Pinball Audience in Germany

Pinball has an estimated audience of 230,688 people in Germany. 25.8% are female, 74.2% are male, average age 39.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Amusement arcade, Mortal Kombat, Hornbach, Friends, TikTok.
The average Pinball fan in Germany is 39.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Amusement arcade, Mortal Kombat, Hornbach, with strongest over-indexing on Amusement arcade (48.6× the country average). Demographically, the Pinball audience skews more male with an average age of 39.7, and over-indexes on personality traits such as Tradition, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Video / Board Game · Subtype: Video game
Demographics of Pinball fans
| Metric | Value |
|---|---|
| Female | 25.8% |
| Male | 74.2% |
| Average age | 39.7 |
| Estimated audience size | 230,688 |
Audience persona
The typical Pinball fan in Germany is more male, around 39.7 years old, with strong Tradition tendencies and a notable affinity for Amusement arcade.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 58,073 | 1.11× |
| Bayern | 38,042 | 0.99× |
| Baden-Württemberg | 33,578 | 1.03× |
| Niedersachsen | 28,045 | 1.21× |
| Hessen | 20,297 | 1.12× |
| Rheinland-Pfalz | 14,290 | 1.2× |
| Berlin | 12,023 | 1.13× |
| Schleswig-Holstein | 10,910 | 1.27× |
| Sachsen | 9,271 | 0.79× |
| Brandenburg | 6,005 | 0.81× |
| Hamburg | 5,614 | 1.04× |
| Thüringen | 4,933 | 0.81× |
| Saarland | 4,749 | 1.62× |
| Sachsen-Anhalt | 4,303 | 0.7× |
| Mecklenburg-Vorpommern | 2,976 | 0.65× |
| Bremen | 1,950 | 0.96× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Amusement arcade | 48.6× | Games |
| Mortal Kombat | 18.7× | Games |
| Hornbach | 4.21× | Shopping |
| Friends | 4.1× | Movies & TV |
| TikTok | 2.38× | Internet & Social Media |
| Arcade game | 10.21× | Games |
| Twitch | 3.87× | Games |
| Chat GPT | 3.83× | Technology & Electronics |
| 2.67× | Internet & Social Media | |
| GeoGuessr | 4.52× | Internet & Social Media |
| Postbank | 3.2× | Business & Career |
| Globus Baumarkt | 2.79× | Shopping |
| Obi (store) | 2.39× | Shopping |
| Strategy games | 5.29× | Games |
| Bild | 2.14× | News |
| Brad Pitt | 5.32× | Movies & TV |
| Kickstarter | 8.61× | Business & Career |
| Aral AG | 2.67× | Cars & Mobility |
| Gmail | 2.97× | Internet & Social Media |
| Mechanical engineering | 3.48× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 3.93 |
| Community Orientation | OPEN | 3.03 |
| Patriotism | CONSERVATISM | 1.74 |
| DIY Mentality | THRILL | 1.42 |
| Spirituality | BALANCE | 1.28 |
| Need for Security | CONSERVATISM | 1.28 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 37.7% |
| United Kingdom | 6.7% |
| Mexico | 4.8% |
See Pinball audiences in other countries
More Video game audiences in Germany
- Breaking news (10,473,628)
- Motorcycle club (4,627,357)
- World of Warcraft (4,431,017)
- EA Sports FC (4,149,636)
- Beetlejuice (3,967,022)
Frequently asked questions
How many fans does Pinball have in Germany?
Pinball has an estimated audience of 230,688 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Pinball fans?
25.8% of Pinball fans are female, 74.2% are male, with an average age of 39.7 years.
Which brands do Pinball fans like most?
Pinball fans show strongest brand affinity for Amusement arcade (48.6×), Mortal Kombat (18.7×), and Hornbach (4.21×) over the country average.
Where do Pinball fans live in Germany?
Pinball fans in Germany are most concentrated in Nordrhein-Westfalen (reach 58,073), Bayern (reach 38,042), and Baden-Württemberg (reach 33,578). These three regions account for the largest share of the active audience.
What other brands do Pinball fans also like?
Beyond Pinball itself, the audience over-indexes on Mortal Kombat (18.7×), Hornbach (4.21×), Friends (4.1×), and TikTok (2.38×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Pinball. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.