of Luisa Neubauer fans are female, 48.1% are male, with an average age of 39.6 years.

03

Which brands do Luisa Neubauer fans like most?

Luisa Neubauer fans show strongest brand affinity for Markus Lanz (113.21×), Tagesschau (2.34×), and Junge Freiheit (4.36×) over the country average.

04

Where do Luisa Neubauer fans live in Germany?

Luisa Neubauer fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Luisa Neubauer fans also like?

Beyond Luisa Neubauer itself, the audience over-indexes on Tagesschau (2.34×), Junge Freiheit (4.36×), Robert Redford (4.19×), and Germany (1.54×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Luisa Neubauer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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