Motivational poster Audience in Germany

Motivational poster has an estimated audience of 241,892 people in Germany. 60.8% are female, 39.2% are male, average age 34.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Brian "Head" Welch, Home construction, Progressive rock, Gil Ofarim, Pillow.
The average Motivational poster fan in Germany is 34.6 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Brian "Head" Welch, Home construction, Progressive rock, with strongest over-indexing on Brian "Head" Welch (44.24× the country average). Demographically, the Motivational poster audience skews more female with an average age of 34.6, and over-indexes on personality traits such as Family Orientation, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Motivational poster fans
| Metric | Value |
|---|---|
| Female | 60.8% |
| Male | 39.2% |
| Average age | 34.6 |
| Estimated audience size | 241,892 |
Audience persona
The typical Motivational poster fan in Germany is more female, around 34.6 years old, with strong Family Orientation tendencies and a notable affinity for Brian "Head" Welch.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 60,376 | 1.14× |
| Bayern | 46,434 | 1.19× |
| Baden-Württemberg | 39,979 | 1.21× |
| Niedersachsen | 22,874 | 0.97× |
| Hessen | 21,542 | 1.17× |
| Berlin | 12,950 | 1.2× |
| Rheinland-Pfalz | 12,931 | 1.07× |
| Sachsen | 9,581 | 0.81× |
| Schleswig-Holstein | 9,101 | 1.05× |
| Brandenburg | 6,325 | 0.84× |
| Hamburg | 6,277 | 1.15× |
| Thüringen | 4,271 | 0.69× |
| Bremen | 3,100 | 1.5× |
| Sachsen-Anhalt | 3,078 | 0.49× |
| Mecklenburg-Vorpommern | 2,825 | 0.61× |
| Saarland | 2,691 | 0.91× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Brian "Head" Welch | 44.24× | Music & Radio |
| Home construction | 2.29× | Home & Garden |
| Progressive rock | 3.39× | Music & Radio |
| Gil Ofarim | 2.27× | Music & Radio |
| Pillow | 1.76× | Home & Garden |
| Anton Hofreiter | 6× | Politics & Society |
| Bülent Korkmaz | 20× | Sports |
| Volvo V60 | 4.93× | Cars & Mobility |
| Strategic human resource planning | 10.06× | Business & Career |
| Natural rubber | 2.08× | Cars & Mobility |
| Urban horticulture | 1.56× | Home & Garden |
| Handmade Gifts | 1.73× | Kids & Family |
| New Bulgarian University | 20× | Business & Career |
| Personalised Gifts | 1.51× | Home & Garden |
| Mechanic | 1.67× | Cars & Mobility |
| KLIX (AM) | 1.97× | Music & Radio |
| Nuwara Eliya | 9.43× | Travel & Leisure |
| Stamp collecting | 3.68× | Home & Garden |
| Home Delivery | 1.95× | Food & Beverages |
| Graham Greene (actor) | 2.68× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.78 |
| Design Affinity | PREMIUM | 1.51 |
| Convenience Orientation | PREMIUM | 1.49 |
| Community Orientation | OPEN | 1.45 |
| Sports Activity | POWER | 1.37 |
| Risk Appetite | THRILL | 1.32 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.8% |
| Poland | 18.0% |
| India | 9.9% |
See Motivational poster audiences in other countries
More Business & Career audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Motivational poster have in Germany?
Motivational poster has an estimated audience of 241,892 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Motivational poster fans?
60.8% of Motivational poster fans are female, 39.2% are male, with an average age of 34.6 years.
Which brands do Motivational poster fans like most?
Motivational poster fans show strongest brand affinity for Brian "Head" Welch (44.24×), Home construction (2.29×), and Progressive rock (3.39×) over the country average.
Where do Motivational poster fans live in Germany?
Motivational poster fans in Germany are most concentrated in Nordrhein-Westfalen (reach 60,376), Bayern (reach 46,434), and Baden-Württemberg (reach 39,979). These three regions account for the largest share of the active audience.
What other brands do Motivational poster fans also like?
Beyond Motivational poster itself, the audience over-indexes on Home construction (2.29×), Progressive rock (3.39×), Gil Ofarim (2.27×), and Pillow (1.76×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Motivational poster. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.