Rascasse Audience Intelligence

Pope Audience in Germany

A data profile of the people who buy, follow and care about Pope in Germany — modelled from more than twelve digital signal sources. Pope has an estimated audience of 388,780 people in Germany.

The average Pope fan in Germany is 44.1 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Vatican City, Tagesschau, Catherine, Duchess of Cambridge, with strongest over-indexing on Vatican City (31.23× the country average).

Demographically, the Pope audience skews balanced with an average age of 44.1, and over-indexes on personality traits such as Mindfulness, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Pope fan in Germany is balanced, around 44.1 years old, with strong Mindfulness tendencies and a notable affinity for Vatican City.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Pope profile in Germany.

Audience size
389K
in Germany
Gender
53.2%
46.8% male
Age
44.1
average years
Country rank
#14329
Topic in Germany
Fig. 01

Search interest · 12-month trend

-95%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Pope fans

53.2% are female, 46.8% are male, average age 44.1.

Fig. 02

Gender split

53.2%
Female
46.8%
Male
Demographic split for Pope audience in Germany
MetricValue
Female53.2%
Male46.8%
Average age44.1
Estimated audience size388,780
Fig. 03

Age distribution

Ø 44.1
average years
Age distribution of the Pope audience in Germany
Age bracketShare%
16-1911%
20-2913%
30-3919%
40-4927%
50+29%
Fig. 04

Worldwide distribution

1.3%

of the worldwide Pope audience comes from Germany.

Worldwide audience distribution share by country for Pope
CountryShare
United States21.6%
Italy12.7%
Brazil6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Pope audience in Germany is strongest.

Fig. 05

Top regions by affinity

Pope fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~100K1.61×
02Rheinland-Pfalz~30K1.36×
03Nordrhein-Westfalen~100K1.29×
04Saarland~6K1.29×
05Baden-Württemberg~70K1.24×
06Hessen~30K1.14×
07Niedersachsen~40K1.05×
08Sachsen~20K0.93×
09Thüringen~9K0.92×
10Berlin~10K0.84×
11Hamburg~7K0.82×
12Sachsen-Anhalt~8K0.78×
13Schleswig-Holstein~10K0.72×
14Brandenburg~9K0.72×
15Bremen~2K0.71×
16Mecklenburg-Vorpommern~5K0.66×
Fig. 06

Affinity by region

Affinity by region — Pope, Germany
0.66×1.00×1.61×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Pope audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Pope audience
#·InterestCategoryAffinity×
01Vatican CityTravel & Leisure31.23×
02The Three TenorsMusic & Radio20.00×
03St. Peter's BasilicaTravel & Leisure17.71×
04Kate BushMusic & Radio15.68×
05Whoopi GoldbergMovies & TV15.66×
06New TestamentPolitics & Society13.99×
07Cindy CrawfordFashion & Accessoires13.28×
08Diana, Princess of WalesPolitics & Society12.52×
09Maria CallasMusic & Radio12.27×
10Mila KunisMovies & TV11.86×
11Catherine, Duchess of CambridgePolitics & Society9.85×
12Martin LutherPolitics & Society7.23×
13FirefoxInternet & Social Media5.02×
14Political scienceBusiness & Career4.79×
15TagesschauMovies & TV3.43×
16FocusNews3.23×
17Müller (company)Food & Beverages2.02×
18PoliticsPolitics & Society1.91×
19FamilyKids & Family1.78×
20NatureHome & Garden1.78×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Pope audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Pope audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE3.18×
SpiritualityBALANCE2.87×
Community OrientationOPEN1.74×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Pope audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.73×
Luxury OrientationPREMIUM0.77×
Sports ActivityPOWER0.81×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Pope have in Germany?

Pope has an estimated audience of 388,780 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Pope fans?

53.2% of Pope fans are female, 46.8% are male, with an average age of 44.1 years.

03

Which brands do Pope fans like most?

Pope fans show strongest brand affinity for Vatican City (31.23×), Tagesschau (3.43×), and Catherine, Duchess of Cambridge (9.85×) over the country average.

04

Where do Pope fans live in Germany?

Pope fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~100K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Pope fans also like?

Beyond Pope itself, the audience over-indexes on Tagesschau (3.43×), Catherine, Duchess of Cambridge (9.85×), Kate Bush (15.68×), and Mila Kunis (11.86×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Pope. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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