Rascasse Audience Intelligence

Plank (exercise) Audience in Germany

A data profile of the people who buy, follow and care about Plank (exercise) in Germany — modelled from more than twelve digital signal sources. Plank (exercise) has an estimated audience of 321,239 people in Germany.

#5939among Topic in Germany#1307in Sports

The average Plank (exercise) fan in Germany is 37.4 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Social shopping, Mytheresa.com, Jillian Michaels (personal trainer), with strongest over-indexing on Social shopping (20.71× the country average).

Demographically, the Plank (exercise) audience skews balanced with an average age of 37.4, and over-indexes on personality traits such as Sustainability, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Plank (exercise) fan in Germany is balanced, around 37.4 years old, with strong Sustainability tendencies and a notable affinity for Social shopping.

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Plank (exercise) profile in Germany.

Audience size
321K
in Germany
Gender
50.2%♀
49.8% male
Age
37.4
average years
Country rank
#16503
Topic in Germany
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Plank (exercise) fans

50.2% are female, 49.8% are male, average age 37.4.

Fig. 02

Gender split

50.2%
Female
49.8%
Male
Demographic split for Plank (exercise) audience in Germany
MetricValue
Female50.2%
Male49.8%
Average age37.4
Estimated audience size321,239
Fig. 03

Age distribution

Ø 37.4
average years
Age distribution of the Plank (exercise) audience in Germany
Age bracketShare%
16-1920%
20-2920%
30-3925%
40-4922%
50+12%
Fig. 04

Worldwide distribution

4.5%

of the worldwide Plank (exercise) audience comes from Germany.

Worldwide audience distribution share by country for Plank (exercise)
CountryShare
United States25.9%
United Kingdom6.7%
Japan5.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Plank (exercise) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Plank (exercise) fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~60K1.23×
02Hessen~30K1.16×
03Baden-Württemberg~50K1.09×
04Nordrhein-Westfalen~70K1.04×
05Rheinland-Pfalz~20K1.03×
06Berlin~10K1.01×
07Saarland~4K1.01×
08Hamburg~7K1.00×
09Niedersachsen~30K0.97×
10Sachsen~20K0.96×
11Brandenburg~10K0.96×
12Bremen~3K0.95×
13Thüringen~8K0.94×
14Schleswig-Holstein~10K0.93×
15Sachsen-Anhalt~8K0.92×
16Mecklenburg-Vorpommern~5K0.86×
Fig. 06

Affinity by region

Affinity by region — Plank (exercise), Germany
0.86×1.00×1.23×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Plank (exercise) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Plank (exercise) audience
#·InterestCategoryAffinity×
01Leg extensionSports94.26×
02Jillian Michaels (personal trainer)Movies & TV42.25×
03Leg pressSports36.12×
04Kegel exerciseHealth21.73×
05Social shoppingShopping20.71×
06Mytheresa.comShopping20.00×
07Dollar TreeShopping20.00×
08Quincy JonesMusic & Radio20.00×
09Bachelor of TechnologyBusiness & Career18.61×
10World's Strongest ManSports16.67×
11Energy barFood & Beverages12.75×
12ScholarshipKids & Family10.39×
13FitbitTechnology & Electronics9.70×
14Female bodybuildingSports9.23×
15Fitness and figure competitionSports8.15×
16Sports braFashion & Accessoires8.12×
17Fitness FirstSports5.14×
18Push-upSports5.11×
19GymsharkSports4.74×
20Drop shippingShopping3.87×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Plank (exercise) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Plank (exercise) audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE1.63×
MindfulnessBALANCE1.59×
Sports ActivityPOWER1.57×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Plank (exercise) audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.75×
Pet OwnershipJOY0.80×
DIY MentalityTHRILL0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Plank (exercise) have in Germany?

Plank (exercise) has an estimated audience of 321,239 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Plank (exercise) fans?

50.2% of Plank (exercise) fans are female, 49.8% are male, with an average age of 37.4 years.

03

Which brands do Plank (exercise) fans like most?

Plank (exercise) fans show strongest brand affinity for Social shopping (20.71×), Mytheresa.com (20×), and Jillian Michaels (personal trainer) (42.25×) over the country average.

04

Where do Plank (exercise) fans live in Germany?

Plank (exercise) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Plank (exercise) fans also like?

Beyond Plank (exercise) itself, the audience over-indexes on Mytheresa.com (20×), Jillian Michaels (personal trainer) (42.25×), Energy bar (12.75×), and Fitness and figure competition (8.15×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in Germany

See Plank (exercise) audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Plank (exercise). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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