Rascasse Audience Intelligence

Pinball Audience in United States

A data profile of the people who buy, follow and care about Pinball in United States — modelled from more than twelve digital signal sources. Pinball has an estimated audience of 3,569,178 people in United States.

#44among Video game in United States#69among Video / Board Game in United States#177in Games

The average Pinball fan in United States is 39.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Light gun shooter, Amusement arcade, Arcade game, with strongest over-indexing on Light gun shooter (30.13× the country average).

Demographically, the Pinball audience skews more male with an average age of 39.2, and over-indexes on personality traits such as Early Adopter Mentality, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Pinball fan in United States is more male, around 39.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Light gun shooter.

Category: Games · Type: Video / Board Game · Subtype: Video game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Pinball profile in United States.

Audience size
3.6M
in United States
Gender
42.3%♀
57.7% male
Age
39.2
average years
Country rank
#8874
Video / Board Game in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Pinball fans

42.3% are female, 57.7% are male, average age 39.2.

Fig. 02

Gender split

42.3%
Female
57.7%
Male
Demographic split for Pinball audience in United States
MetricValue
Female42.3%
Male57.7%
Average age39.2
Estimated audience size3,569,178
Fig. 03

Age distribution

Ø 39.2
average years
Age distribution of the Pinball audience in United States
Age bracketShare%
16-1918%
20-2919%
30-3924%
40-4924%
50+16%
Fig. 04

Worldwide distribution

37.6%

of the worldwide Pinball audience comes from United States.

Worldwide audience distribution share by country for Pinball
CountryShare
United States37.6%
United Kingdom6.7%
Mexico4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Pinball audience in United States is strongest.

Fig. 05

Top regions by affinity

Pinball fans by region: top regions in United States
#RegionReachAffinity×
01Nevada~90K2.49×
02Oregon~80K1.83×
03Washington~100K1.47×
04Vermont~8K1.26×
05Colorado~70K1.24×
06New Hampshire~20K1.19×
07Missouri~70K1.18×
08Minnesota~60K1.17×
09Nebraska~20K1.16×
10Pennsylvania~100K1.10×
11Ohio~100K1.09×
12Indiana~70K1.08×
13Texas~300K1.05×
14Michigan~100K1.04×
15Kansas~30K1.03×
16Illinois~100K1.02×
17Arizona~70K1.01×
18Virginia~90K1.00×
19Iowa~30K1.00×
20California~400K0.99×
21Oklahoma~40K0.99×
22Maine~10K0.98×
23Utah~30K0.96×
24North Carolina~100K0.95×
25South Carolina~50K0.95×
26Arkansas~30K0.95×
27Idaho~20K0.95×
28North Dakota~7K0.94×
29Kentucky~40K0.93×
30Washington, District of Columbia~10K0.92×
31Alaska~7K0.92×
32Massachusetts~60K0.91×
33Wisconsin~50K0.91×
34Rhode Island~10K0.91×
35Montana~9K0.91×
36South Dakota~7K0.91×
37West Virginia~10K0.90×
38Tennessee~60K0.89×
39New York~200K0.88×
40New Mexico~20K0.88×
41Florida~200K0.87×
42Georgia~90K0.86×
43Alabama~40K0.82×
44Delaware~8K0.81×
45Maryland~50K0.80×
46Hawaii~10K0.78×
47New Jersey~70K0.77×
48Connecticut~30K0.76×
49Louisiana~30K0.73×
50Mississippi~20K0.69×
Fig. 06

Affinity by region

Affinity by region — Pinball, United States
0.69×1.00×2.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Pinball audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Pinball audience
#·InterestCategoryAffinity×
01Light gun shooterGames30.13×
02Candy Crush Jelly SagaGames22.72×
03Double Dragon (series)Games21.75×
04Amusement arcadeGames17.06×
05ElectromechanicsBusiness & Career13.37×
06Arcade gameGames7.07×
07Super Mario Bros.Games6.73×
08RetrogamingGames4.94×
09The Legend of ZeldaGames4.56×
10GameStopGames3.65×
11Action figureKids & Family3.38×
12CaseyMusic & Radio3.14×
13GodzillaMovies & TV2.70×
14TwitchGames2.54×
15GamerGames2.37×
16Mobile gameGames2.12×
17RedditInternet & Social Media1.87×
18SupermanMovies & TV1.76×
19PeacemakerMovies & TV1.76×
20MoviesMovies & TV1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Pinball audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Pinball audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.62×
ExtroversionTHRILL1.48×
Urban LifestyleOPEN1.47×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Pinball audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.93×
Pet OwnershipJOY0.95×
Price SensitivityPREMIUM0.98×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Pinball have in United States?

Pinball has an estimated audience of 3,569,178 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Pinball fans?

42.3% of Pinball fans are female, 57.7% are male, with an average age of 39.2 years.

03

Which brands do Pinball fans like most?

Pinball fans show strongest brand affinity for Light gun shooter (30.13×), Amusement arcade (17.06×), and Arcade game (7.07×) over the country average.

04

Where do Pinball fans live in United States?

Pinball fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Pinball fans also like?

Beyond Pinball itself, the audience over-indexes on Amusement arcade (17.06×), Arcade game (7.07×), Electromechanics (13.37×), and GameStop (3.65×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Video game audiences in United States

See Pinball audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Pinball. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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