Nord Nord Mord Audience in Germany
Nord Nord Mord has an estimated audience of 1,096,675 people in Germany. 56.1% are female, 43.9% are male, average age 43.7. Top regions: Nordrhein-Westfalen, Niedersachsen, Bayern. Top brand affinities: Home Office, Time (magazine), Stradivarius, Israel, Jack White.
The average Nord Nord Mord fan in Germany is 43.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Bayern. Top brand affinities include Home Office, Time (magazine), Stradivarius, with strongest over-indexing on Home Office (1.91× the country average). Demographically, the Nord Nord Mord audience skews more female with an average age of 43.7, and over-indexes on personality traits such as Pet Ownership, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Nord Nord Mord fans
| Metric | Value |
|---|---|
| Female | 56.1% |
| Male | 43.9% |
| Average age | 43.7 |
| Estimated audience size | 1,096,675 |
Audience persona
The typical Nord Nord Mord fan in Germany is more female, around 43.7 years old, with strong Pet Ownership tendencies and a notable affinity for Home Office.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 287,838 | 1.2× |
| Niedersachsen | 150,961 | 1.42× |
| Bayern | 134,038 | 0.76× |
| Baden-Württemberg | 113,622 | 0.76× |
| Schleswig-Holstein | 83,096 | 2.11× |
| Hessen | 75,570 | 0.9× |
| Rheinland-Pfalz | 52,623 | 0.96× |
| Sachsen | 41,954 | 0.78× |
| Berlin | 34,636 | 0.71× |
| Brandenburg | 32,654 | 0.96× |
| Hamburg | 27,574 | 1.11× |
| Sachsen-Anhalt | 24,595 | 0.87× |
| Thüringen | 22,173 | 0.79× |
| Mecklenburg-Vorpommern | 19,239 | 0.92× |
| Saarland | 11,286 | 0.84× |
| Bremen | 8,595 | 0.92× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home Office | 1.91× | Business & Career |
| Time (magazine) | 2.7× | News |
| Stradivarius | 1.86× | Shopping |
| Israel | 1.95× | Travel & Leisure |
| Jack White | 1.63× | Movies & TV |
| Esra Erol | 4.55× | Movies & TV |
| Oliver Kahn | 2.85× | Sports |
| Preacher (comics) | 5.04× | Literature |
| Snow White (Fables) | 1.65× | Literature |
| KLIX (AM) | 1.7× | Music & Radio |
| Chalkidiki | 2.56× | Travel & Leisure |
| Home Delivery | 1.62× | Food & Beverages |
| Emperor Entertainment Group | 2.09× | Business & Career |
| Ho, Ghana | 2.43× | Travel & Leisure |
| Volvo V60 | 2.45× | Cars & Mobility |
| Theocracy | 5.18× | Music & Radio |
| Zagreb | 1.96× | Travel & Leisure |
| The Nice Guys | 2.43× | Movies & TV |
| Hobby Lobby | 3.04× | Home & Garden |
| Competitive dance | 2.48× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.32 |
| Patriotism | CONSERVATISM | 1.13 |
| Healthy Lifestyle | BALANCE | 1.12 |
| DIY Mentality | THRILL | 1.11 |
| Tradition | CONSERVATISM | 1.1 |
| Sports Activity | POWER | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 90.6% |
| Austria | 3.3% |
| Switzerland | 2.5% |
See Nord Nord Mord audiences in other countries
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- Friends (9,772,934)
Frequently asked questions
How many fans does Nord Nord Mord have in Germany?
Nord Nord Mord has an estimated audience of 1,096,675 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.
What is the gender split and age of Nord Nord Mord fans?
56.1% of Nord Nord Mord fans are female, 43.9% are male, with an average age of 43.7 years.
Which brands do Nord Nord Mord fans like most?
Nord Nord Mord fans show strongest brand affinity for Home Office (1.91×), Time (magazine) (2.7×), and Stradivarius (1.86×) over the country average.
Where do Nord Nord Mord fans live in Germany?
Nord Nord Mord fans in Germany are most concentrated in Nordrhein-Westfalen (reach 287,838), Niedersachsen (reach 150,961), and Bayern (reach 134,038). These three regions account for the largest share of the active audience.
What other brands do Nord Nord Mord fans also like?
Beyond Nord Nord Mord itself, the audience over-indexes on Time (magazine) (2.7×), Stradivarius (1.86×), Israel (1.95×), and Jack White (1.63×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Nord Nord Mord. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.